CrawlJobs Logo
W
WGG Advertising Agency · -

Meta & TikTok Ads specialist

United Arab Emirates, Dubai · Job Posted March 05, 2026
Apply Position
Job Link Share

Job Description

Friendly relations, a comfortable environment, achieving results at work and continuous development of employees are our core values. We are really good at helping businesses grow, for example, by increasing turnover 20 times in a year. Our clients include both medium and small businesses, as well as such giants as SAP, Fam Properties and others. We are always glad to see talented people in our team who want to build an international career!

Job Responsibility

  • Execute media buying strategies on platforms like Facebook, TikTok
  • Monitor campaign performance, identify trends, and refine strategies for maximum impact
  • Work with the marketing and creative teams to align campaigns with brand messaging
  • Create advertising creatives independently and set technical tasks for the Design team to develop visual materials
  • Provide detailed performance insights to stakeholders and recommend improvements

Requirements

  • Knowledge and use of English at least B2 level
  • Strong understanding of media buying principles, with 1 year of experience on Meta, TikTok
  • Analytical mindset, excellent communication skills, and proficiency in CRM and campaign tools

What we offer

  • Competitive salary
  • Interesting international projects
  • The opportunity to grow quickly
  • Working five days a week, from 10:00 to 19:00 Dubai time
  • Convenient remote working format
WGG Advertising Agency - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Meta & TikTok Ads specialist

8 matching positions

Tiktok Ads Specialist Intern

The Tiktok Ads Specialist Intern is responsible for assisting in the planning, e...
Location
Location
International
Salary
Salary:
Not provided
myamazonguy.com Logo
My Amazon Guy
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Minimal experience in digital advertising is acceptable
  • Familiarity with Tiktok Ads Manager or short-form media buying is a plus
  • Meta Ads experience is ideal and a strong advantage
  • Tiktok Media Buyer Certification is preferred but not required
  • Understanding of basic marketing principles and digital advertising metrics
  • Strong creative instincts for trends, short-form content, and audience behavior
  • Ability to analyze data and communicate insights clearly
  • A computer with dual monitor setup is required
  • Computer with at least 8GB of RAM
  • Must have at least 25 MBPS internet speed
Job Responsibility
Job Responsibility
  • Assist in setting up, launching, and managing Tiktok ad campaigns
  • Support efforts in audience targeting, budget allocation, and ad scheduling
  • Help monitor ad performance to ensure alignment with marketing objectives
  • Collaborate with the creative team to produce short-form, high-engagement ad content
  • Conduct A/B tests on creatives, captions, hooks, and CTAs to identify winning variations
  • Help optimize ad creatives to improve CTR, conversions, and overall performance
  • Assist in pulling reports and analyzing performance data using Tiktok Ads Manager and related tools
  • Identify trends, insights, and optimization opportunities based on KPIs
  • Help maintain campaign documentation, tracking sheets, and performance logs
  • Support campaigns on other platforms such as Meta Ads when needed
What we offer
What we offer
  • Permanent work-from-home setup
  • Unlimited FREE access to MAG School courses and SOP Library
  • Opportunities for professional development and career advancement
  • Fulltime
Read More
Arrow Right

