This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
As a Performance Marketer, you will be a hands-on IC sitting within the International Launch Team, working directly under the Global Head of Performance and alongside our Staff Performance Marketer (Search & Analytics). You'll be a key part of the central buying function, responsible for running paid media across international markets from day one. You'll start with Meta as our biggest spending channel, then expand across TikTok, Search, and others as the function grows.
Job Responsibility:
Own and optimise paid media campaigns across Meta, with expanding scope into TikTok and Search
Set up paid media accounts from scratch in new markets - building campaign structure, tracking, and creative testing frameworks from the ground up
Run a consistent test-measure-learn cycle across creative and campaign setup to keep improving performance
Work within established playbooks and pressure test them - flagging what's working, what isn't, and why
Turn performance data into sharp creative briefs and clear optimisation plans
Analyse what's working across creative, targeting, and landing page experience - and act on it
Build clear performance reports that track results by channel, campaign, and creative
Keep tracking clean and accurate across platforms using pixels, UTMs, and event-based measurement
Explore and apply AI tools to create efficiencies in day-to-day workflows and speed up the test-and-learn cycle
Stay across platform changes and best practices to keep strategies sharp
Work cross-functionally with analytics and growth teams to surface insights and spot new opportunities
Requirements:
3-5 years of performance marketing experience with a heavy focus on Meta / Facebook Ads
Strong instincts for direct response creative - what works, how to test it, and how to scale it
Experience managing ad accounts spending meaningful budgets, ideally across multiple markets or brands
Solid understanding of campaign setup, attribution, pixel and event tracking
Analytical chops - you can read performance data and know what to do with it
A genuine curiosity about AI tools and how they can make you faster and smarter
Comfort working across multiple channels (TikTok and Search experience is a bonus)
Experience in regulated categories (health, finance) is a plus but not required
Based in London and able to be in the Old Street office 3 days a week
Nice to have:
TikTok and Search experience
Experience in regulated categories (health, finance)
What we offer:
Annual professional development budget
25 days holiday + bank holidays
Wellness allowance
Enhanced parental leave (20 weeks paid for primary carers)