This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
Sotheby’s seeks a dynamic marketing professional to join the Integrated Marketing Team in London, with a focus on growing both luxury and fine art in the Middle East. This person will also be closely involved in growing Sotheby’s Abu Dhabi, Dubai, Saudi Arabia, amongst other Middle East locations. As the marketing lead and support for the Middle East you will need to design, cultivate, nurture and grow the audience in ways dynamic, forward thinking and innovative for the business. It will require you to work closely with the local team and departments to grow and innovate across multiple channels: auction, e-commerce, retail, events and partnerships. The Marketing Manager will provide direction for brand positioning, key events, partnerships, and editorial strategy. S/he will work closely with colleagues across the division (eg Content & Creative Services, Proposals, Digital Marketing, Events and Partnerships) to elevate the Region by leveraging the larger Sotheby’s marketing ecosystem. The Marketing Manager will also collaborate with colleagues in related departments including Communications & Social Media, Operations, and E-Commerce to create truly integrated campaigns. In addition, this position oversees all new initiatives which bring the best of Sotheby’s fine art and luxury to the hearts of our community whilst we care for our existing clients in addition to attracting new prospects.
Job Responsibility:
Help define and implement the market marketing strategy across all channels, including auction, marketplace and showroom to elevate awareness, reinforce positioning, drive new client acquisition and further engage the existing client base
Ensure regular communication between all departments in the region to ensure alignment and consistency on category goals, strategy, branding and content creation through global weekly meetings with relevant marketing managers and other marketing functions to outline weekly priorities to ensure alignment
Define budget resource allocation globally and oversee this across all regions
Outline best practices across all campaign elements
Own regional presentation across Sotheby’s digital channels to ensure content is represented and visible
Build plans which fuel regional growth and development as well as event participation and maximising sponsorship
Outline the content strategy with particular focus on evergreen content
Compile sale reports for the region in which they reside and oversee those in the other localized regions
Drive multi-platform consignment getting strategy and campaigns, working closely with the Specialist Departments to coordinate and optimise all consignment getting initiatives
Adapt plans to foster grow and sales in the Middle East
Create marketing budgets that fuel the region
Oversee the local execution and promotion of events, exhibitions and travelling exhibitions
Compile post-sale reports
Collaborate across sales departments to gain consensus on goals and creative approaches
Create integrated plans and budgets in collaboration with Content & Creative, Digital Production, Special Events and Communications teams
Oversee execution
Requirements:
Bachelor’s Degree
5+ years relevant experience in marketing, partnerships or ad/brand/creative agency
Passion for and understanding of fine art and luxury goods
Self-motivated with a keen attention to detail, excellent communication skills
Action-oriented with exceptional project management skills – able to manage multiple, time-sensitive projects at once
Strong interpersonal skills with an ability to work with internal/external clients and vendors – able to influence and communicate a vision
Comfortable with ambiguity and responds with resourcefulness and an ability to think outside the box
Innate curiosity with an interest in art, culture & luxury
Positive attitude and able to quickly build team rapport
Understanding of KPIs and campaign performance metrics across online marketing channels