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Performance Marketing Executive – Paid Social

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Charles Tyrwhitt

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Location:
United Kingdom , London

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Category:
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Salary:

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Job Description:

At Charles Tyrwhitt our purpose is to “Make it easy for men to dress well” and we can’t do that without our specialist teams. This time, we’re on the lookout for a Performance Marketing Executive to join our Marketing team. This role will support the planning, execution, and optimisation of paid media activity across META and other social media channels. This is a hands-on, performance focused role, ideal for someone who enjoys working with data, testing ideas, and using automation and AI thoughtfully to drive measurable results. The Performance Marketing Executive will work closely with wider teams to deliver against core KPIs and support continuous performance improvement.

Job Responsibility:

  • Campaign management: Build, manage, and optimise paid social ads across Meta and Pinterest
  • Own day to day optimisations across markets, bids, budgets, ad copy and landing pages
  • Conduct regular creative, ad copy and audience analysis
  • Support and help manage feed optimization
  • Manage ongoing Meta/Pinterest creative updates, including creative refreshes and asset testing
  • creative performance reviews and optimisation and ad type refinement
  • Testing & Experimentation: Support and help manage a structured testing roadmap across all paid activities
  • Plan, implement and evaluate tests across creative, set up and landing pages
  • Document test results clearly and translate learnings into actionable recommendations
  • Reporting & Insights: Produce regular performance reports and dashboards
  • Analyse performance data to generate clear insights and optimisation opportunities, utilizing 3rd party data
  • Support performance reviews by explaining what's working, why it's working and what to do next
  • Cross-Channel & Team Collaboration: Collaborate with brand, design, web and CRM teams to ensure alignment across channels
  • Support conversations with platform partners (e.g. Meta) where required
  • Brief in new codes and URLs to the web & CSR teams
  • Test all new promotions before they go live to ensure a good customer experience

Requirements:

  • Solid paid social experience (Meta, Pinterest ads platforms), with a strong track record of running successful campaigns from conception, execution and data analysis
  • Strong analytical thinking with excellent numerical skills
  • High attention to detail
  • Able to simplify and convey complex data and the insights gathered from it
  • Up to date with market and technological related innovations
  • Clear communicator
  • Proactive, problem-solving mindset
  • Self-sufficient with the ability to plan, prioritise and manage workload effectively
  • Proficient in Meta Ad Manager
  • Experience analytics tools such as GA4 / Adobe Analytics
  • Familiarity with Power BI

Nice to have:

  • Experience of working in a retail e-commerce environment is beneficial but not essential
  • Experience of using Smartly is beneficial but not essential
What we offer:
  • Competitive salary and excellent bonus scheme
  • An entrepreneurial environment where you’ll be encouraged to try things and make changes to drive the business forward
  • You’ll have access to Staff Discount from your 1st day, not just at CT but also from The White Company
  • Our hybrid working policy means we work from the office 3-4 days per week (14 days onsite across a 4 week period, and Monday's are our set days in the office)
  • We are proud to go about our business in the right way and partner with many charities and sustainability partners - ‘giving something back’ is an important part of our ethos
  • At HQ we are serious about having fun. Our Christmas and summer parties are the stuff of legend and our CT Social Team ensure there is always something exciting to get involved in

Additional Information:

Job Posted:
May 05, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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