Performance Marketing Manager, SEM + Bidding Job at Uber (San Francisco)

Manager, Performance Marketing, SEM

As the Manager, SEM, you will own and execute Airwallex’s global SEM marketing s...

Location

United States , San Francisco

Salary:

110000.00 - 170000.00 USD / Year

Airwallex

Expiration Date

Until further notice

Requirements

5+ years of hands-on SEM marketing experience, with a proven track record of running and optimizing global paid search campaigns
Bachelor’s degree in Marketing, Business, or a related field
Deep expertise in Google Ads, Bing Ads, and other major SEM platforms
Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions
Experience managing SEM budgets and delivering measurable ROI
Excellent project management and communication skills
able to work cross-functionally in a fast-paced, global environment

Job Responsibility

Develop and implement a comprehensive global SEM strategy aligned with business goals and regional priorities
Plan, execute, and optimize paid search campaigns (Google Ads, Bing, etc.) across multiple geographies, ensuring best-in-class performance and efficiency
Design and run A/B tests for ad copy, landing pages, and bidding strategies to continuously improve campaign results
Analyze campaign data to identify trends, insights, and opportunities for optimization
report on performance to senior leadership
Collaborate with product marketing, analytics, and regional marketing teams to localize campaigns and align messaging
Manage SEM budgets, forecast spend, and ensure optimal allocation of resources
Stay current with industry trends, platform updates, and emerging SEM technologies to maintain a competitive edge
Partner with external agencies and vendors as needed to scale execution and drive innovation

What we offer

Offers Equity
Offers Bonus
medical, dental, and vision insurance
a 401(k) plan
short-term and long-term disability
basic life insurance
well-being benefits
20 paid days of vacation
12 paid days of company holidays

Fulltime

Performance Marketing Manager (Paid Media)

As the Performance Marketing Manager (Paid Media), you will drive the strategy, ...

Location

Portugal , Lisbon

Salary:

Not provided

JLL

Expiration Date

Until further notice

Requirements

Bachelor's degree in Marketing, Advertising, Business, or related field
3-5 years of hands-on performance marketing experience, preferably in B2B or commercial real estate environments
Expert-level proficiency in LinkedIn Ads, Meta Ads (Facebook/Instagram), and Google Ads with demonstrated success in campaign optimization and performance improvement
Strong understanding of programmatic display advertising platforms such as Google Display Network, The Trade Desk, or similar DSPs
Ideally experience with Account-Based Marketing (ABM) campaigns, including strategy development, execution, optimization, and reporting using 6sense and other similar B2B platforms
Experience with additional digital advertising channels including YouTube Ads, Microsoft Advertising, and emerging social platforms
Proficiency in analytics tools (Google Analytics, Facebook Analytics, LinkedIn Campaign Manager) and marketing attribution platforms
Strong analytical skills with proven ability to translate data insights into actionable optimization strategies
Excellent project management capabilities with experience managing multiple concurrent campaigns
Fluent in English, written and spoken, and a collaborative team player

Job Responsibility

Develop, execute, optimize and report performance marketing strategies across search engine marketing (SEM), paid social, display advertising, and programmatic channels
Account-Based Marketing (ABM) campaigns using 6sense and other similar platforms
Collaborate with internal teams and external agencies to ensure campaigns are strategically planned, properly set up, and launched on schedule
Monitor competitive landscape and industry trends to identify new opportunities and inform campaign strategy
Manage daily campaign budgets across all channels to maximize performance and ensure efficient spend allocation
Track, measure, and report on campaign performance against established KPIs including CPC, CPM, CTR, conversion rates, lead quality, and ROI
Execute continuous optimization through A/B testing of ad copy, creative assets, audience targeting, bidding strategies, and landing pages
Stay current with platform updates, new advertising features, and performance marketing best practices to drive campaign effectiveness
Develop comprehensive performance reports and insights to inform strategic decisions and demonstrate campaign impact
Utilize analytics tools to track user behavior, conversion paths, and attribution across multiple touchpoints

Fulltime

Performance Marketing Manager

Our client, a recognized leader in the South African digital landscape , is seek...

