Paid Media Analyst Jobs

Nebo Agency

Location:
United States, Atlanta

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

We are looking for an intelligent, passionate, and data-driven Paid Media Analyst to join our team full-time. The Paid Media Analyst will work among Nebo’s Paid Media team to drive in-depth insights for paid campaigns. The Paid Media Analyst will be responsible for leading reporting deliverables and testing strategy for select accounts with multi-channel Paid Media strategies and large reporting requirements. The role will focus on Paid Media performance and work closely with Nebo’s Intelligence team to create a big-picture narrative. In addition, the role will be in charge of educating the Paid Media team on testing, report building, and data storytelling.

Job Responsibility:

Lead and grow the Paid Media department's reporting processes across all clients by educating and guiding the team on how to communicate a story through data
Lead monthly and/or weekly reporting and analysis for clients that provides a holistic view of how each marketing channel is working in tandem and identify root causes of trends within the account
Provide optimization recommendations and other actionable insights to Paid Search, Paid Social, Display, and other Paid Media team leads based on performance data
Be the lead resource to the Paid Media team in regards to reporting and data analytics tools including Adobe Analytics, Tableau, Google Data Studio, and Google Analytics
Work with new clients to set up reporting dashboards that communicate the impact of Paid Media efforts on their overall business KPIs
Standardize the Paid Media department’s approach to testing through brief development and implementation as well as coordination with other departments, such as UXO, Intel, and Creative
Lead departmental testing initiatives through regular team meetings used to identify new test opportunities and communicate current test results
Brainstorm and provide client-specific testing suggestions to other members on the Paid Media team in order to encourage a culture of continual testing within the Paid Media team
Communicate testing results and show impact across departments (Paid Media, Intel, UXO, SEO, etc.)
Provide performance projections and budget recommendations for Paid Media clients at various levels of data, including, but not limited to, account, market, campaign, channel, and product line
Assist in troubleshooting and QAing pixel implementation and landing page tracking
Stay ahead of the latest emerging trends and industry developments for tools and trends and be an active participant in cross-departmental knowledge sharing

Requirements:

Google Ads certified (including Fundamentals, Search, Display, Video, Shopping, Mobile)
Microsoft Advertising certified
Google Analytics certified
1+ years experience in Paid Media, having developed strategy and executed campaigns across multiple digital paid media channels, including search, display, and social
Advanced knowledge of the capabilities of Paid Media trafficking platforms such as Google Ads, Microsoft Advertising, Search Ads 360, and Facebook Business Manager
Actively seeks out opportunities to learn new skills and develop their overall understanding of Paid Media and analysis
Proficient in their use of various analytics related programs such as Google Analytics and Facebook Analytics and has a working knowledge of advanced analytics platforms such as Adobe Analytics
Advanced knowledge of Excel including pivot tables, VLOOKUPs, and simple macros
Proficient in their use of various data visualization programs such as Tableau, Google Data Studio, and PowerPoint
Ability to accurately forecast budget and account performance based on various budget scenarios
Basic understanding of programming languages such as JavaScript and SQL
Experience with experimental design and writing testing briefs
Experience collecting and analyzing behavior through unmoderated experiments (A/B testing)
Ability to compile large data sets from multiple sources into a cohesive report that communicates a clear story to the client
Comfortable leading reports calls with no assistance and presenting report findings directly to clients
Ability to draw valuable insights and recommendations from raw data
Strong written and verbal communication skills

What we offer:

hybrid in-office/remote work or fully remote work options designed to fit your needs
unlimited PTO
free attendance to local marketing events

Additional Information:

Job Posted:
December 10, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Paid Media Analyst