Paid Social Media Specialist

We are looking for a Paid Social Media Specialist to lead high-impact social adv...
Location
Location
United States , Minneapolis
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3 plus years of experience managing paid social media campaigns in a detail-oriented marketing, media, or agency environment.
  • Demonstrated knowledge of social media strategy, campaign execution, and performance optimization across multiple social platforms.
  • Hands-on experience working with paid social channels such as Meta, TikTok, Pinterest, LinkedIn, or Snapchat.
  • Strong ability to interpret campaign metrics and translate data into actionable recommendations and reporting.
  • Experience supporting or coordinating initiatives involving creators, influencers, or affiliate marketing partners.
  • Solid understanding of audience segmentation, budget management, testing methodologies, and campaign measurement principles.
  • Effective collaboration and communication skills for working with cross-functional teams and presenting campaign insights clearly.
  • All applicants applying for U.S. job openings must be legally authorized to work in the United States.
Job Responsibility
Job Responsibility
  • Lead the planning, launch, and ongoing management of paid social programs across platforms such as Meta, TikTok, Pinterest, LinkedIn, and Snapchat.
  • Develop media approaches that define audience targeting, spending distribution, campaign timing, experimentation plans, and measurement methods.
  • Monitor campaign pacing, spending levels, and audience response each day, making timely optimizations to improve efficiency and results.
  • Review performance data to identify meaningful trends, uncover opportunities, and recommend adjustments that strengthen future outcomes.
  • Prepare clear performance updates and insight-driven summaries for both internal stakeholders and client-facing communications.
  • Support paid amplification efforts tied to influencer, creator, and affiliate partnerships to expand campaign reach and effectiveness.
  • Manage creator content whitelisting on key platforms, including Meta and TikTok, to improve distribution and engagement.
  • Collaborate with cross-functional teams to align paid media activity with content development, creative direction, and influencer initiatives.
  • Evaluate emerging ad products, beta features, policy updates, and platform changes to keep campaigns current and competitive.
  • Contribute strategic perspective on the future of paid social, influencer marketing, and creator-led media opportunities.
What we offer
What we offer
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
  • free online training
Read More
Arrow Right

Associate Director Of Media Investment - Paid Social

Our Associate Directors of Media Investment are seasoned paid media leaders who ...
Location
Location
United States , Dallas
Salary
Salary:
Not provided
thearmcandy.com Logo
Arm Candy
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Must be located in DFW or willing to relocate
  • 5+ years of working experience in Paid Social
  • Expert-level proficiency in Google Ads (Search, PMax, Shopping, Demand Gen) and Microsoft Advertising
  • Active Google Ads certifications (Search and Measurement at minimum)
  • Outstanding analytical and project management skills
  • Extreme attention to detail and the ability to handle several projects concurrently under deadline pressure
  • Ability to work effectively with internal team members and external clients and other agency partners
  • Ability to create accurate projections based on data analysis
  • Ability to multitask and perform under pressure
  • Proactive initiative
Job Responsibility
Job Responsibility
  • Manage the implementation, execution, and optimization of digital advertising campaigns across multiple platforms
  • Lead paid social strategy and execution across Meta (Facebook & Instagram), TikTok, LinkedIn, and emerging social platforms
  • Own social account architecture decisions
  • Creative Strategy: Treat creative as the primary performance lever
  • Bid Strategy: Drive bid and budget strategy across the portfolio
  • Measurement & Signal: Collaborate in the development of clean, server-side measurement
  • Collaborate with agency and client teams to formulate and create strategic proposals
  • Sales Activity Support: Interact on a day-to-day basis with the agency’s Media Investment team
  • Campaign Monitoring: Identifying and escalating potential technical issues
  • Manage a team of media investment associates, specialists, supervisors, and managers
  • Fulltime
Read More
Arrow Right

Senior Paid Media Specialist

We are looking for a Senior Paid Media Specialist to lead performance-driven adv...
Location
Location
United States , Chattanooga
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • At least 3 years of experience managing digital advertising programs with monthly budgets in the tens of thousands of dollars or more
  • Demonstrated success creating campaigns, writing ad copy, testing variations, and using performance data to drive measurable improvements
  • Strong understanding of paid media trends across search, social, shopping, and display advertising environments
  • Proficiency with Excel and Google Sheets, including advanced formulas, pivot tables, lookups, and combining datasets for analysis
  • Ability to interpret advertising metrics and connect performance patterns to broader business strategy
  • Strong communication skills with the ability to explain complex quantitative findings to clients with different levels of marketing knowledge
  • Self-directed, commercially aware, and committed to high standards of professionalism, accountability, and integrity
Job Responsibility
Job Responsibility
  • Build and manage paid campaigns across channels such as Meta, Google Ads, YouTube, TikTok, Pinterest, and Microsoft Ads to support client growth goals
  • Evaluate account performance on a consistent basis, using key metrics to uncover opportunities to improve return on ad spend and lower acquisition costs
  • Conduct audience and keyword research, develop ad messaging, and refine bidding and budget allocation to strengthen campaign efficiency
  • Run structured experiments on creative, targeting, bidding, and landing page variables to identify high-performing approaches
  • Monitor spending trends and pacing to ensure campaigns remain aligned with budget expectations and performance targets
  • Translate campaign data into clear client-facing updates that explain results, contributing factors, and recommended next steps
  • Stay informed on emerging advertising tools, platform changes, and consumer behavior trends to keep strategies competitive
  • Partner with clients to understand their market, customer journey, and business priorities, then apply those insights to campaign planning and optimization
What we offer
What we offer
  • Medical, vision, dental, and life and disability insurance
  • 401(k) plan
  • Fulltime
Read More
Arrow Right