Location

South Africa , Cape Town

Salary:

800000.00 - 1000000.00 ZAR / Year

Salt

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Marketing, Business, Statistics, or a related field
5+ years of hands-on experience in a performance marketing or paid media role, specifically within e-commerce or high-volume transaction businesses
Proven track record of managing media budgets in excess of R500k per month
Highly data-driven and proficient in Excel/Google Sheets, with a strong understanding of marketing measurement and attribution models
Expertise in A/B testing methodologies for both ad creative and landing pages
Excellent skills with the ability to articulate complex performance data into clear, actionable insights

Job Responsibility

Develop and execute a comprehensive performance marketing strategy focused on high-quality customer acquisition, ROI, and Lifetime Value (LTV)
Own and manage a substantial paid media budget, strategically allocating spend across channels to maximize growth
Provide hands-on management of all paid media campaigns, including SEM (Google Ads), Paid Social (Meta, X, TikTok), and Programmatic/Display
Drive user growth through expert App Store Optimization (ASO) and app install campaigns across iOS and Android
Manage the full campaign lifecycle, including audience targeting, creative testing, bidding strategies, and landing page optimization
Partner with the creative team to ensure a continuous pipeline of high-performing, compliant ad creative
Rigorously monitor and analyze key metrics such as CPA, CPC, CTR, and ROAS to inform optimization decisions
Present detailed performance reports and strategic recommendations to senior management
Identify and implement new tools, attribution platforms (e.g., Google Analytics, Adjust, AppsFlyer), and innovative ad formats

Fulltime

Senior Performance Marketing Manager, Emerging Product

As the Senior Performance Marketing Manager, Emerging Products at Upstart, you w...

Location

United States

Salary:

130800.00 - 181100.00 USD / Year

Upstart

Expiration Date

Until further notice

Requirements

7+ years of experience in performance marketing or digital media buying, with a strong focus on SEM and additional experience across paid social and/or display
Proven track record of owning large-scale acquisition programs, managing significant monthly budgets, and driving measurable growth against CPA, ROI, and volume targets
Deep hands-on expertise in paid search, including keyword strategy, bid management, ad copy testing, and landing page optimization
Strong analytical skills, with the ability to interpret performance data, design experiments, and make data-driven decisions in ambiguous environments
Ability to thrive in a fast-paced, high-growth environment where adaptability and problem-solving are key

Job Responsibility

Own and scale HELOC media buying across SEM, paid social, display, and emerging performance channels, managing strategy, execution, and optimization end to end
Build Upstart’s HELOC performance marketing engine from the ground up, establishing channel strategy, testing frameworks, and best practices in a zero-to-one environment
Drive efficient, incremental customer acquisition by continuously optimizing bids, budgets, audiences, and creative to hit volume, CPA, and ROI targets
Design and run rigorous experimentation programs across keywords, audiences, creatives, and formats to unlock scalable growth opportunities and new channels
Manage and forecast significant media budgets, balancing growth and efficiency while adapting quickly to performance trends and market dynamics

What we offer

Competitive compensation, including base pay, bonus opportunities, and annual equity grants that vest quarterly
Generous 401(k) plan with Upstart matching $2 for every $1 contributed, up to $15,000 per year
Employee Stock Purchase Plan (ESPP) with discounted stock purchase options for eligible employees
Affordable medical, dental, and vision coverage, with multiple plan options - Upstart covers 90% to 100% of the cost depending on the plans you choose
Health Savings Account contributions from Upstart for eligible plans
Income protection benefits, including company-paid Basic Life, AD&D, and Short- and Long-Term Disability coverage, with options to purchase supplemental coverage
Paid time off, sick and safe time, and company holidays
Paid family and parental leave to support caregiving and major life moments
Family-centered benefits through Carrot and Cleo, supporting fertility, parenthood, and caregiving
Employee Assistance Program (EAP) offering mental health support and life-centered resources

Fulltime

Senior Analyst, SEM Bidding

We are looking for a Senior Search Analyst to work on data-led analytical elemen...

