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Dandy is hiring a Paid Social Manager to lead and scale our Paid Social program within our high-growth, venture-backed company. This role sits on the Growth team and is responsible for owning our Paid Social strategy across Meta, LinkedIn, and other emerging platforms, driving lead generation, customer acquisition, and measurable business outcomes. You’ll have the opportunity to shape Dandy’s creative and audience strategy, build a best-in-class Paid Social program, and work directly with Creative, Sales, and Growth Marketing teams to drive performance.
Job Responsibility:
Lead end-to-end management of Dandy’s Paid Social programs across Meta, LinkedIn, and emerging platforms such as TikTok, X, and YouTube
Oversee campaign structure, audience strategy, ad creative, and landing page alignment to maximize efficiency and performance
Manage budgets and pacing across campaigns, optimizing for monthly, quarterly, and annual growth goals
Partner closely with the Creative team to inform new asset production, messaging angles, and testing strategies
Develop and execute a testing roadmap across audiences, creatives, formats, and landing pages to continually drive improvement through experimentation
Collaborate with the Marketing Operations team to build enhanced reporting and improve channel analysis & optimization
Collaborate with the Website team to improve lead quality and conversion rates
Requirements:
5+ years in a Paid Social role
at least 4+ years of hands-on Meta experience
Deep understanding of Paid Social platforms, audience segmentation, creative testing, and performance optimization
Proven track record managing and scaling Paid Social campaigns internationally across multiple markets, currencies, and languages
A builder that loves to be hands on and in-platform
Performance marketing & analytical mindset
Experience in B2B or B2C high growth, performance-driven company
Ability to problem solve autonomously and prioritize work based on a hypothesis driven approach centered around business value
Overall track record of professional and academic success
Nice to have:
Experience using Marketo
Outstanding professional references to share
Experience with high-volume SMB B2B marketing motions
Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work