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You live in Google Ads data and know how to turn insights into results. You spot trends early, dig into underperformance to find the real cause, and stay current on paid search because you genuinely enjoy it. You're also excited about the role AI and automation play in modern marketing. You're always looking for ways to streamline workflows, improve efficiency, and create smarter systems that help campaigns perform at a higher level. You'll report to the Director of Paid Media and work closely with account managers, project managers, and fellow search specialists. Experience in home services is a plus and will help you hit the ground running.
Job Responsibility
Own strategy and execution across multiple Google Ads accounts including paid search, display, YouTube, and paid social
Use AI and automation tools to build smarter workflows and drive program efficiency
Monitor performance daily, identifying opportunities to optimize campaigns against client business goals
Manage budgets, evolve keyword strategies, and test bid approaches with a clear data-driven rationale
Deploy pixels and configure custom goals using Google Tag Manager and Google Analytics with precision
Prepare and present campaign results using compelling data storytelling that communicates impact clearly
Stay ahead of platform changes, AI developments, and paid search trends and bring insights back to the team
Collaborate closely on a team that is growing quickly and moving with purpose
Requirements
2 to 3 years of hands-on paid search experience, Google Ads in particular (agency background preferred)
Demonstrated ability to use AI tools and automation to elevate paid search programs
Strong working knowledge of Google Tag Manager, Google Analytics, and web analytics tools
Google Ads and Google Analytics certifications are a plus
Strong analytical instincts and a clear sense of what metrics matter and why
A genuine problem solver who digs deeper instead of accepting the surface answer
Curious, self-driven, and always researching what is coming next in paid search
Comfortable managing multiple accounts with focus and attention to detail
Based in the Twin Cities or ready to be
Home services industry experience is a big plus
Nice to have
Home services industry experience
Google Ads and Google Analytics certifications
Experience in home services
What we offer
Health, dental and life insurance for you and your family
401k with agency match
Summer Fridays
Holiday shutdown from December 24 through January 1