Location

United Kingdom , London

Salary:

Not provided

Tripadvisor

Expiration Date

Until further notice

Requirements

Bachelor's degree in Business / Maths / Statistics or a related quantitative field
2+ years experience working in a data analytics position, preferably in a digital marketing environment
Ability to turn complex data into compelling storytelling and actionable recommendations
Expertise in interrogating data using SQL and writing custom SQL queries, and understanding of database structures
Understanding of statistical analysis techniques used for experimental design such as regression analysis, hypothesis testing, multivariate analysis and time series analysis
Experience using AI tools in your day-to-day workflow, with a genuine eagerness to expand your knowledge and application of AI within SEM, data and bidding
Excellent verbal and written communication skills to effectively present findings, explain complex concepts and influence stakeholder decisions making
Ability to manage multiple projects, prioritize tasks and meet deadlines while maintaining a high level of accuracy and attention to detail
Has a genuine passion for learning and self-improvement, continuously seeking out new opportunities to expand knowledge and skills
Prior exposure to Paid Search, Bidding, and Marketing KPIs is a strong plus

Job Responsibility

Produce original analyses to identify and explore opportunities to optimize our search engine marketing (SEM) bidding strategies towards maximizing revenue
Seek out and implement improvements to our existing automated paid marketing systems
Plan and execute measurement tests and experiments to evaluate the impact of different bidding strategies and apply findings to improve performance
Apply analytical techniques to measure the true return of our SEM spend
Collaborate closely with cross-functional teams such as Marketing and Data Science/Machine Learning to align on strategies, share insights, and ensure objectives are met
Check on marketing performance daily and regularly report outward to the wider team and upward to the leadership team about trends, wins, and future plans
Leverage AI tools and technologies for day-to-day tasks & systems to enhance efficiency, generate insights and streamline workflows
Stay informed and proactively implement emerging ad technologies, best practices in media systems management and bidding optimization, process improvements and automation to enhance performance

What we offer

Competitive compensation packages (routinely benchmarked against the latest industry data), including base salary and annual bonuses
Work your way with flexibility to suit your lifestyle. Tripadvisor Group takes a remote-friendly approach to collaboration across a worldwide team, with the option to join on-site as often as you'd like or as required by your team
Flexible schedule. Work-life balance is ingrained in our culture by design. Trust and accountability make it work
Donation matching. Give back? Give more! We match qualifying charitable donations annually
Tuition assistance. Want to level up your career? We love to hear it! Receive annual support for qualified programs
Lifestyle benefit. An annual benefit to spend on yourself. Use it on travel, wellness, or whatever suits you
Travel perks. We believe that travel is employee development, so we provide discounts and more
Employee assistance program. We're here for you with resources and programs to help you through life's challenges
Health benefits. We offer great coverage and competitive premiums
Generous referral scheme. Help us grow and be rewarded with generous awards for referring successful candidates

Fulltime

Digital Marketing Manager

We’re looking for a strategic, hands-on Digital Marketing Manager to join our in...

Location

United States , Clearwater

Salary:

Not provided

PostcardMania

Expiration Date

Until further notice

Requirements

3+ years of experience in SEM, SEO, and paid media management
Proven success managing PPC and paid social campaigns with measurable results
Strong understanding of SEO best practices, technical SEO, and content optimization
Experience with tools such as Google Ads, Google Analytics, Search Console, Meta Ads Manager, and SEO platforms (SEMrush, Ahrefs, or similar)
Analytical mindset with the ability to translate data into action
Comfortable managing multiple brands simultaneously
Self-starter who thrives in a fast-paced marketing environment

Job Responsibility

Own and manage Search Engine Marketing across our three internal brands
Develop and execute SEO strategies to improve rankings, traffic, and conversion rates
Plan, launch, and optimize PPC campaigns across Google Ads, Microsoft Ads, and related platforms
Manage and scale paid social advertising across platforms such as Meta, TikTok, LinkedIn and others as needed
Conduct keyword research, competitive analysis, and ongoing performance optimization
Collaborate with internal teams (content, design, web, analytics) to align messaging and landing pages
Monitor budgets, bids, and pacing to maximize ROI
Track, analyze, and report on performance using analytics tools and dashboards
Stay current on platform updates, algorithm changes, and best practices

What we offer

Medical, Dental, Vision & Life Insurance
401K, Short- and Long-Term Disability, Accident & Critical Illness
Paid Vacation time that increases with longevity
6 paid holidays (NY Day, Memorial Day, 4th of July, Labor Day, Thanksgiving and Christmas)
Free yoga on-site twice a week
Free monthly visits to a local Chiropractor and so much more!

