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Local Hero is seeking a Outreach Sales Manager-SMB to accelerate growth by expanding strategic partnerships, developing new business opportunities, and deepening client relationships. The Outreach Sales Manager-SMB is an individual contributor sales role and plays a critical role in powering sales and recruitment pipelines for major national and international franchise brands in the restaurant industry. Local Hero blends local digital media, dynamic ad creation, self-serve technology, and full-service value to create custom campaigns and increase consumer traffic for national brands and local franchisees.
Job Responsibility:
Own and drive the business development lifecycle from strategy through execution
Champion Local Hero with clients and potential clients leveraging a deep understanding of our value proposition, services, and client success stories
Identify, target, and secure high-potential accounts, including national brands, franchise systems, and multi-location businesses
Guide industry-specific outreach strategies and oversee the development of customized pitch materials
Build strong relationships by tailoring communication to buyer roles, motivations, and objectives
Support leadership in pricing, deal structuring, negotiation, and closing strategic opportunities
Collaborate cross-functionally with sales, marketing, product, and leadership teams to ensure alignment
Analyze pipeline health, deal velocity, conversion rates, and revenue trends to inform forecasting and planning
Present growth insights, opportunity analyses, and performance reporting to internal stakeholders
Stay informed on competitive offerings, market shifts, and vertical-specific trends
Represent Local Hero at conferences, industry events, and partner meetings
Use CRM tools and dashboards to track, manage, and optimize outreach and conversion activities
Requirements:
Bachelor’s Degree in Business, Marketing, Communications, or a related field (or equivalent experience)
5+ years of experience in business development, sales, or client partnerships
Proven track record of lead generation, deal closing, and client retention
Ability to travel approximately 10%+
Nice to have:
Experience working with national brands, franchise systems, or multi-location businesses
Familiarity with local marketing and local ad sales strategies
Passion for digital marketing and marketing technology solutions
Clear, persuasive written and verbal communication skills
Highly organized with exceptional project and relationship management abilities
Data-driven mindset with a strong grasp of analytics, reporting, and pipeline management
Proficiency with CRM and sales enablement platforms (HubSpot, Salesforce, or similar)
Ability to quickly build rapport and navigate complex stakeholder dynamics
Self-starter who thrives in a fast-paced, startup environment
Tenacious, focused, and hungry for growth
What we offer:
Remote work available with the possibility of onsite or hybrid if in commuting distance of our Boulder, CO office
Time off is as important as hard work! Salaried employees are on a Flex PTO plan
Generous holidays including a reduced schedule between Christmas and New Year’s
We make sure our team is well cared for with strong health plans - We even cover our employees' dental and vision premiums
Access to Flexible Spending Accounts Plan
Matching traditional and Roth 401k
Employee Assistance Program
Supplemental tenure-based leave: self-care and family first
Life Insurance
Legal Assistance plan
Pet Insurance discount through the ASPCA
A killer culture with team members who have your back!
In-person and virtual connection points for culture building and team members who have your back!