Omnichannel Engagement Manager Job at Social Value Portal Ltd (Maidenhead)

Patient CRM & Omnichannel Engagement Lead

BioMarin is seeking a dynamic and experienced leader to serve as Associate Direc...

Location

United States , San Rafael

Salary:

155000.00 - 213070.00 USD / Year

BioMarin Pharmaceutical

Expiration Date

Until further notice

Requirements

Bachelor's degree in Life Sciences, Business, Marketing, or related field
advanced degree preferred
8+ years of experience in patient CRM, digital marketing, DTC & omnichannel engagement, or related roles in the pharmaceutical or biotech industry
Deep hands-on experience with Salesforce Health Cloud or equivalent patient CRM platforms
Deep understanding of patient services and hub processes
Rare disease experience in pharma digital and marketing practices
Demonstrated success managing omnichannel engagement programs for patients or consumers, from strategic planning to tactical execution
Experience with working with or in Patient Services driving patient engagements, support programs and DTC campaign management and driving digital insights
Experience working cross-functionally with Commercial, Patient Services, Medical Affairs, and Compliance teams
Strong understanding of data privacy and regulatory considerations in patient-facing programs

Job Responsibility

Drive the strategic development, roadmap and delivery of patient CRM and patient omnichannel capabilities using Salesforce Health Cloud
Serve as the global product owner for patient-facing CRM tools, including design, enhancements, configuration, data flows, connections, and lifecycle governance – including business configuration and administration as needed
Ensure capabilities and processes are compliant, scalable, and aligned with regional/local regulatory requirements and privacy policies (e.g., HIPAA, GDPR)
Co-create omnichannel engagement strategies with Patient Services, Brand, and Market Access teams to deliver timely, relevant, and compliant messaging across channels (email, SMS, portals, call center, digital hubs, etc.)
Translate patient journey insights into omnichannel touchpoint design and integrated campaign planning
Collaborate with field teams, patient services, care coordinators, marketing and field leadership to ensure CRM and omnichannel strategies are aligned with real-world patient engagement needs, field workflows, and executional realities
Create scalable global patient omnichannel and patient engagement frameworks for Business Units and regional teams to localize and execute
Work in close alignment with Business Units, Markets, and cross-functional partners (Patient Services, Field, Compliance, Data Privacy) to enable omnichannel strategies that meet patient and business needs
Collaborate with IT on any enterprise integration, data security, and enterprise system alignment
Liaise with Global Privacy, Legal, and Compliance to embed appropriate standards and review processes

What we offer

company-sponsored medical, dental, vision, and life insurance plans
paid time off
discretionary annual bonus
discretionary stock-based long-term incentives

Fulltime

US Marketing Manager

As the US Marketing Manager for Foley Alternatives, you will own the fastest gro...

Location

United States , Covington

Salary:

Not provided

BD

Expiration Date

Until further notice

Requirements

Bachelor’s degree in marketing, business, or science related field of study
At least 3 years of relevant marketing and/or commercial experience with a consistent track-record of high performance and results
Demonstrated ability to formulate and implement bold marketing and product strategies, convert these into tactical marketing plans, and deliver results
Creative out-of-the-box mindset, intellectual curiosity and ability to take calculated risks with novel ideas
Ability to utilize organizational channels, experience and influencing skills to effectively negotiate and persuade others
Ability to travel up to 30% domestically