Performance Marketing Specialist

Location
Location
Salary
Salary:
Not provided
justeattakeaway.com Logo
Just Eat Takeaway.com
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in a digital marketing role
  • Direct exposure to managing campaigns on platforms like Google Ads is a must
  • Strong analytical and problem-solving skills with close attention to detail and a data-driven approach
  • A proactive, flexible, and team-oriented approach with a genuine curiosity for the latest innovations in digital marketing
  • Excellent communication skills in English
  • Adaptability: A proven ability to thrive in a dynamic, fast-paced environment
Job Responsibility
Job Responsibility
  • Assist in the planning, execution, and optimisation of performance marketing campaigns across platforms like Google Ads, Microsoft Advertising
  • Have exposure to Meta, Apple Search ads, TikTok and mDSPs
  • Help drive key business goals such as acquiring new customers, increasing orders, and boosting app installs through your supported channels
  • Support the team by monitoring campaign data, creating weekly reports, and contributing to in-depth analyses to identify optimisation potential
  • Assist the team in creating and running A/B tests for creative assets, ad copy, and campaign setups to enable continuous improvement and learning
  • Learn to leverage our automation tools and bid management strategies to help improve account performance and efficiency
  • Work closely with internal teams and external partners, nurturing positive relationships and sharing insights with key stakeholders
  • Fulltime
Read More
Arrow Right

Paid Media Specialist, Lead Generation

As a Paid Media Specialist, you will be the hands-on engine behind our global pa...
Location
Location
Canada , Toronto
Salary
Salary:
Not provided
phorest.com Logo
Phorest
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of experience managing large-scale paid media accounts with a focus on B2B lead generation
  • Expert hands-on proficiency in Google Ads, YouTube, and Paid Social platforms (Meta, TikTok, LinkedIn)
  • Experience in channels such as Reddit, Capterra, and StackAdapt
  • Highly skilled in web analytics (Google Analytics) with a strong focus on attribution and data accuracy
  • Strong analytical mindset and can turn performance data into actionable insights and recommendations
  • Strong communicator who can translate complex data into clear, concise, action-oriented recommendations for senior stakeholders
  • Demonstrates commercial ownership and takes a proactive approach to solving performance issues and identifying growth opportunities
  • Can work autonomously in complex environments, troubleshoot tracking issues, and optimize campaigns under performance pressure
  • Eager to learn new platforms and continuously adapt strategies based on performance data
  • Interested in AI-driven ways of working and willing to adopt new technologies
Job Responsibility
Job Responsibility
  • Lead the day-to-day monitoring, optimization, and performance of multi-channel PPC and Paid Social campaigns to achieve lead volume and CPA targets
  • Build and scale dedicated performance marketing campaigns for our fast-growing med spa segment
  • Manage campaign budgets and implement effective bidding strategies across multiple markets and geographies
  • Design and execute rigorous tests across ad copy, creative, audiences, and landing pages
  • Conduct research and audience analysis to reach our core premium salon and med spa markets
  • Stay ahead of algorithm changes, new ad formats, and platform policy updates
  • Prepare and present weekly and monthly reports
  • Proactively identify underperformance and recommend recovery plans
  • Work directly with regional marketing leads to review performance
  • Partner with Content, Creative, Web, and Sales teams
What we offer
What we offer
  • Medical
  • Dental
  • Life
  • AD&D
  • Short Term Disability
  • EAP
  • Wellness perks
  • Access to optional extras such as 401(k) and a range of upgraded insurance options
  • Career development with in-house Learning and Development/Business coach and online resources including LinkedIn learning
  • Regular social events
  • Fulltime
Read More
Arrow Right

