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The Senior Manager is a proactive expert in data, measurement, and effectiveness. They collaborate with stakeholders across the club to ensure access to industry‑leading data and insights, and to build the capability to analyse this information and apply it to every aspect of the Partnerships business. They lead the Intelligence & Effectiveness Team, ensuring it is structured to deliver across its core priorities.
Job Responsibility:
Lead the identification, curation and analysis of all data and intelligence that underpins and informs LFC’s partnerships business
Own the measurement, effectiveness and reporting on partnership performance
Manage the delivery of high quality data and research to support the partnership sales effort
Lead the Intelligence & Effectiveness team
Support strategic and ad hoc projects
Requirements:
Significant experience in analytical roles across the sports, media, marketing, or entertainment sectors
Proven ability to manage and interpret large datasets
Adept at leveraging AI and machine‑learning tools to enhance analysis, generate insight, and improve operational efficiency
Strong understanding of sports and marketing datasets, industry‑leading data suppliers, and marketing effectiveness frameworks (including IPA and econometric best practice)
Strong commercial acumen to translate data into compelling commercial narratives
Ability to apply structured analytical frameworks to simplify complex challenges
Ability to build effective relationships across all levels of the organisation
High‑level stakeholder influence experience within a marketing leadership environment
What we offer:
25 days holiday plus 8 bank holidays
Option to purchase up to an additional 5 days holiday
Contributory pension scheme matching up to 5.5%
Life Assurance Cover
Free financial guidance and mortgage advice
Car salary sacrifice scheme
Cycle to Work scheme
Purchase season ticket loans
Exclusive shopping discounts & cashback with top retailers
Will Writing Service
Employee Assistance Programme
Medicash Health Cash Plan
Volunteering opportunities
Special LFC perks – retail discounts, partner offers, free LFCTV GO access, and priority tickets for matches, events & concerts