Meta Ads Specialist Job at Groupon (Madrid)

Paid Media Specialist

CaseGuard is expanding its team and seeking a Paid Media Specialist who is passi...

Location

United States , Arlington

Salary:

Not provided

CaseGuard

Expiration Date

Until further notice

Requirements

Bachelor's degree in Business, Marketing, or related field (or equivalent work experience)
Proven experience managing and optimizing paid media campaigns across Google Ads, LinkedIn Ads, and Meta Ads (B2B SaaS experience strongly preferred)
Experience with web analytics tools such as Google Analytics, Google Tag Manager, and UTM tracking
Strong understanding of customer segmentation, targeting, and customer journey mapping
Strong understanding of SEM, PPC, paid social, display, and retargeting strategies
Strong communication skills with the ability to translate complex data into actionable insights
Ability to manage budgets effectively and optimize for ROI
Self-motivated, proactive, and able to thrive in a collaborative, fast-paced environment

Job Responsibility

Campaign Strategy: Collaborate with the marketing team to develop and execute comprehensive paid media strategies aligned with company objectives, including lead generation, pipeline acceleration, and brand visibility
Platform Management: Manage and optimize campaigns across platforms including Google Ads, LinkedIn Ads, and Meta Ads to ensure maximum efficiency and ROI
Ad Creation: Partner with the creative team to develop compelling ad copy, visuals, and formats tailored to target B2B audiences in compliance-driven industries (legal, government, healthcare, education, etc.)
Audience Targeting: Build and refine audience segments using customer data, remarketing lists, and platform tools to deliver highly targeted and relevant campaigns
Budget Management & Analysis: Track and allocate media spend across campaigns, ads, and keywords
conduct ongoing bidding optimization
and provide data-driven recommendations to maximize ROI
A/B & Multivariate Testing: Design and execute tests on bidding strategies, keywords, creatives, headlines, and landing pages to improve CTRs, CVRs, and overall campaign performance
Performance Monitoring & Optimization: Measure, analyze, and interpret campaign KPIs (CPC, CTR, CPL, ROAS, etc.), providing actionable insights and recommendations for continuous improvement
Reporting & Attribution: Develop and deliver regular performance reports for marketing leadership and stakeholders, including insights on lead quality, funnel progression, and attribution models

What we offer

Competitive Salary
Stock Option
Medical, Dental, and Vision Insurance
Paid Vacation
Ten paid holidays per year
Friendly and Learning environment

Paid Media Specialist

We are seeking a highly motivated and detail-oriented Paid Media Specialist with...

Location

Salary:

2300.00 - 3000.00 USD / Month

RemotivateJobs

Expiration Date

Until further notice

Requirements

Excellent English skills and an understanding of North American cultural references
Minimum 3 years of hands-on experience managing paid media campaigns on Google Ads and Meta (Facebook/Instagram)
Exceptional attention to detail
Proficient in Excel/Google Sheets for data organization and manipulation
Working knowledge of GA4, Meta Ads Manager, Google Ads, and UTM tracking
Ability to manage multiple accounts, priorities, and timelines without compromising quality
Comfortable taking initiative and showing proactive thinking, while remaining open to feedback and direction
Strong communication and collaboration skills in a remote, team-oriented environment
A growth mindset – eager to develop strategic skills and stay current with evolving trends

Job Responsibility

Implementing and managing paid advertising campaigns across Google Ads (including Performance Max), Meta (including Advantage+), and other emerging platforms
Handling day-to-day campaign activities such as pacing, bid adjustments, and audience updates
Developing and delivering weekly and monthly performance reports, highlighting actionable insights
Setting up and monitoring campaign tracking using tools like GA4, Meta CAPI, and UTM parameters
Assisting in the creation of creative briefs and A/B testing matrices based on campaign data
Collaborating with senior team members to analyze campaign outcomes and recommend optimizations
Proactively identifying and proposing small tests or experiments to improve performance
Taking full ownership of smaller eCommerce accounts as proficiency develops
Occasionally communicating with clients and internal teams to provide updates and insights
Staying current on the latest best practices in paid media, with an emphasis on AI-driven formats, and optimizing feeds, assets, and audience signals accordingly

What we offer

Deep skill development in AI, automation, and modern paid media tactics
Cross-functional learning across SEO, email, and data science
Flexible remote work with a global team
Exposure to exciting e-commerce brands and real impact on growth

Fulltime

Specialist, Digital Media

We are looking for a Specialist, Digital Media who will work on direct response,...

Location

United States , New York

Salary:

Not provided

Amsive

Expiration Date

Until further notice

Requirements

2-4 years’ experience with managing digital advertising campaigns, particularly in Google Ads, Microsoft Ads, Meta Ads, and Programmatic DSPs
Bachelor’s degree in Marketing, Advertising, or a similar industry
Impeccable attention to detail
Ability to own projects – making sure they get done correctly and on time
An inquisitive nature. You should be excited to check the data on all accounts each day and curious to find out the causes and effects of any data anomalies you spot
Ability to build ad campaigns in various user interfaces and editing tools
Ability to find the story within the data. Not just the “what,” but the “why”
The ability to calculate bids based on potential ROI
Excellent attention to detail (we repeated this on purpose) and the ability to effectively multi-task in a deadline-driven atmosphere
Excellent written communication and interpersonal skills, with a desire to work as a member of a team

Job Responsibility

Conducting and reviewing keyword, audience, & bid research and management
monitoring budgets for all active client campaigns
Ensuring ads are targeted to the most relevant audiences/search queries/etc.
Thinking of tests that have the potential to move the needle, and overseeing the implementation, tracking, and reporting on those tests
Overseeing the development of display ads, occasional Text ad copy writing and social ad creation
Compiling detailed, easy-to-read reports
finding insights and suggesting solutions based on those reports
working with the analytics team to build new reports as necessary
Controlling quality: ensuring all ads, budgets, settings, etc. are correct for each client
Staying informed of industry trends and best practices, focusing on how changes can help improve offerings to accounts, sharing knowledge with team members

Fulltime

Paid Marketing Specialist

We are seeking a skilled Paid Marketing Specialist to execute and optimize multi...

Location

United States , Orlando

Salary:

Not provided

Launch That

Expiration Date

Until further notice

Requirements

1+ year of demonstrated experience in paid (PPC) marketing including Google and Meta
Bachelors degree in Marketing, Business and/or the equivalent amount through previous experience
Proven ability to combine data from multiple sources and manipulate to analyze and interpret business performance
Passion for digital marketing and researching PPC trends
Ability to self-manage, take point on impactful interdisciplinary initiatives and execute tasks to completion (including post-launch reporting)
Ability to identify anomalies found within websites, ad platforms, traffic performance and lead management systems and from those derive preliminary change recommendations
Ability to generate monthly channel forecasts for review
Proficient in advanced reporting platforms such as Salesforce and Tableau (ability to create new reports, ability to understand what reports types and fields should be used to generate accurate information)
Proficient in Google Suite or similar software
Highly organized and detail-oriented

Job Responsibility

Develop and execute effective marketing initiatives across all web properties with the aim of meeting or exceeding traffic goals and lead-generation goals set by the company for various websites and projects
Understand and manage lead funnel reporting for all projects
Advanced understanding and is comfortable with training others on marketing tools
Support team goals of generating quality leads within a target CPL and budget
Assist in execution of PPC campaigns (Google, Bing, Facebook, Twitter, Display, etc.)
Assist in the execution of: Keyword expansion and management
Ad copy creation and testing
Asset creation and testing
Landing page creation and A/B testing
Conduct keyword and competitive research

What we offer

Launch That covers 100% of the premium cost for employee-only medical coverage for all full-time benefit eligible team members
100% employer paid short- and long-term disability insurance
competitive compensation
paid time off
20 days of paid parental leave after 90 days
a 401k retirement plan
paid volunteer opportunities
company-wide Holiday Break from December 24th - January 1st each year
flexible workplace environment
state-of-the-art workplace offers a unique break room with complimentary Xbox, arcade games, hot beverages on demand, fountain drinks, and a robust snack bar

Fulltime

Media Operations Specialist

We are looking for an exceptional individual to join our team as a Media Operati...

Location

United States

Salary:

70000.00 - 125000.00 USD / Year

Zion & Zion

Expiration Date

Until further notice

Requirements

3+ years at a digital media agency in an ad operations and/or media operations role
Experience in a fast-paced agency environment working on multiple clients at a time
Bachelor’s degree in Business, Communications, Marketing, Advertising, Finance, or a related field
Exceptional communication skills
Detail-oriented
Excellent attention to detail
Proficient at managing multiple projects
Highly organized
Analytical
Strong leadership qualities

Job Responsibility

Own creative trafficking, flowchart development / management, campaign budget pacing, KPI pacing, client and vendor invoicing, billing actualization, ad tag / creative trafficking, and vendor outreach / communication
Leverage QA documentation to thoroughly check campaign setup and accuracy against defined strategy and goals
Testing conversion events across platforms and working with internal dev teams at times to trouble shoot and fix tracking issues
Develop and enhance QA documentation when appropriate
Support client campaign launch efforts
Build campaigns across paid media platforms with accuracy and precision against defined strategy and goals
Support client reporting processes and assist in trouble shooting issues
Occasionally supporting ad-hoc client reporting requests

Fulltime

Senior Marketing Specialist

We are seeking a strategic and detail-oriented Senior Marketing Specialist to le...

Location

United States , Columbia

Salary:

53520.90 - 96736.53 USD / Year

Adtalem Global Education

Expiration Date

Until further notice

Requirements

3–5 years of recent marketing experience in planning, creating and implementing direct marketing and online advertising campaigns
Proficiency with MS Office skills essential including Outlook
must be extremely proficient in use of PowerPoint
Demonstrated organizational skills to manage multiple projects along with excellent oral and written communications skills
Strong understanding of paid media channels (Search, Social, OTT, YouTube)
Excellent project management and stakeholder communication skills
Detail-oriented with strong organizational and time management abilities
Comfortable working in a fast-paced, collaborative environment
Experience with Google Ads, RSA copywriting, and campaign optimization
Proficiency in marketing analytics and reporting tools

Job Responsibility

Own the monthly creative planning process for paid media campaigns
Manage & evaluate asset performance and make data-driven decisions on what to add or remove
Traffick new creative assets to media partners (e.g., Horizon) and manage launch timelines
Develop insights and produce reports for leadership on campaign creative effectiveness in partnership with the agency
Lead internal ad copy creation and approval process leveraging AI tools for ideation and initial drafts
Collaborate with compliance teams to ensure advertising standards are met
Manage media budget invoicing and accruals to ensure accurate media spend and allocation
Ensure timely and accurate financial documentation
Performs other duties as assigned
Complies with all policies and standards

What we offer

Health, dental, vision, life and disability insurance
401k Retirement Program + 6% employer match
Participation in Adtalem’s Flexible Time Off (FTO) Policy
12 Paid Holidays

Fulltime

Paid Media Specialist

We're looking for a Paid Media Specialist to manage performance campaigns across...

Location

United States , Atlanta

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Experience with Shopify or ecommerce brands is a plus

Job Responsibility

Launch and optimize digital ad campaigns across platforms
Manage budgets, targeting, and A/B testing
Analyze performance and deliver reports to stakeholders
Collaborate with creative on ad assets
Stay on top of digital ad trends and algorithm changes

What we offer

medical
vision
dental
life and disability insurance
401(k) plan

Senior Media Specialist

Senior Media Specialist role at AKQA Johannesburg, working a late-shift schedule...

Location

South Africa , Johannesburg

Salary:

Not provided

AKQA

Expiration Date

Until further notice

Requirements

Demonstrated success in planning, executing, and optimizing performance marketing campaigns
Deep understanding of paid media platforms, bidding strategies, and digital marketing trends
Skilled in using analytics tools to evaluate performance and guide strategic decisions
Strong project management abilities with proven success in managing cross-functional collaboration
Excellent communication and client-facing skills
Experience working with global clients and accommodating international time zones is a plus

Job Responsibility

Partner closely with the Media Director to support and grow global client relationships
Lead or support client calls scheduled during later South African hours
Represent the team in cross-regional meetings with AKQA studios and global clients
Develop and oversee end-to-end performance marketing strategies across Google Ads, Meta, Programmatic, and other paid media platforms
Lead media planning, forecasting, execution, and optimization of campaigns
Analyze and report on campaign performance, translating insights into actionable recommendations
Collaborate with internal teams to ensure alignment across creative, media, and strategy
Define and track performance KPIs

What we offer

Hybrid approach including required in-office days
Accommodations or flexibility discussed during interview process
Equal opportunity employer
Culture of respect
Opportunities for career progression

Fulltime

Meta Ads Specialist

Groupon

Location:
Spain; Czech Republic , Madrid ▼
Prague

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:
February 21, 2026

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Job Posted:
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