Paid Search Strategist Job at RemotivateJobs

Paid Media Strategist

We’re a creative and advertising agency at the intersection of real estate and s...

Location

United States , Washington, DC

Salary:

75000.00 - 90000.00 USD / Year

Streetsense

Expiration Date

Until further notice

Requirements

5+ years previous digital media experience, preferably with direct client experience
Familiarity with marketing principles, analytics and concepts
Strong practice of various channels and buying methods, specifically programmatic (display, video), social and search
Proficient in building and managing campaigns in Meta, Google and Programmatic platforms
Honed skills in negotiating and constructing digital media plans, understanding of planning, buying & activation
Effective verbal and written communication skills
able to confidently present and “sell through” ideas both internally and to Clients
Enjoys looking at data and figuring out the why
Has some experience with managing a direct report
Problem solver with the ability to develop creative solutions and be proactive about problems they’ve been exposed to in the past

Job Responsibility

Performance Media Campaign Management & Execution – 25%: Initiate the overall campaign and ad planning, structure and in-platform builds of Paid Search, Paid Social and Programmatic campaigns
Ensure websites and paid media campaigns are set up with proper tracking using GTM & GA4
Own and maintain, with the assistance of a specialist, the media plan and weekly budget pacing documents
Be a resource for junior team members on weekly pacing, bi-weekly performance analysis and monthly spend reconciliations
Ensure timely communication to the Account Lead and/or Client about any major campaign updates
Reporting & Analysis – 20%: Build the reporting dashboard shell (using Looker Studio) and ensure junior members understand the steps needed to populate every week
Responsible for accurate delivery of all dashboards and meaningful insights to the client on a weekly/bi-weekly/monthly basis per contract
Be the primary resource for junior team members as they work through optimization strategies
Encourage junior team members to draw thoughtful, data-based conclusions that illustrates the ‘why’ behind performance
Digital Media Strategy – 20%: Develop and articulate media strategy as it pertains to digital planning and buying

What we offer

Medical Dental & Vision Insurance
paid time off
401k match
wellbeing resources

Associate Director, Paid Search

As an Associate Director, you are a strategic paid search leader with a proven a...

Location

Argentina , Buenos Aires; Mar del Plata

Salary:

Not provided

BASIC/DEPT®

Expiration Date

Until further notice

Requirements

Minimum of 5 years of experience in paid search advertising
Minimum of 3 years of experience in client facing roles
Proven track record of managing successful paid search campaigns for enterprise-level accounts
Proficiency in paid search tools and technologies, including Google Ads, Bing Ads, and analytics platforms
Strong analytical skills with the ability to interpret data and provide actionable insights
Experience leading and managing a team, with a focus on mentorship and professional development
Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and internal teams
Ability to foster a collaborative and high-performing team environment
Ability to develop and implement strategic paid search plans that align with client objectives and drive business growth
Strong problem-solving skills and the ability to adapt to changing market conditions and client needs

Job Responsibility

Lead channel-specific paid search strategy for complex, multichannel accounts
Serve as the day-to-day paid search strategist for the largest and most complex paid media accounts
Own the paid search component of client roadmaps
Maintain accountability for paid search budget management, performance delivery, forecasting, and profitability
Establish, enforce, and evolve paid search processes and best practices
Partner closely with Client Partners and activation teams to deliver cohesive paid search strategies
Act as the primary escalation point for paid search within your portfolio
Build, develop, and lead high-performing teams

What we offer

Premium healthcare through OSDE for the employee and their immediate family members
Prepaid card with a monthly allowance for grocery purchases
Monthly reimbursements for Wi-Fi/electricity expenses
Monthly reimbursements for training/English classes
100% covered "Plan Total" membership at Sportclub
A flexible vacation policy

Senior Digital Strategist

The Sr Digital Strategist must have demonstrated expertise across digital channe...

Location

United States

Salary:

Not provided

Zion & Zion

Expiration Date

Until further notice

Requirements

3+ years of experience at a media planning & buying agency experience a must
Bachelor’s degree in Business or Communications (Marketing, Advertising, Finance, Business Administration, or similar)
Meticulous and detail-oriented
Basic knowledge of traditional media
Extensive experience planning and buying digital media: Paid Social, Paid Search, and programmatic experience is required
Excellent communication skills, both written and verbal
Experience presenting to client executives and upper management
Must be a proactive team player
Ability to manage simultaneous tasks in a fast-paced technology-oriented environment
Analytical mindset with a knack for rapid troubleshooting and ability to problem-solve independently

Job Responsibility

Act as both an internal and client-facing subject matter expert for digital media strategy
Provide both internal and external (client facing) POV on the future state of digital media, as it related to changes in the industry
Communicate when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting) and speak on each to educate clients
Know when and why to use different digital media channels (based on client business objectives and KPIs)
Utilize a data-driven approach to budget allocation decision making
Perform hands-on optimization of digital campaigns
Put together clear and concise presentations
Analyze the meaning behind data and communicate key findings and highlights to clients
Pull media pacing reports and analyze against KPIs
Collaborate and innovate with agency departments and cross functional teams

Sr Digital Media Strategist

The Sr Digital Media Strategist must have demonstrated expertise across digital ...

