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AUTO1 Group Logo AUTO1 Group · -

Performance Marketing Analyst

· Job Posted December 22, 2025
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Job Description

We are looking for a Performance Marketing Manager (f/m/x) to join our team of marketing experts who use data-driven insights to run efficient performance marketing and improve the customer journey. We operate all acquisition marketing and conversion optimization activities fully in-house, giving you the best environment for a steep learning curve. For your new role in our Performance Marketing team you choose whether you grow into a deep down specialist in one of our Paid Online Marketing channels or you take on a generalist role gaining a widespread expertise across multiple channels. Both ways you will build up significant knowledge and have a direct impact on business decisions. AUTO1 Group is Europe’s leading digital automotive platform. We revolutionize the used car market with our well-known brands Autohero, wirkaufendeinauto.de and AUTO1.com

Job Responsibility

  • Take full ownership of planning, executing, and optimizing campaigns across Google Ads, Microsoft Ads, and Meta platforms
  • Analyze complex data sets using in-house tools to identify growth opportunities and proactively drive scaling initiatives in collaboration with your team
  • Manage and allocate budgets for your market’s channels, ensuring maximum impact and business growth
  • Proactively generate and implement test ideas to optimize existing channels and expand into new ones
  • Collaborate with cross-functional teams—including Design, Marketing Automation, Marketing Controlling, and Video Production—on campaign planning, creative assets, reporting, automation, and optimization

Requirements

  • 1+ year of experience managing and expanding Google Ads Search campaigns with a track record of delivering results in a fast-paced environment
  • A keen interest in expanding your knowledge beyond Search towards Meta and Microsoft Ads and their potential to complement and scale brand traffic
  • Strong organisational skills, a tech-savvy mindset, and a detail-oriented approach. You work independently and have a can-do attitude
  • A solid understanding of tracking, measurement, and attribution models
  • Excellent command of Excel/Google Sheets
  • Fluency in English is required

Nice to have

  • Knowledge of SQL and Google BigQuery are a plus
  • Fluency Spanish, French, German, Dutch or Polish would be a plus

What we offer

  • 100% remote! No matter where you live, work full time from home in the EU
  • Once a unicorn, now a listed public company, be part of our success story
  • Our dynamic startup environment offers new challenges for personal growth with the contribution of own ideas
  • We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings
  • We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends
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