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Join the Product Growth team for Juniper Australia, responsible for Conversion, Retention, and Cross-sell. Your writing will drive these metrics whilst building patient trust across every patient touchpoint: landing pages, purchase pages, emails, questionnaires, program pamphlets, in-app content, etc.
Job Responsibility:
Learn sales and commercial acumen through persuasive writing
Write copy across key patient touchpoints from webpage to onboarding to long-term retention projects
Translate complex health topics into hyper-clear messaging that builds trust and drives action
Spot and fill gaps in persuasive arguments
Ensure consistency in tone, narrative, and brand messaging across channels and formats
Partner closely with design, lifecycle, product, and growth teams
Apply AI deliberately to increase efficiency and effectiveness, without compromising writing quality or compliance
Requirements:
Strong writer with a passion for writing craft and persuasion
Ability to clearly articulate and present copy and ideas in response to briefs
Curious and eager to learn
Interested in conversion, retention and cross-sell functions of D2C marketing
Nice to have:
Graduate from an Arts/Humanities/Law/Economics background
Background rooted in growth marketing, CRO, lifecycle, or conversion strategy, where copy has been a core lever for performance
What we offer:
Equity for everyone
Catered wellness talks
Exercise classes
Whoops to track your wellbeing
Free barista coffees
Funded social clubs
Quarterly rooftop parties
Parental and miscarriage leave
Health, professional development, and personal days