CrawlJobs Logo

Paid Social Manager

United Kingdom, London 40000.00 - 50000.00 GBP / Year · Job Posted February 20, 2026
Apply Position
Job Link Share

Job Description

A London-based creative agency is looking for a Paid Social Specialist to support across a portfolio of premium brands. This is a hands-on role for someone who understands paid social from a creative performance perspective. Not traditional paid media buying. Not just reporting. This sits at the intersection of platform mechanics, creative optimisation and commercial outcomes. You’ll work closely with creative, strategy and account teams to ensure paid social activity is structured properly, insight-led and built to drive measurable results.

Job Responsibility

  • Building and structuring paid social strategies aligned to clear business objectives
  • Planning, launching and optimising campaigns across Meta and TikTok
  • Developing account structures, testing frameworks and bidding approaches
  • Turning performance data into clear creative recommendations
  • Leading campaign reporting and performance reviews
  • Collaborating with internal creative teams to shape paid-ready assets
  • Supporting and guiding junior specialists where required

Requirements

  • Proven paid social expertise across Meta and TikTok
  • Experience within a creative or digitally led agency environment
  • Strong understanding of creative testing, hooks and performance optimisation
  • Experience working with fashion, premium retail or tech brands preferred
  • Confident managing campaigns against conversion-led KPIs
  • Strong analytical skills and commercial awareness
  • B2B LinkedIn campaign experience a bonus

Nice to have

B2B LinkedIn campaign experience

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Paid Social Manager

8 matching positions

Paid Social Manager

The Paid Social Manager will be a key driver of acquisition performance within t...
Location
Location
United Kingdom , London
Salary
Salary:
45000.00 GBP / Year
immediate.co.uk Logo
Immediate Media Co
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven hands-on experience managing paid social campaigns on Meta (Facebook & Instagram) at scale, with a strong track record in performance/acquisition campaigns
  • Strong understanding of Meta's campaign structure, learning algorithm, audience targeting and optimisation levers
  • Experience developing or contributing to creative strategy for paid social - including testing hypotheses, briefing creative, and using data to identify what resonates with audiences
  • Comfortable working with performance data: analysing results, identifying trends, and turning insight into clear recommendations
  • Strong communicator - able to work collaboratively with a wide range of stakeholders, and present performance clearly to non-specialist audiences
  • Highly organised and detail-oriented, with the ability to manage multiple campaigns and priorities simultaneously
Job Responsibility
Job Responsibility
  • Lead the planning, execution and optimisation of paid social campaigns across Meta (primary), TikTok and other relevant platforms, focused on subscription and app acquisition
  • Support growth across print and digital subscriptions and apps including Good Food All Access, Radio Times All Access, BBC Gardeners' World All Access and BBC History All Access
  • Manage campaigns end-to-end - from briefing through to launch, daily optimisation, performance monitoring and reporting - ensuring delivery on time and within budget
  • Manage paid social budgets effectively, allocating spend to maximise performance against acquisition targets
  • Work closely with key internal stakeholders to develop and evolve paid social creative strategy, with a focus on identifying and testing the customer problems and jobs-to-be-done that each brand solves
  • Lead the development and prioritisation of creative hypotheses, identifying which customer problems, messages and executions to test, and structuring tests so we learn what scales, not just what wins in the short term
  • Build and maintain a systematic creative testing framework across Meta campaigns, ensuring learnings are documented, shared and acted on
  • Brief performance creative clearly and effectively, working with creative teams to produce and iterate on assets quickly enough to support a high-velocity testing programme
  • Stay current with AI tools and emerging approaches to creative development and testing, and actively explore how these can improve the speed and quality of creative output
  • Design and manage campaign and ad set structures that are optimised for learning - ensuring spend is concentrated enough to generate meaningful signal
What we offer
What we offer
  • A relaxed working environment with regular socials including a summer festival
  • Supportive well-being initiatives and benefits, talks & workshops, and Mental Health First aiders & Champions
  • 25 days holiday plus a day for your birthday. Our offices will be closed between Christmas and New Year’s which are in addition to your annual entitlement
  • Tailored training and development through both our inhouse learning platform and LinkedIn Learning
  • A progressive and transparent culture focused on your development
  • Flexible / hybrid working plus early finish Fridays
  • Cycle to work scheme
  • Enhanced Family Policies including paternity, adoption and surrogacy leave. We also provide a pregnancy loss, fertility, and carers policy
  • Competitive pension plans and Life Assurance
  • A newly renovated modern office with lots of collaborative spaces
  • Fulltime
Read More
Arrow Right