Fulltime

Digital Marketing Manager

Lovisa is a leading global fashion jewellery retailer with a strong internationa...

Location

Australia , Hawthorn VIC

Salary:

Not provided

lovisa

Expiration Date

Until further notice

Requirements

5–8+ years’ experience in digital or performance marketing
Strong paid media experience, particularly across Google Search, Shopping and Performance Max
Solid experience across Meta, affiliates, display, retargeting and paid social
Experience working with customer audiences, segmentation, CDPs and marketing automation teams
Agency-side experience, or experience working in a fast-paced performance environment
Ecommerce or retail experience highly regarded
Strong understanding of ROAS, CAC, attribution, reporting and optimisation
Experience working across multiple markets would be an advantage
Confidence working directly in platforms, not just reviewing agency reports
Experience managing agencies and challenging partners on performance

Job Responsibility

Driving customer acquisition and revenue growth through paid digital channels
Owning performance across Google, Meta, affiliates, display, retargeting and paid social
Managing ROAS, CAC, revenue contribution and media efficiency
Optimising campaign performance, budgets, bidding, audiences and creative testing
Working with customer audiences, segmentation, CDPs and marketing automation teams to improve targeting and performance
Building a strong test-and-learn culture across channels
Reviewing data daily and translating performance insights into clear actions
Partnering with Ecommerce, CRM, Social and Content teams to align activity to the trade calendar
Managing agencies and external partners, while holding them accountable to outcomes
Identifying new channel opportunities and scaling what works

Fulltime

Search Engine Marketing Manager

Yelp’s cutting edge performance marketing team is on a mission to help connect c...

Location

United States , Remote

Salary:

89000.00 - 150000.00 USD / Year

Yelp

Expiration Date

Until further notice

Requirements

4+ years of experience using Google Adwords and Bing Ads with large keyword portfolios and at least high 6 figure to 7 figure monthly search budgets required
Deep understanding of automated search bidding strategies including tCPA & tROAS required
Exceptional analytical capabilities and the ability to turn trends into actionable insights and hypotheses
Advanced proficiency with Excel is a must (e.g. Power user leveraging Vlookups, pivot tables)
Ability to use SQL is a big plus
Bachelor's degree in a quantitative field (e.g. mathematics, statistics, computer science, etc.)
Excellent leadership and collaboration skills (e.g., communicating, coordinating, building consensus, influencing without authority, listening, being open to other perspectives)

Job Responsibility

Manage the day-to-day operations for our paid search marketing strategy, setting up campaigns, optimizing bids, ad copy, landing pages and more
Obsess over data. You will analyze performance metrics from internal database tools, third party systems, APIs, and data feeds to drive growth in profit
Monitor and report on daily SEM portfolio performance using our in-house SEM systems and conduct analysis and investigations using Excel, Tableau, and SQL
Create a roadmap for continual innovative testing to drive growth and ongoing optimization to drive efficiencies and achieve performance targets
Conduct tests on SEM best practices including Portfolio Expansions, Traffic Curation, Ad Copy Testing
Evaluate test results using Excel & Stat Sig calculators to determine if the results meet success criteria and if they are statistically significant
Think big picture, you will prepare, analyze and communicate performance metrics for completed projects to the team and key stakeholders across the business
Demonstrate flexibility in a constantly changing search ecosystem and stay apprised of latest trends and best practices
Collaborate with our in-house analytics and technology teams to conduct performance deep dives and inspire the next generation of our portfolio management tools

What we offer

Full medical, vision, and dental
15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter), 12 paid holidays, plus one floating holiday
Up to 14 weeks of parental leave
Monthly wellness subsidy
Work from home reimbursement
Flexible spending account
401(k) retirement savings plan
Employee stock purchase plan
Bonus

Fulltime

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Performance Marketing Manager, SEM + Bidding

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