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Organic Growth Lead - Technical

https://www.tui.com Logo

TUI

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Location:
United Kingdom, Luton

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Category:
IT - Software Development

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Join us at TUI to drive our global organic growth strategy by merging technical SEO expertise with cutting-edge AI innovations. You'll be the bridge between traditional search optimization and the exciting new world of generative AI, helping us stay ahead in an evolving digital landscape.

Job Responsibility:

  • Develop and implement AI-enhanced organic growth strategies that merge traditional SEO practices with advanced optimization frameworks
  • Work closely with SEO, AI, and analytics teams to shape data-informed content strategies
  • Establish and manage a robust testing framework to validate the impact of technical changes, schema updates, and AI prompts
  • Oversee technical SEO improvements including structured data enrichment, Core Web Vitals, and schema integrations
  • Develop dashboards and models to evaluate AI's contribution to traffic, engagement, and conversion performance
  • Generate predictive insights and translate them into actionable organic optimization tactics

Requirements:

  • Proven expertise in site architecture, crawlability, indexing, and bot accessibility
  • Deep knowledge of structured data and semantic entity optimization
  • Experience with Python or similar scripting languages
  • Strong familiarity with LLMs, prompt engineering, and AI-based optimization tools
  • Proficiency in analytics and SEO platforms (Adobe, GA4, GSC, SEMrush, Ahrefs, Looker)
  • Staying up-to-date on SEO trends, especially AI and multimodal search developments
  • Working cross-functionally in agile, data-driven environments
What we offer:
  • Attractive salary
  • Bonus schemes
  • Extensive travel-related benefits
  • Comprehensive support for mental well-being
  • Flexible working environment
  • Access to TUI Learning hub
  • International collaboration opportunities
  • Opportunity to work on international projects
  • Involvement in local good causes and sustainability initiatives

Additional Information:

Job Posted:
October 24, 2025

Expiration:
November 07, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:
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