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Partnerships are integral to our continued success as the leading customer engagement platform for marketers. This is a multifaceted role requiring a multitude of skillsets from sales and business development to account management, marketing and project management. The Partner Manager will work with our marketing agency, system integrator and consultant partners helping them understand the value of a partnership with us for both their business and their clients. The ability to understand a partners business goals and to articulate how a partnership with Dotdigital can support those is key to success in this role. In addition to owning and managing your portfolio of agency services partners, you will also be expected to support our strategic partnerships with Adobe, Shopify, Big Commerce & Microsoft.
Job Responsibility:
Establish long term, close and mutually beneficial relationships with your portfolio of Services Partners
Research, evaluate, recruit and onboard new partners into the Services Partner Program
Achieve revenue targets through building and managing a pipeline of partner referred opportunities alongside the sales team
Educate partners on Dotdigital’s offering and conduct regular learning sessions with relevant teams in partner organisations
Take ownership of your partner portfolio across all processes and systems
Support business processes with all departments to support the success of the Services Partner Program
Ensure CRM is up-to-date and reflects reality for opps, partner statuses and stakeholders
Support internal teams with advice on which Services Partners can be recommended for client queries
Create new business opportunities (SRLs) through the Services Partner ecosystem
Support active opportunities through partner influencing where appropriate and applicable
Establish opportunities for joint lead-gen, content & brand awareness creation through partners (e.g. webinars, roundtable events, case-studies, white papers) for the marketing team to pursue and execute
25% travel as required to develop partner relationships
Attending of industry events as required
Requirements:
Minimum of 4 year’s experience in partnerships, business development or sales
SaaS sales background (e.g. marketing technology, ecommerce platforms and system integrators, etc.)