Job Responsibility

Own the general management for the Foley Alternative portfolio which includes the PureWick(TM) franchise, intermittent catheters, and MECs, focused on US commercial strategy, financial performance, demand and supply planning, budget management, and sales engagement
Conduct regular customer visits to develop awareness of key market requirements, identify unmet needs and support the sales organization
Gather, maintain, and analyze quantitative market knowledge (e.g., market data, market trends, competitive pricing) and qualitative market data (e.g., customer needs, competitor activities, plans, technologies, and applications)
Responsible for consistently meeting or exceeding financial goals and performance metrics
Cultivate connections with influential key opinion leaders and customers to promote market engagement through educational events
Devise and execute bold marketing plans to drive product growth and market penetration including collateral, value propositions, competitive messaging, pricing strategies, and lifecycle management initiatives
Create and implement focused omnichannel campaigns for the Foley Alternative portfolio, aligning with key sales initiatives in target accounts
Develop and support voice of customer activities to drive innovation and product optimization
Effectively collaborate with other functions such as R&D, Customer Service, Sales, Medical Affairs, Regulatory, Quality, Operations, and Training
Identify evidence generation requirements that will support ongoing business momentum in response to changing market dynamics

What we offer

Relocation Assistance Available

Fulltime

Account Director, Retail/ Multi-unit Services

We’re looking for a Retail Account Director with deep experience supporting bric...

Location

United States , New York; Greenville; Greater Chicago Area

Salary:

Not provided

Amsive

Expiration Date

Until further notice

Requirements

8+ years managing omnichannel marketing programs for retail brands, including brick-and-mortar store performance accountability
Proven track record developing retail marketing strategies that drive in-store traffic and purchase behavior
4+ years of experience in agency environment preferred
Demonstrated excellence in building and maintaining profitable client relationships
Experienced in compiling, documenting, and communicating client requirements to internal stakeholders (in digital marketing, direct mail or creative services)
Must have experience overseeing implementation or managing and executing multi-channel marketing campaigns as main client point of contact
Experience managing, training, and developing a growing group of direct reports
effectively delegating tasks and responsibilities to increase team capacity
Strong written and verbal communication skills, a positive attitude, and the ability to thrive in a collaborative and fast-paced environment
Ability to influence others, both with the client and within the internal Amsive organization

Job Responsibility

Builds empathetic personal relationships with clients and engages in understanding client marketing and business challenges, creating sound marketing program solutions to solve those challenges
Leads and directs cross-functional teams in building, development, and delivery of omnichannel marketing programs to achieve client objectives and partnership satisfaction
Leads omnichannel programs specifically designed to drive in-store traffic, grow same-store sales, support retail expansions, and connect digital marketing efforts to physical retail performance
Applies strong understanding of retail merchandising calendars, store traffic drivers, and local activation strategies to guide campaign planning and execution
Leverages strong data-driven experience to interpret data and analytics. Helps craft the narrative that illustrates the impact of our programs on the client’s business
Lead role for client-facing interaction with agency day-to-day. Owner of overall client satisfaction and proactivity to drive marketing goals
Becomes proficient in company-designated tools for project and account management
Creates and proactively manages internal timelines for projects and programs through proactive communication
Logs all resource hours into Amsive’s designated project management tool daily
Schedules, organizes and facilitates client campaign initiatives across all agency channels. Holds regular internal meetings to ensure clarity and productivity

Fulltime

Global Customer Engagement Senior Manager

The Global Customer Engagement Sr Manager plays a critical strategic and operati...

Location

Italy , Milano

Salary:

Not provided

Alfasigma

Expiration Date

Until further notice

Requirements

Omnichannel marketing professional
Passion for delivering results
Strong ability to navigate complex, regulated environments
Thrive in dynamic settings
Embrace collaboration
Proactive, solution-oriented mindset
Understand nuances of global marketing and adapt strategies to local needs
Data-driven and analytical
Able to translate performance metrics into meaningful insights
Comfortable working within compliance-heavy processes

Job Responsibility

Define and own the Global Omnichannel Strategy and Roadmap at global level
Partner closely with Global Franchise Heads, Commercial Operations, and key stakeholders
Design and standardize the global omnichannel engagement model
Translate omnichannel strategy into clear executional guidance
Track omnichannel performance against defined KPIs

What we offer

Competitive salary
Comprehensive benefits
Extensive opportunities for professional growth and development

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