Paid Search Specialist

At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities. Every day we honor our iconic brand by offering quality coverage to millions of customers and being there when they need us most. We thrive through relentless innovation to exceed our customers’ expectations while making a real impact for our company through our shared purpose. When you join our company, we want you to feel valued, supported and proud to work here. That’s why we offer The GEICO Pledge: Great Company, Great Culture, Great Rewards and Great Careers. GEICO is seeking a Paid Search Specialist. This individual will be an integral part of GEICO’s performance media team which is comprised of an internal paid search team that develop and execute paid search campaigns. This role will support day-to-day execution including keyword research, ad copy testing, bid strategies, budget optimizations, and reporting, while learning to connect search performance to business outcomes (quotes, revenue). The ideal candidate brings strong platform fluency, curiosity, and a test-and-learn mindset. Collaboration and confidence will be critical to the success of this role. Our marketing organization is rapidly evolving and integrating new functions – so it’s important you are comfortable with a high level of interoperability across various internal and external teams to produce solutions as well as developing new methods. This role reports into the Manager, Performance Marketing.