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New Business Sales Manager

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Advocate Group

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Location:
United Kingdom , London

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Category:
Sales

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Contract Type:
Not provided

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Salary:

45000.00 - 55000.00 GBP / Year
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Job Description:

New Business Sales Manager –Public Sector - Education, Healthcare, Defence and Wider Public Sector. Drive growth. Win new customers. Make real impact. Join one of the UK’s most dynamic premium water companies. We’re now hiring a New Business Sales Manager to spearhead Foodservice growth and open new routes to market, while expanding distribution across the Public Sector, including Workplace, Education, Healthcare and wider government-supported services. This is a pure new-business role: mapping the market, identifying high-value operators, building strong relationships, and converting opportunities into meaningful, scalable revenue.

Job Responsibility:

  • Own and develop the new-business cycle: sourcing, pitching and converting across routes to market and end customer
  • Build a strong pipeline across your customer universe, identifying gaps, trends and whitespace
  • Deliver compelling brand plans that showcase the Tŷ Nant range and ensuring the correct fit by prospect type
  • Negotiate commercial agreements that drive profitable, sustainable growth
  • Manage the ongoing relationship with the customer looking at continuous growth and improvement
  • Champion the brand externally, representing a premium British business with huge potential

Requirements:

  • Existing relationships with key buyers and decision-makers across Education, Healthcare, Defence and wider Public Sector channels
  • Strong knowledge of wholesale and route-to-market formats
  • Proven track record of winning new accounts within wholesale-led environments, foodservice groups or public-sector frameworks, ideally within drinks or a closely related category
  • Commercially sharp, with the ability to build persuasive, data-led pitches and negotiate confidently with senior stakeholders across multiple sectors
  • Resilient, energetic and motivated by targets, autonomy and fast-paced growth environments
What we offer:
  • Bonus
  • Car Allowance

Additional Information:

Job Posted:
December 15, 2025

Employment Type:
Fulltime
Work Type:
Remote work
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