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You will report to and work closely with our Chief Marketing Officer (CMO), playing a key, hands-on role in the execution and optimization of our high-volume paid acquisition channels. This is a fast-paced learning environment where you will execute the end-to-end User Acquisition process, from campaign setup and creative iteration to data analysis and reporting. You will have autonomy in your day-to-day execution, with continuous guidance and feedback from the team and senior leadership to accelerate your growth. Your ideas and analytical contributions will be actively sought to improve channel performance.
Job Responsibility:
Assist in the daily management of core paid acquisition channels or DSPs (e.g. Meta, TikTok, Google, etc.)
Support the creation of scalable acquisition funnels by ensuring proper tracking implementation and gathering data insights
Actively participate in the testing loop by preparing new ad concepts, organizing creative assets, and setting up audience tests
Monitor campaign and funnel performance using our core tools (Voluum, GA4, internal dashboards) and promptly flag any critical changes or performance anomalies
Pull, clean, and organize performance data (CPA, ROAS, retention) to support weekly and monthly strategic reviews
Maintain and update internal reporting documents and dashboards
Support the creative briefing process by gathering performance data and communicating required asset changes and successful angles to the content team
Collaborate with Product and Content teams to assist in the launch and testing cycles for landing pages, focusing on conversion rate improvements
Assist in documenting and implementing systems designed to streamline creative testing speed and reduce fatigue
Build initial rapport with key traffic source representatives, assisting the Senior team in managing communications and reporting performance
Research and document potential new acquisition opportunities (networks, formats, tools, etc.)
Stay up-to-date on platform rules, policy changes, and algorithm shifts
Requirements:
Minimum 1 year of experience required in performance marketing or user acquisition
Platform curiosity: You have explored and understand the basic structures of major ad platforms (like Meta, TikTok, Google, etc.)
Technical aptitude: Ability to quickly learn and master new software, dashboards, and platform interfaces
Analytical & Creative ability: You have a good eye for what makes an ad hook effective, and you possess strong analytical skills (comfortable with data/Excel) to learn how to translate data into creative briefs
Good communication skills: You are fluent in English
Driven & Accountable: You are motivated, take full ownership of your tasks, and commit to achieving goals
Action-oriented: You thrive in a fast-paced environment and prioritize execution and speed
Curious & Detail-oriented: You are meticulous with data and possess a strong desire to learn the why behind performance
Humble learner: You actively seek feedback and are eager to grow in the field of paid acquisition
Nice to have:
Knowledge of basic online marketing metrics (CPM, CTR, CPA)
Familiarity with any analytics or tracking tool (e.g., GA4, Voluum, or basic platform reporting setups)
Experience in sensitive or regulated verticals (e.g. dating, femtech, telehealth, etc.)
What we offer:
Fully remote. Choose the environment where you do your best work
4 weeks (20 working days) of PTO per year to recharge and reset
A yearly in-person meetup to connect, brainstorm, and celebrate wins together
Up to $200 per year for wellbeing expenses + unlimited 1:1 sessions with psychologists and lifestyle experts through OpenUp (also available for up to three family members)
Work from a co-working space up to twice per month (35 EUR / 40 USD per visit) to stay inspired and connected
Dedicated funds to support your professional growth: courses, books, conferences, events, or certifications
Company laptop provided + monitor budget up to $250 for your workspace setup
Premium access to ChatGPT, Cursor, Hugging Face, and others, to power your ideas and workflows