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As Omnichannel Experience Leader, you’ll be the one making sure our communication is optimized for the omnichannel world — guided by consumer insights, data, and a deep understanding of behavior.
Job Responsibility:
Define and lead the strategic omnichannel marketing and communication agenda together with other leaders
Spot trends in channels and consumer experiences, and turn insights into action
Feed relevant omnichannel input into integrated marketing communication (IMC) assignments and initiatives
Establish smarter, more impactful ways of working with omnichannel experience input
Lead or co-lead development and testing initiatives with internal teams, external partners, and platform owners
Manage the roadmap and stakeholders in your area of responsibility
Be a role model for IKEA culture, values, and code of conduct
Requirements:
Senior experience in developing and implementing global marketing and communication initiatives for large businesses and brands
Strategic understanding of the IKEA Concept and value chain (Retail, Range, Supply)
A visionary, inspirational leadership style with strong communication and change management skills
The ability to build trust and strong relationships across diverse teams and levels
A knack for simplifying complex issues to drive decisions and consensus