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Panel Member App & New Platforms Product Owner

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Kantar

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Location:
Colombia , Bogotá

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Category:
IT - Software Development

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Contract Type:
Not provided

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Salary:

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Job Description:

We are seeking a technically fluent Product Owner to lead the Kantar Media Panel Member App (PMA) - a global, mobile‑first platform (iOS/Android) that unifies panelist onboarding, engagement, compliance, tutorials, technician support, and incentives. You will own the product vision, roadmap, backlog, and interact with the team to ensure market-specifics and uptime targets are met and the app functions well within the broader Digital Panel Management ecosystem (CRM, Logistics, Telephony, QC/data processing). In addition to the PMA, you will play a pivotal role in shaping and integrating exciting new tooling - including CRM (panelist tracking and interaction), Logistics (remote install enablement), and Telephony (contact-centre workflows and call tracking) - to deliver a seamless, end-to-end experience for panelists and operational teams.

Job Responsibility:

  • Define the overall product strategy and vision for the PMA and its with new platforms (CRM, Logistics, Telephony). Develop a clear roadmap that delivers on business goals such as reducing churn, increasing compliance, enabling self-service, and improving operational efficiency
  • Own the product backlog, write high-quality user stories and acceptance criteria, and prioritize features for maximum impact. Partner with engineering, QA, and operations to deliver testable, high-quality increments
  • Manage multi-wave rollout plans for the app and new tooling, starting with pilot markets and expanding globally. Oversee market readiness, localization, training, and adoption plans, ensuring successful launches and ongoing support
  • Act as the primary liaison between executive sponsors, national markets, operations, IT, and cross-functional squads. Gather requirements, manage feedback, and ensure alignment with global priorities and local needs
  • Translate future-state journeys (onboarding, installation, ongoing management, off-boarding) into actionable product features and process changes across the app and new platforms. Ensure seamless experiences and operational workflows
  • Embed quality control rules, consent flows, and incentives into the app. Ensure compliance and data integrity across all user interactions
  • Work closely with engineering, incentives, operations, and market teams to balance short-term delivery with long-term architectural health
  • Define and track KPIs for adoption, engagement, and operational impact. Use data and feedback to iterate and improve the product

Requirements:

  • Degree in Business, Technology, Media, or related field (or equivalent experience)
  • Agile Product Owner or Scrum certifications preferred
  • 5+ years as a Product Owner or Product Manager, ideally with experience in mobile app delivery and multi-market rollouts
  • Proven track record in managing product backlogs, writing user stories, and leading UAT and hypercare cycles
  • Experience working with behavioral science, incentives, and engagement loops
  • Experience delivering multi-platform products (CRM, contact-center/telephony, logistics or field-service) with complex integrations
  • Strong Agile and Scrum practices
  • Ability to translate operational and behavioral goals into product features
  • Analytical mindset with experience defining and tracking KPIs
  • Excellent stakeholder management and communication skills
  • Comfort with technical concepts (mobile app behaviors, API contracts, backend integrations)
  • Experience in fast-paced, iterative environments

Nice to have:

  • Experience with feature-flag release models and multi-market configuration
  • Background in panel management, data collection, or audience measurement
  • Experience in DevOps-driven teams with a “build it, run it” mindset

Additional Information:

Job Posted:
January 20, 2026

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