Paid Social Manager

We’re looking for a talented and ambitious Paid Social Manager to join our Paid ...
Location
Location
United Kingdom , Manchester
Salary
Salary:
Not provided
trunkbbi.com Logo
TrunkBBI
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3 – 5 years’ experience in paid social campaign management
  • Experience managing multiple client accounts (agency experience preferred)
  • Strong platform knowledge (Meta, TikTok, LinkedIn, Reddit, Snapchat)
  • Proven ability to optimise campaigns and improve performance
  • Experience in client-facing roles (calls, reporting, insights)
  • Understanding of tracking, attribution, and performance metrics
Job Responsibility
Job Responsibility
  • Own day-to-day performance across a portfolio of client accounts
  • Manage campaign setup, execution, and optimisation to deliver against KPIs
  • Monitor performance closely, proactively identifying risks and opportunities
  • Ensure campaigns are structured and managed in line with best practice
  • Lead ongoing optimisation across campaigns to improve efficiency and scale
  • Adjust audiences, bidding strategies, placements, and account structures
  • Use data and insights to drive continuous performance improvements
  • Act as a key day-to-day contact for clients across paid social activity
  • Lead regular client calls, presenting performance updates and actionable insights
  • Build strong client relationships through clear, confident communication
What we offer
What we offer
  • 24 days holiday plus 3 days over Christmas
  • 11 life balance days (a half day each month to do whatever you want, with the exception of December)
  • An additional holiday for each year of service, up to a total of 5 extra days
  • Early finish on a Friday
  • The option to buy an extra week’s holiday
  • Private health insurance which covers pre-existing conditions, cancer care and gives cashback for routine optical and dental treatments
  • Life assurance
  • Pension scheme
  • Enhanced maternity and paternity pay
  • £1000 for referring a new hire
  • Fulltime
Read More
Arrow Right

Paid Social Manager

Total Wine & More is seeking a Manager, Paid Social to join our growing Marketin...
Location
Location
United States , Bethesda
Salary
Salary:
101520.00 - 171000.00 USD / Year
totalwine.com Logo
Total Wine & More
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in marketing, business, or related field
  • 7+ years of experience in paid social media marketing, with a focus on Meta platforms
  • Analytical mindset with the ability to interpret data and make strategic recommendations
  • Proficiency in MarTech tools for campaign automation and optimization
  • Strong project management skills with a focus on timely execution
  • Experience managing and optimizing digital advertising budgets effectively
  • Ability to stay updated on industry trends, algorithm changes, and emerging technologies in the digital marketing space
Job Responsibility
Job Responsibility
  • Develop, implement and manage comprehensive paid social media strategies to achieve business objectives across Meta, Pinterest, TikTok, Snapchat, etc. platforms
  • Oversee the execution and optimization of product catalogs to create dynamic and personalized ad experiences
  • Work closely with creative teams to develop engaging and effective ad creatives and review copy
  • Lead and manage multiple projects simultaneously, ensuring timely execution and delivery
  • Oversee agency performance, track KPIs, and evaluate campaign effectiveness while making data-informed recommendations for continuous improvement
  • Collaborate with Director, teams, and agencies on adjustments to the digital advertising budget effectively
  • Use analytics tools like Adobe and in-platform analytics to track, analyze, and report on key performance indicators
  • Collaborate with the customer insights team on weekly and monthly reporting
  • Identify growth opportunities through data analysis, A/B testing, and market research
  • Continuously test creatives, campaigns, and audiences to drive improvements
What we offer
What we offer
  • Paid Time Off (PTO)
  • Generous store discounts
  • Health care plans (medical, prescription, dental, vision)
  • 401(k), HSA, FSA, Pre-tax commuter benefits
  • Disability & life insurance coverage
  • Paid parental leave
  • Pet insurance
  • Critical illness and accident insurance
  • Discounted home and auto insurance
  • College tuition assistance
  • Fulltime
Read More
Arrow Right

