CrawlJobs Logo

Performance Marketing Lead

admiralgroup.co.uk Logo

Admiral Group Plc

Location Icon

Location:
United Kingdom , Cardiff

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

Not provided
Save Job
Save Icon
Apply Position

Job Description:

The Performance Marketing Lead is responsible for the hands-on delivery, optimisation and scaling of paid acquisition, with a clear centre of gravity in Paid Search and the capability to execute and develop Paid Social as the channel mix evolves. This is a doer role, accountable for building, managing and optimising campaigns day to day in a high-intent environment.

Job Responsibility:

  • Paid Search ownership
  • Own strategy and day‑to‑day execution across Google Ads, Microsoft Ads and Apple Search Ads
  • Audit, restructure and optimise account structure, keywords, bidding and match types
  • Drive acquisition volume, CPA efficiency and ROI
  • Optimise beyond first conversion with LTV and business impact in mind
  • Test and scale Performance Max, YouTube for Performance and new platform features
  • Paid Social execution
  • Build, manage and optimise Paid Social campaigns (Meta, TikTok or similar)
  • Test Paid Social as a scalable acquisition lever
  • Provide performance evidence to support future channel/team growth
  • Work with creative to test audiences, formats and messaging
  • Optimisation, testing & insight
  • Run ongoing experimentation across targeting, bidding and creative
  • Analyse performance data to identify optimisation opportunities
  • Turn data into actionable recommendations
  • Share learnings to inform wider acquisition and conversion strategy
  • Creative & messaging
  • Write, test and refine high‑performing ad copy
  • Brief and iterate creative with content and design teams
  • Ensure messaging aligns with user intent
  • Technical excellence & tracking
  • Ensure accurate tracking, attribution and data integrity
  • Troubleshoot tracking and attribution issues with analytics, web ops and product
  • Maintain confidence in performance reporting and decision‑making

Requirements:

  • Strong hands-on Paid Search experience (Google Ads essential)
  • Experience with Microsoft Ads and/or Apple Search Ads
  • Proven track record of improving acquisition performance
  • Experience personally building and optimising campaigns end to end
  • Paid Social execution experience (hands-on, not oversight only)
  • Strong analytical capability and comfort working with performance data
  • Experience operating in high-intent or regulated environments

Nice to have:

  • Insurance, fintech or other regulated industry experience
  • Experience scaling monthly budgets profitably
  • Familiarity with Performance Max and YouTube for Performance
  • Platform certifications (Google Ads or similar)
What we offer:
  • Up to £3,600 of free shares each year after one year of service
  • 33 days holiday (including bank holidays) when they join us, increasing the longer you stay with us, up to a maximum of 38 days (including bank holidays)
  • Option to buy or sell up to an additional five days of annual leave
  • Financial & Mortgage Advice
  • 24-Hour Ecare
  • Cycle to Work Scheme
  • Annual Holiday Allowance
  • Flexible Working
  • Simply Health
  • Private Health Cover
  • Critical Illness Cover

Additional Information:

Job Posted:
February 13, 2026

Employment Type:
Fulltime
Icon
Admiral Group Plc - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Performance Marketing Lead

Lead Marketing Manager (Performance)

We’re pioneering the future of agrifintech in Europe. We’re on a mission to buil...
Location
Location
Germany , Berlin
Salary
Salary:
Not provided
foodlabs.com Logo
FoodLabs & Atlantic Labs
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in digital marketing, ideally in a B2B, fintech, or tech scale-up environment
  • Proven track record in conceptualizing and executing end-to-end campaigns that drive measurable growth
  • Strong grasp of performance marketing channels (Google Ads, Meta, Display, SEO, Email, etc.)
  • Deep analytical mindset - able to interpret data, calculate ROI, and make decisions based on evidence, not intuition
  • Experience managing budgets with accountability for unit economics (CAC, LTV, contribution margin)
  • Proficiency with marketing analytics and automation tools
  • Excellent project management and cross-functional communication skills
  • Hands-on mindset - equally comfortable building, executing, and optimizing
  • Fluency in English and German
Job Responsibility
Job Responsibility
  • Own the marketing strategy and execution across all channels - from concept to campaign delivery and post-campaign analysis
  • Plan, launch, and optimize end-to-end campaigns (paid search, paid social, retargeting, email, content, SEO, partnerships)
  • Build and scale demand generation programs with a focus on efficiency, measurable ROI, and long-term retention impact
  • Analyze performance data and funnel metrics to continuously refine targeting, messaging, and channel mix
  • Balance growth with economics: ensure campaigns are unit-economically sound, optimizing for CAC, LTV, and payback period
  • Develop strong cross-functional alignment with Product, Sales and Tech to create cohesive, conversion-driven customer journeys
  • Establish marketing analytics dashboards to track KPIs (leads, CAC, funnel conversion, ROI, velocity)
  • Test, learn, and iterate - run structured experiments to identify scalable growth levers
  • Manage and grow external agency and partner relationships where relevant
  • Lay the foundations for a data-driven, results-oriented marketing culture within our company
What we offer
What we offer
  • Ownership: Work directly with the founders with real impact on the company’s success
  • Equity & competitive salary: participate in our growth through real shares with our tax optimized EIP
  • Room to grow: Personal development budget
  • High-trust environment: Autonomy, accountability, and speed with a team that values clarity, execution, and entrepreneurial thinking
Read More
Arrow Right

