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As Partner Co-Marketing Manager for Asia, you'll drive customer acquisition and conversion through Shopify's partner network across the region—designing and executing marketing programs that empower partners to generate demand, build brand awareness, and deliver commercial results across D2C, B2B, retail, and cross-border segments. You'll also raise the marketing craft across the Partner Success team and partner network, making great marketing a shared capability rather than a central function. Success requires deep partner marketing expertise, a passion for building others' capabilities, and the influence to move partners and stakeholders without authority.
Job Responsibility
Design and execute partner co-marketing programs that drive customer acquisition and pipeline growth across Asia
Build marketing craft across the partner ecosystem
Enable partners to execute marketing with confidence
Manage a portfolio of strategic partners with ruthless prioritization
Localize campaigns for cultural resonance
Track performance and optimize for commercial results
Collaborate cross-functionally
Requirements
Experience in partner marketing, channel marketing, or co-marketing in Asia's ecommerce, tech, or SaaS space—focused on enabling and activating partners rather than direct execution
Proven ability to design partner programs that drive results
Portfolio management experience
Native or near-native Mandarin proficiency and strong English communication skills
Strong influencing skills without authority
Analytical and operationally strong
Comfortable with remote collaboration and willing to travel across Asia for partner engagements and events
Nice to have
Existing network within Asia's agency, SI, or tech partner ecosystem—particularly in Singapore, Taiwan, Hong Kong, or Greater China
Familiarity with Shopify or similar commerce/SaaS platforms
Proficiency in additional Asian languages (Bahasa, Thai, Cantonese)