This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
Our client is seeking a highly skilled and adaptable Paid Search Specialist on a temporary, freelance basis. This role is crucial for supporting their expanding client base and alleviating the current workload of the in-house team. The specialist will be responsible for managing B2B paid search campaigns across Google Ads and Microsoft Ads, handling a wide spectrum of budgets from $2,000 to over $100,000 per month. A key aspect of this position involves direct client interaction, requiring strong communication and client-facing skills. This role is integral to maintaining high-quality service delivery and supporting their strategic growth initiatives.
Job Responsibility:
Manage and optimize paid search campaigns across Google Ads and Microsoft Ads for B2B clients
Handle campaign budgets ranging from $2,000 to over $100,000 per month, adapting strategies as needed
Communicate directly with clients, providing regular updates, performance insights, and strategic recommendations
Develop and implement paid search strategies aligned with client objectives and KPIs
Conduct keyword research, ad copy creation, and landing page optimization
Monitor campaign performance, analyze data, and generate comprehensive reports using Excel
Collaborate with internal account managers and project managers to ensure integrated campaign execution
Stay updated on industry trends and platform changes to ensure best practices are applied
Requirements:
Minimum of 5+ years of experience in paid search management, with a strong focus on B2B campaigns
Demonstrated ability to manage diverse budgets, specifically from $2,000 to over $100,000 per month
Proven client-facing experience with excellent verbal and written communication skills
Expert proficiency in Google Ads and Microsoft Ads platforms
Advanced proficiency in Microsoft Excel for data analysis and reporting
Experience with advertising tools editors and SEMrush is highly desirable
SA360 experience is a bonus but not required
Ability to work independently and manage multiple projects in a fast-paced environment
Flexible schedule with availability for 20-30 hours per week
Located in the US or Canada, with a preference for Eastern Time Zone or willingness to flex schedule
Nice to have:
Experience with advertising tools editors and SEMrush is highly desirable