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JD Sports Australia & New Zealand Logo JD Sports Australia & New Zealand · -

Paid Media Manager

Australia · Job Posted March 13, 2026
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Job Description

Join JD Sports as a Paid Media Manager and lead performance marketing across search and digital channels, driving measurable growth in a fast-paced global retail brand. The Paid Media Manager is responsible for overseeing Paid Search, Paid Social, and Digital Display campaigns. This role is ideal for someone who lives in the data, understands intent-based marketing, and knows how to optimise campaigns to drive measurable revenue growth. While you’ll oversee paid social activity, your core strength will be paid search - strategy, structure, optimisation and ROI. You will also work closely with senior stakeholders and cross-channel leads to integrate Paid Media across Multi-Channel initiatives, manage partnerships, and enhance campaign impact.

Job Responsibility

  • Manage relationships with external suppliers, including Google, Bing, Meta, Snap, TikTok, ensuring strategic and project alignment
  • Provide market insights and forecasts, expanding knowledge of different paid media functions and anticipating emerging trends and opportunities
  • Contribute to the growth of the Paid Media function through innovation, knowledge sharing, and process improvement
  • Plan, implement, and analyse full funnel paid media campaigns, providing clear performance reports and actionable insights
  • Maintain and evaluate relationships with technology partners, building a preferred partner list based on performance and market developments
  • Develop strategic frameworks and blueprints for all accounts, conducting analyses, identifying new opportunities, and scaling initiatives
  • Support in reviewing and refining tactics based on performance, campaign goals, and KPIs
  • Collaborate across channels to ensure integration in planning and campaign execution
  • Stay up to date with developments in Paid Media and the broader digital landscape

Requirements

  • Minimum 5 years’ experience managing sophisticated Paid Search and Paid Social campaigns and leading high-performing teams
  • In-depth knowledge of Paid Media strategy, planning, and execution across multiple platforms
  • Hands-on experience with Google Shopping / Performance Max, Meta DPA, Retargeting, and Advantage+ Shopping campaigns
  • Strong understanding of feed management, feed technology, and CSS
  • Proficient in Google Analytics and familiar with multiple attribution models
  • Comprehensive understanding of the Paid Media ecosystem, including how Paid Search and Paid Social interact
  • Facebook Blueprint and Google Ads certifications preferred
  • Experience managing multiple brands or accounts and integrating Paid Media with cross-channel marketing

What we offer

  • Birthday leave
  • Competitive Salary
  • One month paid parental leave
  • Referral bonus scheme
  • Training and development to evolve and shape your career
  • Opportunity to progress across all areas of the business including Retail, Support Office and our Distribution Centre
  • Attractive staff discount
  • Access to our Employee Assistance Program & Mental Health champions
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