Paid Social Manager

The Paid Social Manager will be a key driver of acquisition performance within t...
Location
Location
United Kingdom , London
Salary
Salary:
45000.00 GBP / Year
immediate.co.uk Logo
Immediate Media Co
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven hands-on experience managing paid social campaigns on Meta (Facebook & Instagram) at scale, with a strong track record in performance/acquisition campaigns
  • Strong understanding of Meta's campaign structure, learning algorithm, audience targeting and optimisation levers
  • Experience developing or contributing to creative strategy for paid social - including testing hypotheses, briefing creative, and using data to identify what resonates with audiences
  • Comfortable working with performance data: analysing results, identifying trends, and turning insight into clear recommendations
  • Strong communicator - able to work collaboratively with a wide range of stakeholders, and present performance clearly to non-specialist audiences
  • Highly organised and detail-oriented, with the ability to manage multiple campaigns and priorities simultaneously
Job Responsibility
Job Responsibility
  • Lead the planning, execution and optimisation of paid social campaigns across Meta (primary), TikTok and other relevant platforms, focused on subscription and app acquisition
  • Support growth across print and digital subscriptions and apps including Good Food All Access, Radio Times All Access, BBC Gardeners' World All Access and BBC History All Access
  • Manage campaigns end-to-end - from briefing through to launch, daily optimisation, performance monitoring and reporting - ensuring delivery on time and within budget
  • Manage paid social budgets effectively, allocating spend to maximise performance against acquisition targets
  • Work closely with key internal stakeholders to develop and evolve paid social creative strategy, with a focus on identifying and testing the customer problems and jobs-to-be-done that each brand solves
  • Lead the development and prioritisation of creative hypotheses, identifying which customer problems, messages and executions to test, and structuring tests so we learn what scales, not just what wins in the short term
  • Build and maintain a systematic creative testing framework across Meta campaigns, ensuring learnings are documented, shared and acted on
  • Brief performance creative clearly and effectively, working with creative teams to produce and iterate on assets quickly enough to support a high-velocity testing programme
  • Stay current with AI tools and emerging approaches to creative development and testing, and actively explore how these can improve the speed and quality of creative output
  • Design and manage campaign and ad set structures that are optimised for learning - ensuring spend is concentrated enough to generate meaningful signal
What we offer
What we offer
  • A relaxed working environment with regular socials including a summer festival
  • Supportive well-being initiatives and benefits, talks & workshops, and Mental Health First aiders & Champions
  • 25 days holiday plus a day for your birthday. Our offices will be closed between Christmas and New Year’s which are in addition to your annual entitlement
  • Tailored training and development through both our inhouse learning platform and LinkedIn Learning
  • A progressive and transparent culture focused on your development
  • Flexible / hybrid working plus early finish Fridays
  • Cycle to work scheme
  • Enhanced Family Policies including paternity, adoption and surrogacy leave. We also provide a pregnancy loss, fertility, and carers policy
  • Competitive pension plans and Life Assurance
  • A newly renovated modern office with lots of collaborative spaces
  • Fulltime
Read More
Arrow Right

Paid Social Specialist

We are partnering with a local marketing agency to hire a Paid Social Specialist...
Location
Location
United States , Austin
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in Marketing, Advertising, Communications, or related field
  • 3 years of hands-on experience in paid social media marketing + buying
  • Advanced expertise with major advertising platforms like Meta Ads Manager and TikTok Ads Manager
  • Experience working with analytics tools (Excel, PowerBI, Tableau) and large datasets
  • Strong analytical skills with the ability to translate data into actionable insights
  • Experience within performance marketing, affiliate marketing, or digital publishing environments
  • Proven ability to manage multiple campaigns and priorities in a fast-paced environment
  • Understanding of attribution models, revenue metrics, and partner-driven marketing structures
Job Responsibility
Job Responsibility
  • Manage setup, execution, and optimization of paid social campaigns across primary and emerging platforms (Meta, TikTok)
  • Continuously refine bidding strategies, budget allocation, and audience targeting to achieve performance goals
  • Optimize campaigns against key metrics such as ROAS and cost efficiency
  • Monitor key engagement and conversion metrics (CTR, CVR) to identify optimization opportunities
  • Collaborate with internal teams to ensure traffic is routed correctly to landing pages
  • Validate that tracking signals and conversion events are accurately captured
What we offer
What we offer
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
  • Fulltime
Read More
Arrow Right