Performance Marketing Lead

• Drive the optimization, efficiency, and effectiveness of performance marketing strategy, management, and execution
• Set up in-house planning and buying (SEA, display, affiliates, video, paid social)
• Lead, plan and manage end-to-end digital marketing campaigns across multiple channels
• Work closely with the digital marketing function
• Build out the marketing automation & advanced analytics capability in close collaboration with analytics teams
• Optimization of tasks in Google Ads and Microsoft Advertising: From keyword research to writing ad copy and optimizing existing campaigns
• For Social Paid, define operational activities such as the creation of target groups and campaigns with the help of various social tools
• Participate on various impact projects as SME, e.g. opening up new markets or preparing our sale communication
• Ensure Metyis and its clients are always on the forefront of new trends, updates, and market realities

• 6+ years’ experience managing Paid Marketing campaigns across different channels (Paid Search, Paid Social, Programmatic/Display) with clear performance metrics
• Experience managing paid advertising budgets
• High proficiency of Paid Social, Programmatic/Display, Paid Search and CRM platforms
• Experience mentoring digital marketing professionals
• Strong communication and project management skills
• Experience building data-driven paid media marketing plans
• Strong analytical skills, comfortable with large sets of data and numbers
• Has a proven track record of delivering multi-year business growth through scaling paid media campaigns
• Fluent English - Verbal and written
• Entrepreneurial spirit

Experience managing agencies

• Interaction with senior stakeholders on regular basis to drive their business towards impactful change
• Opportunity to accelerate the pace of digital innovation with high-impact insights enhancing decision making across the entire Metyis and client organizations
• Become part of a fast growing international and diverse team