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Achieve maximum sales growth and profitability in the E-commerce channel by contributing actively to attract and convert more consumers to customers and encourage existing customers to shop more frequently and in larger volumes, providing an optimized shopping experience.
Job Responsibility:
Act as a member of the Digital Channels team and proactively contribute to E-commerce plan/output in order to deliver to the common objectives and goals
Responsible for securing that the agreed product range is visible and buyable on the IKEA digital channels according to the business rules
Responsible for effectively administering range changes
Responsible for maximizing the online sales and sales margin of the range in collaboration with Selling
Continuously follow sales- and sales margin data and coordinate with logistics, stores and Sales Leaders to decide on sales steering and identify content needs
Prepare for offering the best shopping experience for digital sales and commercial activities by contributing insight and ideas to the briefing process and securing the availability of the online offer
Contribute to defining forecast for sales and activity needs in range scope, with the larger Commercial team
Contribute with insights to key stakeholders in the market and the global matrix on how to improve the multichannel customer experience
Contribute to optimise the range offer in collaboration with respective Sales Leaders and work pro-actively towards stakeholders to secure correct fulfilment and forecast at product level
Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact (for example Digital, CFF (Customer Fulfilment), Communications, Sustainability, BNOF (Business Navigation Operations & Finance), People & Culture)
Be an active player in driving an open and sharing climate, being a role model of the IKEA values, and contribute to the transformation of IKEA
Requirements:
Formal qualifications in Digital Marketing, Sales, Business Management, Finance or equivalent
Minimum 2 years of experience in E-commerce or similar
Experience in driving output within set scope and following up results
Experience of working in an IKEA store or other retailer
Experience of digital business and sell steering in an Omni channel/multichannel environment
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