Paid Social Manager

As a Paid Social Manager at Solace, you’ll be responsible for owning and scaling...
Location
Location
United States
Salary
Salary:
Not provided
solace.health Logo
Solace
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3–6+ years of paid social experience
  • recent, hands-on ownership of 7-figure Meta accounts
  • proven ability to manage and optimize campaigns toward real business outcomes
  • deep understanding of tracking and measurement (Pixel + CAPI, event definitions, UTM hygiene, funnel reporting)
  • strong communication skills
  • applicants must be based in the United States
Job Responsibility
Job Responsibility
  • Own Meta performance end-to-end across campaign strategy, structure, testing, and budget allocation
  • build a feedback loop with marketing and creative teams
  • monitor and diagnose full-funnel performance
  • partner with CRO Specialist to align ad messaging with landing pages
  • own paid social tracking and measurement
  • collaborate with Data/Analytics to improve reporting
  • own expansion into TikTok and Snapchat
  • translate account performance into insights
  • manage and grow associate talent
  • Fulltime
Read More
Arrow Right

Paid Social Manager

Reporting to our Paid Media Director you will create impact within our Paid Soci...
Location
Location
Mexico , Mexico City
Salary
Salary:
Not provided
jellyfish.com Logo
Jellyfish
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3–5 years of experience in Paid Social, ideally within an agency environment
  • Advanced knowledge of Meta Ads Manager and TikTok Ads Manager is a must
  • Comfortable with Excel/Google Sheets and have experience with attribution modeling
  • The ability to explain 'the why' behind the numbers to stakeholders who may not be platform experts
  • Experience pivoting strategies when the data—or the market—demands it
Job Responsibility
Job Responsibility
  • Manage and improve paid social campaigns including Meta, Snapchat, TikTok, Pinterest, X, and LinkedIn
  • Ensure accurate and full delivery of client budgets
  • Independently complete daily tasks
  • including but not exclusive to campaign builds, daily pacing, optimizing, and reporting
  • Help create professional client-facing documents highlighting clear and applicable performance insights
  • Work with clients through written, phone, and in-person communication
  • Collaborate with our teams to achieve campaign goals
  • Stay informed about new tools, trends, and best practices
What we offer
What we offer
  • Savings fund: You'll save 5% of your monthly income and Jellyfish will contribute the same amount you save to your savings fund
  • Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours
  • Growth, Your Way: Accumulate one paid day each month (2 hours per week) for self-development and access to Jellyfish Learn
  • Health Insurance: We provide a private health insurance policy that includes visual and dental plan coverage
  • Fulltime
Read More
Arrow Right

Paid Social Manager

Dandy is hiring a Paid Social Manager to lead and scale our Paid Social program ...
Location
Location
United States , Remote; New York NY; Lehi UT; Carrollton TX
Salary
Salary:
127500.00 - 150000.00 USD / Year
meetdandy.com Logo
Dandy
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years in a Paid Social role
  • at least 4+ years of hands-on Meta experience
  • Deep understanding of Paid Social platforms, audience segmentation, creative testing, and performance optimization
  • Proven track record managing and scaling Paid Social campaigns internationally across multiple markets, currencies, and languages
  • A builder that loves to be hands on and in-platform
  • Performance marketing & analytical mindset
  • Experience in B2B or B2C high growth, performance-driven company
  • Ability to problem solve autonomously and prioritize work based on a hypothesis driven approach centered around business value
  • Overall track record of professional and academic success
Job Responsibility
Job Responsibility
  • Lead end-to-end management of Dandy’s Paid Social programs across Meta, LinkedIn, and emerging platforms such as TikTok, X, and YouTube
  • Oversee campaign structure, audience strategy, ad creative, and landing page alignment to maximize efficiency and performance
  • Manage budgets and pacing across campaigns, optimizing for monthly, quarterly, and annual growth goals
  • Partner closely with the Creative team to inform new asset production, messaging angles, and testing strategies
  • Develop and execute a testing roadmap across audiences, creatives, formats, and landing pages to continually drive improvement through experimentation
  • Collaborate with the Marketing Operations team to build enhanced reporting and improve channel analysis & optimization
  • Collaborate with the Website team to improve lead quality and conversion rates
What we offer
What we offer
  • Offers Equity
  • healthcare
  • dental
  • mental health support
  • parental planning resources
  • retirement savings options
  • generous paid time off
  • Fulltime
Read More
Arrow Right

