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Robert Half Logo Robert Half · -

Paid Social Content Producer

United States, Miami · Job Posted June 04, 2026
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Job Description

Seeking a highly creative, execution-focused Paid Social Content Producer to support customer acquisition and brand engagement across both B2B and B2C audiences. This role is ideal for someone who thrives in a fast-paced environment and enjoys producing social-first content that drives engagement, awareness, and lead generation. This is a hands-on production role—focused on creating, editing, and delivering high-performing content—not strategy. The ideal candidate brings strong creative instincts, technical production skills, and experience working within regulated industries such as insurance or financial services.

Job Responsibility

  • Create engaging social content for paid acquisition campaigns across multiple platforms
  • Produce short-form videos, motion graphics, animations, and static assets
  • Edit and repurpose content for different channels and audience segments
  • Support B2B and B2C marketing initiatives through visual storytelling
  • Collaborate with marketing and creative teams to execute campaign concepts
  • Develop content aligned to performance goals including lead generation, awareness, and engagement
  • Ensure brand consistency while maintaining a modern, social-first approach
  • Deliver high-quality creative assets with quick turnaround times

Requirements

  • 3+ years of experience creating content for paid and organic social media campaigns
  • Experience supporting both B2B and B2C initiatives
  • Background in regulated industries (insurance, financial services, banking, fintech, etc.)
  • Strong video editing and post-production skills
  • Experience with motion graphics, animation, and social-first content formats
  • Proficiency in tools such as Adobe Creative Suite, Premiere Pro, After Effects, Canva, CapCut, or similar
  • Ability to manage multiple projects and deadlines effectively
  • Strong portfolio demonstrating social media content and paid creative work

Nice to have

  • Experience creating content specifically for paid social acquisition campaigns
  • Familiarity with Meta, Instagram, LinkedIn, TikTok, and YouTube best practices
  • Understanding of performance marketing and conversion-driven creative
  • Experience working in a remote or distributed team environment

What we offer

  • medical, vision, dental, and life and disability insurance
  • 401(k) plan
  • free online training
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