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Motorcraft eCommerce and Catalog Manager

United States 112680.00 - 212760.00 USD / Year · Job Posted April 16, 2026
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Job Description

At Ford, we are building a modern digital ecosystem that supports and strengthens our position in the automotive parts industry. We are seeking a Product Specialist to lead a remote, cross functional team focused on improving how business customers discover, evaluate, and purchase Ford and Motorcraft parts. This role requires a builder’s mindset and strategic thinking—someone who understands that eCommerce and B2B cataloging are about more than enabling transactions. It’s about creating integrated, reliable, and easy to use digital experiences that fit seamlessly into the daily workflows of commercial fleets, independent repair facilities, and aftermarket partners. You’ll help ensure our platforms present Ford parts accurately and effectively, and that our digital capabilities support long term revenue growth across the parts portfolio.

Job Responsibility

  • Strategy & Planning (40%): Architecting the vision, identifying market opportunities, and aligning stakeholders
  • Comprehensive Channel Strategy: Own the digital roadmap for all B2B parts sales channels
  • Market Share Penetration: Identify 'white space' opportunities within the B2B landscape
  • Ecosystem Integration Strategy: Oversee the expansion into new digital touchpoints
  • Market Intelligence: Gain a thorough understanding of current and evolving B2B customer needs
  • Strategic SME Leadership: Act as the B2B Subject Matter Expert
  • Expectation Management: Manage cross-functional team and stakeholder expectations
  • Creation, Delivery & Execution (40%): Building the product, driving the sales engine, and fostering team collaboration
  • Agile Product Delivery: Create well-defined features, user stories, and acceptance criteria
  • Tactical Execution: Participate in daily standups, iteration planning sessions, product demos, and retrospectives
  • Revenue Engineering: Design and execute eCommerce-specific marketing campaigns and promotions
  • Conversion Optimization: Relentlessly identify and eliminate friction in the 'find-and-buy' process
  • Cross-Functional Collaboration: Foster a culture of 'Caring for Each Other' while collaborating with Engineering, UX, Business, and Finance
  • User Advocacy: Advocate for the end-user and stakeholder
  • Tracking, Analytics & ROI (20%): Measuring impact, validating hypotheses, and optimizing growth
  • Full-Funnel Attribution: Establish and manage a sophisticated tracking framework
  • Data-Driven Prioritization: Use data to identify opportunities and forecast feature value
  • Validation & Research: Formulate, test, and refine assumptions and hypotheses through user research
  • Performance Assessment: Regularly work with the product team to continuously assess progress
  • Risk & Dependency Tracking: Identify feature/enhancement pros, cons, issues, obstacles, and dependencies
  • Value Delivery Tracking: Monitor and report on how digital tools drive business value

Requirements

  • Bachelor’s degree
  • 5+ years of experience in Marketing Leadership, Brand Management, or Sales Operations
  • 2+ years of experience with Business-to-Business sales
  • 2+ years of experience with management practices and agile methodologies, specifically the extreme programming (XP) principles of paired programming, test-driven development, and continuous deployment
  • 2+ years of experience communicating with and influencing functional and technical team members at all levels
  • 2+ years of experience leading cross-functional teams

Nice to have

  • Bachelor’s degree in marketing, Business Administration, or a related field
  • Strong sense of responsibility and ownership, self-starter, and proactive attitude
  • Experience working as a Product Manager with demonstrated experience with modern software development product
  • Comfortable working in a fast-paced, fluid environment where priorities shift regularly
  • Strong Excel and PowerPoint skills
  • Deliver results consistently, even under challenging circumstances
  • Ability to break down complex tasks or requirements into simpler, more manageable tasks

What we offer

  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
  • Paid time off and the option to purchase additional vacation time

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