Growth Marketing Lead

We are looking for a hands-on Growth Marketing Lead to drive Koala’s acquisition...
Location
Location
Australia , Sydney
Salary
Salary:
Not provided
au.koala.com Logo
Koala
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of experience in performance or growth marketing
  • Proven track record of scaling a consumer brand and managing large-scale advertising budgets to drive paid channel growth
  • Deep, hands-on expertise across paid marketing mix, in particular Paid Social (Meta, TikTok), SEM (Google Ads)
  • Experience across SEO, CRM, Affiliates, TV/BVOD also a plus
  • Advanced in Excel and highly proficient in analytics tools (e.g., Google Analytics, Looker, Tableau)
  • Ability to translate complex data into actionable insights and strategic decisions
  • Excellent communicator & collaborator
  • Customer-obsessed & commercially minded with a strong understanding of business metrics and P&L management
Job Responsibility
Job Responsibility
  • Own paid media strategy and performance across Meta, Google, YouTube, and TikTok
  • Turn commercial targets into focused channel plans, budgets, pacing, and optimisation priorities
  • Collaborate with the growth and cross-functional teams to create full-funnel and channel-based growth strategies and ideas
  • Build, launch, and manage campaigns with best-practice structure, tracking, and naming conventions
  • Run a structured testing program across paid social and paid search
  • Design and run A/B tests across creative, audiences, offers, and formats
  • Lead performance analysis and reporting to inform decisions and guide ongoing optimisation
  • Build a tight testing rhythm with the Creative Strategist
  • Maintain daily pacing dashboards and KPI reporting across channels
  • Promote a data-driven, test-and-learn culture
What we offer
What we offer
  • Hybrid working
  • Generous time off - volunteer, parental, Koala life leave
  • Fully stocked kitchen with healthy local produce
  • Pet-friendly office
  • Free Koala products with ‘mates rates’ for friends and family
  • Access to Employee Assistance Program with unlimited sessions for financial, work, relationship, family or wellbeing support
  • Career acceleration via Learning Management platform Juno, individual and team growth budgets and dedicated days
  • BCorp Certified, WWF Partnership, volunteer days
  • Fulltime
Read More
Arrow Right

Performance Marketing Manager

Addepar is seeking a dynamic and commercially focused Performance Marketing Mana...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
addepar.com Logo
Addepar
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in Marketing, Business, or a related field
  • Substantial experience in B2B marketing, preferably in the financial technology or software industry
  • Proven experience in managing and executing marketing campaigns bringing together multiple marketing channels (digital, content, events, social, media etc.)
  • Strong project management skills with the ability to manage multiple initiatives simultaneously
  • Excellent communication and interpersonal skills
  • Proficiency in marketing automation tools, CRM systems, and analytics platforms
  • Creative thinker with a strategic mindset and a results-driven approach
  • Proactive and enthusiastic with a can-do attitude and willingness to learn new skills
  • Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities
  • Willingness to travel when required
Job Responsibility
Job Responsibility
  • Drive Growth through Performance Marketing: Develop and execute performance marketing strategies that drive awareness, adoption, and engagement
  • Drive and execute comprehensive marketing plans to support geo-expansion including go-to-market strategies, campaigns, and promotional activities
  • Lead Multi-Channel Campaigns: Lead the development and execution of marketing campaigns covering all channels to drive brand awareness, lead generation, and pipeline growth
  • Track, analyse, and report on the performance of performance marketing programs
  • Content Creation: Working with our in house Studio Team create compelling design and copy to support campaigns, events or other activities
  • Enhance the delivery of our third-party conference participation and our own client events: Work with our events team to plan and implement conference participation
  • Help define our regional conference and events programme, execute against it, and track commercial return on investment
  • Optimise the tracking and reporting through Salesforce
  • Collaborate with Teams: Work closely with internal teams and external partners to create and deliver joint marketing initiatives
  • Cultivate and maintain strong relationships with key partners and stakeholders
What we offer
What we offer
  • Reasonable accommodation for individuals with disabilities
  • Commitment to equal opportunity and diversity
  • Global flexible workforce model
  • Fulltime
Read More
Arrow Right

