This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
We are looking for a Paid Digital Specialist to lead high-impact advertising initiatives across major digital channels from our Minneapolis, Minnesota location. This role is ideal for a data-driven marketer who can shape campaign strategy, guide performance improvements, and communicate results clearly to senior stakeholders. The position calls for someone who is comfortable managing substantial media investments while partnering closely with internal teams to uphold accuracy, efficiency, and strong return on spend.
Job Responsibility:
Develop and oversee paid media programs across platforms such as Google Ads, Bing, Meta, and LinkedIn, aligning execution with business goals
Monitor campaign health through ongoing analysis, making informed adjustments to improve reach, conversions, and budget efficiency
Manage large-scale advertising budgets responsibly, using performance data to guide allocation and optimization decisions
Present campaign strategies, results, and recommendations to executive leaders and other key stakeholders with confidence and clarity
Collaborate with cross-functional partners to ensure ad launches, updates, and reporting processes are accurate and well-coordinated
Conduct quality checks on campaign setup, tracking, creative deployment, and audience targeting to maintain a high standard of execution
Use analytics tools to evaluate channel performance, identify trends, and translate findings into actionable recommendations
Support broader digital marketing efforts by contributing insight into email initiatives, audience engagement, and measurement approaches
Requirements:
2 plus years of hands-on experience in digital marketing, with responsibility for paid media campaign management
Demonstrated expertise with platforms such as Google Ads, Google AdWords, Bing Ads, Meta, and LinkedIn advertising
Strong working knowledge of Google Analytics and the ability to interpret campaign data to inform decisions
Experience managing significant advertising budgets and optimizing spend for measurable business outcomes
Proven ability to present performance insights and strategic recommendations to senior executives or key stakeholders
Solid understanding of campaign setup, testing, reporting, and quality assurance practices across digital channels
Familiarity with broader digital marketing tactics, including email campaigns and audience-focused engagement strategies