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Fnatic’s Partnerships function has a vision to shape and set the standards for how brands engage in the new world of sports entertainment. As Partnerships Director, you’ll play a key role in achieving this vision and connecting household-name brands to the growing esports audience of Gen Z and Millennials; and driving Fnatic's Business Development and Partner Success teams to habitually overdeliver. You'll oversee and support the team in closing significant new brand partnerships, work closely with internal teams to maximise Fnatic's assets (as well as innovate and create new opportunities), and oversee ongoing partner management that delivers relationships that scale and win industry awards with brands the likes of Sony, Jack Link’s, Amazon, Spotify and more.
Job Responsibility:
Own the Partnerships P&L and Fnatic's global partnerships proposition in general, being directly accountable for setting and achieving annual revenue targets
Propose and align on commercial strategy with Fnatic leadership and board, and present roadmap and progress to the company regularly
Oversee the development of industry-leading Partner Success and Partner Development teams, shaping a strong team culture that regularly overdelivers
Provide a senior presence at key phases in pitching for new business, building confidence in prospective partners in Fnatic’s ability to help them achieve their goals
Nurture relationships with senior stakeholders of our brand partners, deepening Fnatic’s connection to their brand and ensuring the partnership grows over time
Build Fnatic’s reputation through presence and networking at key B2B/industry events, and seek opportunities to position Fnatic as a thought leader in the esports and digital media landscape
Regularly review team incentive schemes and ensure they drive intended behaviours
Work closely with Fnatic’s Marketing and Pro-Gaming teams to ensure Fnatic's commercial offering is sustainable and contractual commitments are able to be fulfilled
Support Commercial talent acquisition efforts, leading on candidate assessment and providing appropriate feedback
Be instrumental in having Fnatic's brand partnerships deliver innovative activations and win industry awards
Own new commercial projects as agreed with leadership, exploring new asset opportunities for Fnatic to take to market
Contribute to the evolution of Fnatic's CSR strategy and ensure the commercial strategy is aligned with this
Contribute to the broader growth of Fnatic as a senior leader within the business
Requirements:
Extensive leadership and development of commercial teams in rights-holder or agency environments
Understanding of trends in gaming, youth culture and media consumption
Proven sales ability and understanding of how to value and present digital media properties
Strategic thinking on how brands can engage with audiences balanced with maximising return on a variety of assets
Track record of securing 7-figure brand partners and maintaining long-term relationships
Willingness to travel and represent Fnatic domestically and abroad
Well-established network of decision-makers within tier 1 global brands
Relentless energy and drive to push team to overdeliver on targets
A compelling presenter who can articulate a strong vision
Comfort with data and ability to present insights articulately
Creativity and ability to participate in ideation
Excellent written and verbal communication in English
Nice to have:
additional languages desirable
What we offer:
Hybrid onsite/remote work policy
Private medical insurance (Vitality)
Employee Assistance Programme (Health Assured)
Enhanced parental leave policy
Eyecare vouchers
Cycle to work scheme
Self-development book requests for the Fnatic Library
Fnatic shop staff discount
Fruit, drinks and snacks available daily in the office
Regular lunch clubs, office drinks and other social activities