Performance Marketing Manager

• Own the end-to-end management of paid marketing campaigns on Meta Ads Manager, with expansion into Google Ads Manager, TikTok Ads Manager, YouTube Ads, and Reddit
• Build and execute full-funnel media strategies designed to drive customer acquisition and retention
• Manage day-to-day campaign execution, including audience targeting, bid strategies, budgeting, and pacing
• Lead A/B and multivariate testing roadmaps across platforms, identifying opportunities to improve CTR, CAC, and ROAS
• Explore and scope new channel opportunities as performance stabilizes across core platforms
• Create briefs for new ad creatives and work with internal or external resources to bring them to life
• Build simple, repeatable systems for campaign launches, reporting, and learnings
• Develop and manage SEO and GEO / AEO strategies, including keyword research, content optimization, technical audits, and backlink development
• Partner with Data, Ops, and Engineering to ensure data accuracy and end-to-end attribution
• Collaborate with Sales to gather qualitative feedback on lead quality and optimize accordingly

• 3+ years of experience managing paid social campaigns for a high-growth B2B or SaaS product
• Proven track record running and optimizing paid campaigns on Meta, with experience in Google Ads Manager, YouTube Ads, TikTok Ads Manager, or Reddit Ads considered a strong plus
• Proficiency in GA4, and Excel/Google Sheets
• Hands-on experience designing and analyzing A/B or creative tests
• Strong analytical mindset — fluent in campaign metrics, CAC, and data storytelling
• Excellent copywriting instincts and ability to identify what resonates with small business owners
• Experience managing budgets, pacing spend, and reporting on performance
• Excellent communication and collaboration skills
• ability to partner cross-functionally with creative, brand, and digital teams
• Comfortable driving complex projects independently while staying highly organized
• Entrepreneurial mindset with a track record of innovation, adaptability, and results-driven decision making

Experience in Google Ads Manager, YouTube Ads, TikTok Ads Manager, or Reddit Ads

• Equity
• Full Medical, Dental, and Vision Health Coverage
• Computer and workspace enhancements
• 401(k) plan (non-matching)
• Unlimited vacation, 9 company holidays including election day, and 1 personal volunteer day a year
• Company-paid Wellhub membership for fitness and wellness
• Dinner covered with Uber Eats + a stocked kitchen to keep you fueled
• Opportunity to take on significant responsibility and ownership in scaling a product that can change the lives of home service pros