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Bloom Ads is growing, and we’re looking for motivated individuals seeking an exciting career in paid search management. The Paid Search Manager plays a key role in developing and executing paid search strategies across multiple platforms to drive performance and maximize ROI. This position requires strong analytical skills, a deep understanding of PPC strategies, and the ability to collaborate across internal teams.
Job Responsibility:
Develop, execute, and optimize paid search campaigns to achieve KPIs and business objectives
Conduct keyword research, competitive analysis, and audience targeting strategies
Monitor and analyze campaign performance, making data-driven adjustments to improve ROI
Manage campaign budgets, bid strategies, and A/B testing to maximize efficiency
Create compelling ad copy, landing pages, and extensions to enhance performance
Stay updated on industry trends, platform updates, and best practices in paid search
Collaborate with cross-functional teams (SEO, content, analytics) to align digital marketing strategies
Report campaign performance to stakeholders with actionable insights and recommendations
Requirements:
3+ years managing paid search campaigns, preferably in an agency or fast-paced environment
Proficiency in Google Ads, Bing Ads, Google Analytics, and other PPC tools
Strong analytical and problem-solving skills with experience in bid management and audience segmentation
Excellent communication, attention to detail, and ability to work independently
Nice to have:
Google Ads certification
Experience with SEMRush, Google Tag Manager, and reporting tools like Looker Studio or Tableau
What we offer:
Comprehensive medical benefits: health, dental, vision, life, and AD&D coverage
Generous vacation policy
Holiday PTO + Work-from-Home Fridays
Company contributions to 401(k) retirement savings
Paid volunteer hours to support causes you care about
Professional development opportunities
Free snacks
Coffee Thursdays
Monthly lunch & learns
Quarterly town halls with food, prizes, and company updates