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You will own Juniper's organic social presence across Instagram, TikTok, YouTube, building a community that trusts us, learns from us, and ultimately chooses us. Reporting to the Head of Editorial, your mission is to grow our organic channels as powerful drivers of brand favourability, education, trust, and traffic—while also creating the content that makes it happen.
Job Responsibility:
Own the Organic Social Strategy
Create Platform-Native Content
Stay Chronically Online
Build Trust Through Education
Manage Community Engagement
Drive Brand Favourability
Optimise for Traffic
Collaborate with Content Creators
Track Performance & Iterate
Manage Social Calendar
Collaborate Cross-Functionally
Requirements:
3-5 years managing organic social channels for brands, ideally in health, wellness, or DTC
Chronically Online
Content Creator - shoot on your phone, edit Reels and TikToks, write captions, and produce platform-native content
Platform Expert - deeply understand Instagram and TikTok