Performance Marketing Manager

The Performance Marketing Manager supports the delivery of Prezzee’s global acqu...
Location
Location
Australia , Sydney
Salary
Salary:
Not provided
prezzee.com.au Logo
Prezzee
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5–7+ years in performance or digital marketing
  • Proven track record of driving acquisition and revenue growth across both B2B and B2C markets
  • Hands-on experience planning, executing, and optimising multi-channel campaigns (PPC, social, display, email, programmatic, affiliates, SEO)
  • Strong analytical capability, using tools such as Google Analytics, Looker, and other reporting platforms
  • Experience managing budgets, agency relationships, and cross-functional stakeholders
  • Experienced in SEO execution and optimisation with CMS experience
  • Skilled in campaign strategy, planning, creative briefs, presentations, and post-campaign performance analysis
  • Understanding of customer acquisition funnels, conversion rate optimisation, and lead generation strategies across digital channels
  • Experience scaling campaigns across multiple regions or markets
Job Responsibility
Job Responsibility
  • Execute multi-channel performance marketing campaigns across paid search, paid social, SEO, programmatic, display, and video to drive acquisition and engagement
  • Monitor and optimise daily campaign performance to budget and efficiency targets
  • Work closely with our media and SEO agency partners – briefing, reviewing performance, approving creative, and ensuring timely delivery
  • Support SEO implementation (metadata, on-page optimisation, content publishing) and contribute to CRO testing and landing page optimisation
  • Produce performance reporting, analyse results, and provide actionable insights
  • Collaborate with global and regional cross-functional teams (Brand, Content, Product, Sales) and senior stakeholders
  • Assist with budgeting, invoicing, and spend tracking across paid media and agency activity
  • Contribute to go-to-market planning and support expansion into new regions
What we offer
What we offer
  • Prezzeeversary Leave – extra day of annual leave each year
  • BirthYay Leave – paid day off during your birthday month
  • Novated Car Leasing – tax-smart vehicle and running cost options
  • ClassPass Membership – monthly fitness, wellness, and beauty credits
  • Office Allowance – one-time payment to upgrade your home office
  • Flexible Work Perks – flexible hours, Culture Swap Days, and 30 days of work-from-anywhere per year
  • Prezzee Staff Discounts – exclusive gift card deals
  • Wellbeing Support – mental, social, financial, and physical wellbeing via Telus
  • Learning & Development – LinkedIn Learning, job shadowing, industry programs, Lunch & Learn sessions
  • Employee Resource Groups – foster belonging and advocacy through groups like EmpowHer and Pride
  • Fulltime
Read More
Arrow Right

Vp of Performance Marketing

Babbel is seeking a strategic, visionary, and hands-on VP of Performance Marketi...
Location
Location
United States , New York City
Salary
Salary:
180000.00 - 240000.00 USD / Year
babbel.com Logo
Babbel
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years of experience in performance marketing, growth, or digital acquisition
  • at least 5 years in a leadership role at a high-growth consumer brand or tech company
  • expertise managing large budgets ($50M+) across multiple paid channels
  • deep analytical skills and experience with attribution modeling, marketing analytics, and data-driven decision-making
  • demonstrated leadership in building, mentoring, and retaining high-performing teams
  • strong communication skills
  • proficiency with MarTech and AdTech platforms, including Google Ads, Meta, programmatic DSPs, and analytics tools
  • a bias for action, a growth mindset, and a passion for Babbel’s mission
Job Responsibility
Job Responsibility
  • Develop and execute Babbel’s global performance marketing strategy, overseeing all paid acquisition channels
  • lead, inspire, and mentor a team of performance marketers, analysts, and channel specialists
  • own the marketing budget for acquisition, optimizing spend to maximize ROI, efficiency, and growth targets
  • meet KPIs for acquisition, retention, and LTV
  • partner cross-functionally with CRM, Creative, Brand, Product, Data Analytics, and product-led growth teams
  • drive experimentation and A/B testing across channels
  • stay ahead of industry trends
  • represent Babbel externally with agencies, partners, and at industry events
What we offer
What we offer
  • Competitive salary and bonus
  • generous 401K program
  • comprehensive health, dental, and vision insurance
  • generous PTO and flexible work arrangements
  • professional development opportunities
  • a diverse, inclusive, and mission-driven culture
  • Fulltime
Read More
Arrow Right