Senior Paid Social Manager

We're The Good Influence - a social agency for the relationship era. We grow bra...
Location
Location
United Kingdom , Manchester
Salary
Salary:
45000.00 - 52000.00 GBP / Year
thegoodinfluence.co.uk Logo
The Good Influence
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years in performance media
  • Senior paid track record
  • A confident senior face for clients
  • A people leader
  • Strategically sharp
  • Creative-fluent
  • Commercially confident
  • Calm in a crisis
  • A craft champion
  • AI-fluent
Job Responsibility
Job Responsibility
  • Lead performance media across a portfolio of high-stakes clients - owning the strategy, the work and the outcomes
  • Be the senior face of TGI's paid practice for your accounts
  • Set multi-channel paid strategy across your portfolio - the approach, the KPIs, the test-and-learn roadmap
  • Lead senior client conversations on performance, planning and growth
  • Bring outside-in thinking to client briefs: industry context, platform shifts, what competitors are doing
  • Pressure-test plans against real-world results and adjust at speed
  • Mentor and line-manage Paid Managers and Senior Execs - review work, set the craft bar, give structured feedback that sticks
  • Lead pitch contributions on paid strategy and run sessions internally to develop the team
  • Build career paths for the people you lead and own their progression conversations
  • Set the analytics framework across your accounts
What we offer
What we offer
  • Competitive Base Salary range - £45,000 - £52,000
  • Company bonus scheme up to 10% of salary based on personal & company performance
  • Hybrid remote working - Tuesday & Thursday in office
  • Monthly Travel Budget
  • Monthly Wellness budget
  • Company pension scheme
  • Enhanced maternity, paternity and sick pay
  • Flexible hours: we allow our team to set their own time. We trust our team to get their work done on their schedule
  • Fast growing company and opportunity to grow with the team
  • Open-minded culture, welcoming thoughts and ideas to be shared
  • Fulltime
Read More
Arrow Right

Senior Manager, Paid Social

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees...
Location
Location
United States , Bellevue; Herndon; New York
Salary
Salary:
110800.00 - 200000.00 USD / Year
https://www.t-mobile.com Logo
T-Mobile
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of paid social experience, including leadership within a scaled in-house or enterprise environment
  • Bachelor's Degree and 7 years of related work experience OR a combination of education and experience deemed equivalent
  • Proven track record managing substantial paid social budgets with demonstrated incremental impact
  • Deep expertise across Meta, TikTok, Snap, LinkedIn, and emerging platforms
  • Strong command of incrementality testing, MMM alignment, and attribution frameworks
  • Advanced knowledge of signal strategy, automation, and AI-driven optimization
  • Financial fluency with large-scale media investment accountability
  • Executive presence and ability to influence cross-functional stakeholders
  • At least 18 years of age
  • Legally authorized to work in the United States
Job Responsibility
Job Responsibility
  • Own enterprise paid social strategy across brand and performance objectives supporting the portfolio of T-Mobile brands and products
  • Optimize full-funnel frameworks spanning awareness, acquisition, and lifecycle marketing
  • Align investment strategy with MMM insights, incrementality testing, and enterprise growth priorities
  • Continuously pressure-test channel allocation against broader media mix effectiveness
  • Drive performance against CPA, ROAS, contribution margin, and incremental lift targets
  • Advance structured testing roadmaps across creative velocity and fatigue mitigation, audience expansion and signal enrichment, automation and bidding innovation, incrementality and lift measurement
  • Translate complex attribution and MMM outputs into actionable channel decisions
  • Oversee evolution of first-party data integration, conversion APIs, server-side tagging, and signal resilience strategies
  • Leverage predictive modeling and automation to enhance performance efficiency
  • Anticipate privacy shifts and platform changes, proactively adapting strategy
What we offer
What we offer
  • competitive base salary
  • annual stock grant
  • employee stock purchase plan
  • 401(k)
  • free, year-round money coaches
  • medical insurance
  • dental insurance
  • vision insurance
  • flexible spending account
  • paid time off
  • Fulltime
Read More
Arrow Right