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The Partner team at Vercel is charged with accelerating our growth with partners. As a Partner Lead, APAC, you will play a pivotal role in helping to establish, and grow our partner ecosystem with Technology and Solution partners. This is a senior individual contributor role for a builder. You will define the strategy, activate priority partners, and generate meaningful partner-sourced and partner-influenced pipeline. You’ll work cross-functionally across Sales, Marketing, Product, and Leadership to establish Vercel as a strategic platform within the APAC ecosystem.
Job Responsibility:
Build and Scale the APAC Partner Ecosystem
Define and execute Vercel’s APAC partner strategy across Technology and Solution partners
Identify, recruit, and activate high-impact regional and global partners
Establish scalable engagement models that drive measurable pipeline and revenue
Drive Partner-Sourced & Influenced Revenue
Develop joint GTM plans with partners to generate partner-sourced and partner-influenced pipeline
Lead co-sell motions, account mapping, and opportunity acceleration in partnership with regional Sales leaders
Own revenue targets tied to partner performance and ecosystem contribution
Develop Strategic Relationships
Build executive-level relationships with alliance leaders, practice heads, and GTM stakeholders
Serve as the primary point of accountability for strategic partner success in APAC
Align partner objectives with Vercel’s growth priorities
Solution & Offering Development
Collaborate with Solution partners to package and bring Vercel’s AI Cloud and frontend platform offerings to market
Identify repeatable use cases, industry plays, and reference architectures that unlock scale
Provide structured feedback to Product and Marketing based on regional partner and customer insights
Enablement & Ecosystem Activation
Lead partner enablement initiatives to ensure technical, sales, and marketing readiness
Equip partners with messaging, positioning, and use-case clarity to successfully sell Vercel
Represent the APAC partner voice internally and ensure alignment across teams
Requirements:
7+ years in business development, partner management, and/or sales roles at high growth tech company
Proven track record of building partner-sourced pipeline from zero to multi-million-dollar impact
Strong understanding of frontend technologies, cloud infrastructure, and AI development ecosystems
Existing APAC partner network (agencies, GSIs, hyperscalers, technology partners) that you can activate
Experience driving co-sell motions and working closely with regional sales teams
Executive presence with the ability to influence senior stakeholders internally and externally
Highly collaborative, action-oriented, and motivated by exceeding ambitious growth targets
What we offer:
Competitive compensation package, including equity
Inclusive Healthcare Package
Learn and Grow - we provide mentorship and send you to events that help you build your network and skills
Flexible Time Off
We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed