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Merchandising & Promotions Manager

United Kingdom, Luton · Job Posted July 08, 2026
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Job Description

We're looking for a Merchandising & Promotions Manager to bring our digital platforms to life and support sales performance across the UK&I region. You'll execute merchandising strategies, coordinate promotional campaigns, and help create compelling online experiences that drive conversion and meet customer expectations.

Job Responsibility

  • Execute merchandising plans for web platforms within your assigned area, applying established governance frameworks to create exceptional customer experiences and coordinating activities across channels including app
  • Monitor performance across web sales, collect and analyse traffic, conversion, and booking data to provide insights and identify optimization opportunities
  • Support the planning and delivery of sales campaigns ensures alignment with commercial strategy and brand positioning, while collecting data on campaign effectiveness informs future planning
  • Coordinate the execution of online discount, promotion, and offer strategies, working with commercial teams to ensure promotional approaches support business objectives and drive initiatives
  • Work with the Sales Optimisation, Personalisation & Digital Change team to prioritise, implement, and track merchandising testing activities to support data-driven decision making and establish best practices
  • Contribute to initiatives that accelerate digital growth, gathering insights into performance trends and providing input to digital roadmaps to ensure merchandising capabilities support business objectives

Requirements

  • Proven experience in digital merchandising, eCommerce, and online sales, preferably within the travel industry or similar, with understanding of how to optimize digital platforms for conversion
  • Commercial awareness helps you understand priorities and how they translate into merchandising and promotional strategies
  • Experience using several Content Management Systems and digital web/app systems effectively
  • Experience in supporting digital sales campaigns and creating effective offers and promotions
  • Strong team player with the ability to work effectively with others, experienced in collaborative planning and execution of initiatives
  • Good communication skills enable you to build relationships across commercial, marketing, and technology teams, while your adaptability helps you navigate changing priorities in a dynamic digital environment

What we offer

  • Attractive remuneration
  • Discretionary bonus schemes
  • Generous travel benefits
  • Extensive health & well-being support
  • Flexible working
  • Access to the TUI Learning Hub
  • Opportunities to work on global projects and teams
  • Involvement with local charity and sustainability initiatives like the TUI Care Foundation

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