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The Patient Education Specialist plays a pivotal role in supporting Profound Medical’s mission by serving as a key point of contact for patients seeking information about the TULSA procedure. This role is responsible for delivering clear, compassionate, and patient-friendly education, nurturing patient leads, facilitating referrals to authorized TULSA Pro centers, and helping ensure a smooth, supportive experience throughout the patient journey. The specialist works closely with the Marketing and Field teams to enhance patient engagement, education, and conversion.
Job Responsibility:
Serve as a key point of contact for patients, providing education and guidance about the TULSA procedure via phone and responding to inquiries with empathy and clarity
Manage patient leads in HubSpot, ensuring accurate data entry, timely follow-up, and consistent nurturing to support patient conversion and experience
Coordinate patient referrals to authorized TULSA Pro centers, working with both patients and clinical staff to ensure a smooth handoff
Contribute to the development of patient-friendly educational content (in partnership with Marketing Communications), including brochures, videos, FAQs, and web content
Support field teams by providing tools and resources to aid in patient communication and engagement efforts
Gather and share patient feedback to help evaluate and improve educational materials and patient support processes
Track patient engagement metrics and provide insights to refine educational outreach and improve conversion rates
Requirements:
Bachelor’s degree
BSN, Bachelor’s in Health Sciences or Public Health preferred
Registered Nurse with a minimum of 5 years’ experience in clinical practice
Experience in oncology and/or robotic surgery is highly preferred
Strong verbal and written communication skills
Proficiency in CRM platforms (such as HubSpot) and experience with lead nurturing, pipeline management, and conversion best practices
Strong collaboration and project management abilities
Commitment to creating an empowering, supportive patient experience