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Paid Social Lead

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Better Collective

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Location:
United Kingdom , London

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Category:
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Salary:

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Job Description:

We are expanding our Paid Social team and are looking for a highly motivated and data driven Paid Social Lead to spearhead our company’s overall growth strategy. As the Paid Social Lead you will play a critical role in identifying new opportunities, cultivating relationships with key stakeholders and achieving groups KPI’s.

Job Responsibility:

  • Lead our Paid Social team
  • Provide regular reporting and analysis to ensure stakeholders are kept up to date with performance
  • Manage and expand our Paid Social reach by identifying new markets, maintaining existing markets and broadening our campaigns to reach our desired target audience
  • Maintain strong relationships with external and internal stakeholders
  • Regularly communicate with wider teams to provide updates on new funnels, markets, and marketing campaigns
  • Provide effective leadership and guidance to the team, fostering a culture of excellence and collaboration
  • Take responsibility for your team’s performance and career development
  • Scaling our current operations in established markets
  • Identify new GEOs to expand current operations and establish our presence there
  • Collaborate with the marketing teams to develop and execute effective marketing campaigns that align with overall marketing and business goals
  • Provide guidance and creative direction to ensure the promotion of our products/services is accurate, compelling, and compliant with industry regulations
  • Stay up-to-date with industry regulations, guidelines, and best practices to ensure all marketing activities are compliant
  • Implement processes and checks to monitor and address any potential violations or issues related to affiliate activities

Requirements:

  • Minimum 5 years previous experience
  • Experience in the iGaming and/or Affiliate sector is essential
  • Comprehensive understanding of the digital marketing funnels and commercial
  • Highly numerate, analytical and target driven with the proven ability to deliver ROI
  • You thrive in a busy and vibrant environment
  • You have strong attention to detail
  • Profit focused and KPI driven
  • You are process-oriented and won't be satisfied if the methodology is inefficient
What we offer:
  • Flexible working hours which supports a healthy work-life balance
  • Private health and dental insurance, group income protection, life assurance
  • A varied everyday life in a fast-paced international business
  • A dynamic office right in the heart of Soho - we overlook Carnaby Street!
  • A professional yet casual working climate with very skilled, passionate and fun colleagues you can imagine
  • Hybrid working model (2 days at the office, 3 days remote)
  • 30 days annual leave (excluding bank holidays!)

Additional Information:

Job Posted:
December 06, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
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