Location

United States

Salary:

Not provided

Zion & Zion

Expiration Date

Until further notice

Requirements

3+ years of experience at a media planning & buying agency experience a must
Bachelor’s degree in Business or Communications (Marketing, Advertising, Finance, Business Administration, or similar)
Meticulous and detail-oriented
Basic knowledge of traditional media
Extensive experience planning and buying digital media: Paid Social, Paid Search, and programmatic experience is required
Excellent communication skills, both written and verbal
Experience presenting to client executives and upper management
Must be a proactive team player
Ability to manage simultaneous tasks in a fast-paced technology-oriented environment
Analytical mindset with a knack for rapid troubleshooting and ability to problem-solve independently

Job Responsibility

Act as both an internal and client-facing subject matter expert for digital media strategy
Provide both internal and external (client facing) POV on the future state of digital media, as it related to changes in the industry
Communicate when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting) and speak on each to educate clients
Know when and why to use different digital media channels (based on client business objectives and KPIs)
Utilize a data-driven approach to budget allocation decision making
Perform hands-on optimization of digital campaigns
Put together clear and concise presentations
Analyze the meaning behind data and communicate key findings and highlights to clients
Pull media pacing reports and analyze against KPIs
Collaborate and innovate with agency departments and cross functional teams

Media Strategist

Execute game-changing advertising strategies that tie engagement to the bottom l...

Location

United States , NY, DC, Oakland

Salary:

70.00 - 85.00 USD / Hour

Blue State

Expiration Date

Until further notice

Requirements

2-4 years experience in a hands-on paid media buying role using a mix of digital channels (Social, Search, Display, Video, Native, OOH, etc)
Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals
High proficiency with digital advertising platforms
Exceptional attention to detail, especially with regards to campaign setup and trafficking, QA, and reporting
Ability to adapt to new situations, solve problems on the fly, and communicate with those around you
A testing evangelist
Humble in victory, constructive in defeat

Job Responsibility

Build, manage, and optimize media campaigns across multiple platforms
Analyze ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting
Have a strong POV on measurement, attribution, and conversion tracking
Participate in client-facing interactions
Work collaboratively with other internal or external teams to produce campaigns, creative ideas, audience and target recommendations, and experimental designs

What we offer

Personal development fund to stretch their skills

Associate Director, Media Planning & Buying

Execute innovative marketing strategy through a diverse channel mix, for leading...

Location

United Kingdom , London

Salary:

Not provided

Blue State

Expiration Date

Until further notice

Requirements

6-8 years experience in a hands-on paid media planning and buying role using a mix of digital channels (Social, Search, Display, Video, Audio, etc)
Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record executing campaigns that delivered on those goals
Experience working with non-profits, with fundraising and/or income objectives within paid media campaigns
Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals
High proficiency with digital advertising platforms — demonstrated mastery of paid social, paid search, and/or programmatic trading — as well as Google Analytics and other measurement platforms
Exceptional attention to detail, especially with regards to campaign setup and trafficking, QA, and reporting
Ability to adapt to new situations, solve problems on the fly, and communicate with those around you
A shared passion and curiosity for delivering change, including comfort with ambiguity, a restlessness that resists the status quo, and a commitment to quality

Job Responsibility

Translate clients’ strategic visions into media objectives and KPIs to accomplish a wide range of client objectives including direct response (lead gen and fundraising), awareness, persuasion, and advocacy
Analyse ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimisation
Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management
Participate in (and frequently lead) client-facing interactions — be the subject-matter expert for the platforms you manage
Plan, build, manage, and optimise media campaigns across multiple platforms, and oversee others in the team across multiple accounts to ensure media buying is efficient, effective and compliant
Work collaboratively with other internal or external teams, including media planners, strategists, account directors, designers, and analysts, to produce campaigns, creative ideas, audience and target recommendations, and experimental designs
Be an internal and external thought leader and help keep us up to date with the latest digital media trends by maintaining relationships with media partners, and engaging in media R&D projects, writing blog posts, and participating on panels

What we offer

Unlimited time off (inclusive of sick, personal and vacation days)
$1,250 annual in professional development funds (local equivalent)
Fully subsidised health and dental insurance for employees (subject to tax)
Generous pension match via salary sacrifice
Generous paid holiday schedule
Parental leave policy for up to 32.5 week of coverage at full pay, inclusive of all genders and supporting a range of family structures
Group Income Protection (GIP)
Group Life Assurance (GLA)
Optional holiday travel insurance
Pre-tax season ticket loans

Fulltime