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An exciting opportunity has arisen for a driven and organised Patient Engagement Manager to join our client's well-established and growing healthcare practice in Central London. This is a varied and impactful role at the heart of the patient experience, where you will take ownership of key performance metrics including callback completion rates, patient touchpoint conversion, CRM data integrity, and long-term patient retention.
Job Responsibility
Managing and optimising the CRM system to maintain the highest standards of data accuracy and integrity
Overseeing all patient callbacks and follow-up communications, improving conversion at every stage of the patient journey
Managing lead funnels and nurturing prospective patients through targeted, personalised engagement strategies
Creating patient touchpoints and marketing collateral, including compelling copywriting aligned with brand guidelines
Producing detailed reports on patient engagement, conversion rates, and business growth metrics for senior leadership
Coordinating relationships with external agencies covering marketing, PR, social media, lead generation, and telephony/AI systems
Leading and developing front-of-house staff to ensure outstanding reception operations and a consistently excellent patient experience
Requirements
Demonstrable experience with CRM platforms, cloud-based tools, and marketing automation systems
Excellent written and verbal communication skills, with the ability to produce engaging copy and manage marketing or lead generation workflows
Experience in hybrid or remote working environments, with strong relationship-building skills across distributed teams
Proactive and self-motivated, with a genuine passion for delivering outstanding patient-centred care
Calm under pressure with strong prioritisation skills and the ability to thrive in a fast-paced environment
A collaborative team player with a growth mindset and commitment to continuous improvement
Nice to have
Background in CRM management, marketing, or healthcare operations
What we offer
Salary from £31,000, commensurate with experience
A dynamic and supportive working environment within an established healthcare practice
Genuine opportunity to make a measurable impact on patient experience and business growth