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Uber's mission is to reimagine the way the world moves for the better. Here, bold ideas create real-world impact, challenges drive growth, and speed fuels progress. What moves us, moves the world - let's move it forward, together.
Job Responsibility:
Develop marketing ventures to attract and retain new users
Develop integrated marketing strategies that align with company goals, set timelines, and ensure due dates are met
Develop a holistic global CRM campaign for Uber that encompasses Email, Push, and in-app creatives that incorporate design strategy by using the company’s assets, including its unique brand, tone and editorial guidelines for Uber products
Utilize data-driven decision-making processes to improve performance of marketing and business development efforts
Strategize global marketing campaigns for retaining customers while monitoring execution, measurement activities and stakeholder data
Collaborate cross-functionally with stakeholders to develop innovative campaign ideas to promote products in competitive markets
Perform analyses to segment users to create actionable insights about messaging and channel strategies
Analyze how past and current campaign performance impacts user behavior and recommend strategies and campaigns that increase engagement and retention
Apply knowledge of tools and measurement frameworks to support Uber objectives
May telecommute
Requirements:
Bachelor's degree in Business Administration, Business Intelligence, Communications, Data Analytics, Advertising, or related field
One (1) year of experience in the job offered or in a related occupation
Analytics and Data Visualization Tools, including Tableau, Domo, or Microsoft Power BI
A/B Testing
Monitoring regional trends in product or service performance
Process and performance improvements analysis
Identification and analysis of key performance indicators
Project Management and Stakeholder Management
Developing and evaluating roadmaps for products or services
Analyzing business and technical requirements to develop tailored Campaign strategies
What we offer:
Eligible to participate in Uber's bonus program
Eligible for various benefits (details at provided link)