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Paid SEM Expert

India, Pune · Job Posted December 13, 2025
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Job Description

Drive visibility and conversion for our B2B products and services through strategic and optimized SEM campaigns, ensuring our brand reaches the right audience at the right time.

Job Responsibility

  • Develop and execute SEM strategies to boost visibility and conversions
  • Manage and optimize PPC campaigns across platforms like Google Ads and Bing Ads
  • Conduct keyword research, create ad copy, and monitor campaign performance
  • Analyze data and provide actionable insights to improve campaign effectiveness
  • Collaborate with the content marketing team to align SEM with overall marketing goals
  • Stay abreast of industry trends and best practices in SEM and digital marketing

Requirements

  • Bachelor’s degree in Marketing, Advertising, or related field
  • Minimum 3 years of experience managing SEM campaigns in a B2B environment
  • In-depth knowledge of Google Ads, Bing Ads, and other PPC platforms
  • Strong analytical skills with the ability to interpret complex data
  • Experience with A/B testing and conversion rate optimization (CRO)
  • Excellent communication and collaboration skills

Nice to have

Google Ads certification is a plus

What we offer

  • Work-Life Balance: Generous paid leave, including birthday leave, for well-being
  • Innovative Environment: Empowering bold ideas and forward-thinking strategies
  • Career Growth: Abundant opportunities for skill development and leadership roles
  • Diverse Learning: Exposure to global industries, enriching expertise and marketability
  • Recognition & Rewards: Performance-based incentives, bonuses, and career advancement
  • Inclusive Workplace: Commitment to diversity, ensuring every team member feels valued
  • Cutting-Edge Tools: Access to the latest marketing tools and technologies
  • Strong Leadership: Mentorship and clear vision from a dedicated leadership team

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