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This is an opportunity to join a premium British drinks brand that has built a strong reputation for quality, heritage and craft. With growing demand across wholesale and foodservice, the business is investing in its commercial team to accelerate distribution and become a standout premium choice within the Out-of-Home channel. This is a high-impact role focused on unlocking distribution, building strategic partnerships, and positioning the brand as a go-to premium choice within the UK wholesale and foodservice landscape.
Job Responsibility:
Drive new business wins across RTM partners and major foodservice operators
Manage and grow strategic wholesale and route-to-market relationships including national distributors and buying groups
Build strong commercial partnerships with buyers and stakeholders at all levels
Deliver against volume, revenue and distribution targets while managing investment effectively
Develop and execute customer account plans and commercial strategies to unlock incremental growth
Represent the brand within the industry, identifying market trends, competitor activity and new commercial opportunities
Requirements:
Proven FMCG or drinks sales experience, ideally within soft drinks or branded food
Strong track record working across Wholesale, Convenience, Foodservice or RTM channels
Comfortable winning new business and leveraging an existing network of industry contacts
Commercially astute with strong negotiation and relationship-building skills
Entrepreneurial mindset with the confidence to operate in a fast-growing, ambitious business