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The Goodstuff Out-of-Home Director blends excellence in channel specific planning & investment with strong leadership skills, delivering great work, supporting a happy team and delighting clients. They are responsible for leading client relationships and response to UK and International investment briefs, utilising the Talon & Evolve team to deliver inventive and effective solutions. They have a thorough knowledge of investment best practice and provide strong, evidence-led recommendations to the planning team and our clients. The Out-of-Home Director is expected to maintain good media owner relationships and inspire interest and engagement with the agency’s clients and campaigns. Reporting to Head of Out-of-Home.
Job Responsibility
Represent Goodstuff OOH to our clients and lead the day-to-day relationships
Lead on a range of OOH briefs, working with the team to translate media strategies and create inventive ideas and plans that deliver the best clients outcomes
confidentially instigate and challenge briefs as required
Direct day-to-day agenda, controlling workflow and deliverables with overall responsibility for the quality and delivery of work
Confidently lead UK and International channel discussions in internal and client meetings, building and maintaining multi-channel awareness and demonstrating OOH expertise in client meetings
Supervise the team to deliver a frictionless financial process
Support junior members of the Talon team in efficient management of invoicing processes & contribute to accurate and timely forecasting
Engage with industry developments and relevant media owners, identifying new opportunities for clients
Demonstrate a deep understanding of Goodstuff’s clients and planning briefs, supporting the Client team deliver gold-standard client servicing
Write and deliver strong and compelling presentations
Oversee & deliver Post Campaign Analysis
Understand and support the commercial requirements of the business
Encourage a culture of integration across departments
Be Good, be Goodstuff, be a Goodstuffer by upholding the Goodstuff values and contributing to our culture
Requirements
Strong knowledge of the fundamentals of UK OOH and media best practice
Previous experience or keen desire to develop International OOH knowledge
A passion for OOH effectiveness and the creation of ideas
Knowledge of the OOH planning process including building Excel schematics & PowerPoint slides and adoption of ai technologies
An understanding of OOH buying rates and an ability to support Talon in media owner negotiations
A can-do attitude and positive approach, even in challenging situations
Personal, committed and professional
Great communication and presentation skills (written and oral)
A confident presenter with the ability to tell a compelling story
Able to build meaningful relationships and flex communication style
Demonstration of leadership skills
Good team player who is also a self-starter
Creative, analytical and numerical ability
Organised and excellent attention to detail
Effective time management skills and ability to manage multiple workstreams
Ability to think around problems and get to inventive solutions