Performance Marketer

Our client, a fast growing startup is currently looking to recruit a Performance...
Location
Location
United Kingdom , London
Salary
Salary:
55000.00 - 65000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience working with Facebook, Google Ads, Twitter, Snapchat, Mobile DSPs and other digital marketing platforms
  • Experience leveraging different mobile user acquisition channels to drive profitable scale
  • Demonstrated ability to effectively own, manage and optimise acquisition budgets with clear ROI targets
Job Responsibility
Job Responsibility
  • Define and lead the overall performance marketing strategy to maximise growth profitably
  • Analyse both in-app user behaviour and paid digital campaigns to decipher the most valuable user acquisition channels, targeting and creative to double-down on for growth
What we offer
What we offer
  • 30% Bonus
  • Fulltime
Read More
Arrow Right

Marketing Campaign Lead

At Dexory we believe that real-time data will revolutionise the logistics indust...
Location
Location
United Kingdom , Wallingford
Salary
Salary:
Not provided
dexory.com Logo
Dexory Using
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3-5 years’ experience in B2B campaign management, paid media execution, account-based marketing
  • Expertise in the development of creative campaigns and execution of email marketing, conversion rate optimisation, social advertising, content syndication, SEM, paid digital, webinars, direct mail, etc
  • Demonstrated experience planning, executing, and measuring effective lead nurture programs
  • Command of marketing strategy fundamentals including buyer personas, buying journey, competitive positioning, funnel stages, buying groups, 1:1, 1:few and 1:many ABM, etc.
Job Responsibility
Job Responsibility
  • Develop and execute short and long term multi-channel integrated campaigns across paid digital, email, social, and content distribution channels to target customers throughout the customer lifecycle and drive leads
  • Input and build campaign assets, landing pages, workflows, and channel setups
  • Manage timelines, assets, and cross-functional coordination to ensure smooth campaign delivery
  • Activate and optimise the performance marketing channels (Google Ads, LinkedIn, paid social and retargeting campaigns) including budgets, optimisation, and experimentation
  • Run A/B tests, creative testing, and audience refinement based on performance insights
  • Build ABM campaign components (ads, personalised pages, targeted content bundles) for priority accounts
  • Support reporting by providing channel-level metrics (CTR, CPL, engagement, account activity)
  • Work closely with Product Marketing for messaging alignment and asset needs
  • Collaborate with the Demand Generation Manager on briefs, audience definitions, and success criteria
  • Coordinate with Sales to align on targets, lead quality, and follow-up motion
What we offer
What we offer
  • Private healthcare via Bupa with 24/7 medical helpline
  • Life insurance
  • Income protection
  • Pension: 4+% employee with option to opt into salary exchange, 5% employer
  • Employee Assistance Programme - mental wellbeing, financial and legal advice/support
  • 25 holidays per year
  • Full meals onsite in Wallingford
  • Fun team events on and offsite, snacks of all kinds in the office
  • Fulltime
Read More
Arrow Right

Performance Marketing Manager / PPC Manager

Are you looking for a new role and a passionate and dynamic person with strong m...
Location
Location
United Kingdom , London
Salary
Salary:
50000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience within performance marketing
  • Ability to manage external agencies
  • Expert with PPC and programmatic/display media trading platforms and analytics
Job Responsibility
Job Responsibility
  • Drive and implement paid search and performance marketing campaigns across all regions globally (Europe, Asia, Africa, Latin America & The Middle East)
  • Manage the day to day of paid search and display accounts to drive online leads and maximise CPL
  • Work alongside the Head of Marketing by region and Marketing Managers to assist with campaign briefing
  • Optimise account performance through ongoing effort including current and future campaign development, keyword discovery, keyword expansion, creative a/b testing and conversion rate optimisation
  • Fulltime
Read More
Arrow Right
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Germany Jobs Ireland Jobs Poland Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
CrawlJobs Group
ITFlashcards AllDevBlogs
© 2026 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy