Medical Sales Representative Job at Anova Fertility & Reproductive Health Inc. (Toronto)

Medical Sales Representative

Anova Fertility & Reproductive Health Inc.

Location:
Canada , Toronto ▼
Guelph
Waterloo

Category:
Sales

Contract Type:
Not provided

Salary:

80000.00 CAD / Year

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Job Description:

We are seeking an experienced, Medical Sales Representative to help us strengthen and build relationships with referring GPs, Hospitals, and OBGYNs in Ontario. This award-winning fertility company was founded in 2016 and currently operates multiple fertility centres in southwest Ontario with plans to grow. This is an exciting career in an industry that is growing yearly. Your career will flourish in this rewarding, professional, high-volume best-in-class environment. As the Medical Sales Representative, you will combine your knowledge, charm align with superior sales skills to spearhead the development and implementation of our new and improved physician referral program. Starting with our existing database of doctors, you will systematically identify, engage, and convert physicians into new company referrers through a combination of email and phone outreach as well as in-person visits to third-party clinics. Part friendly ambassador and part rock star salesperson, this Medical Sales Representative position represents an exciting new role in the fertility field, with an opportunity for ample growth and development.

Job Responsibility:

Develop collaborative relationships with doctors to ensure clinic is top of mind for fertility treatments in Ontario, driving in leads into the company
Take ownership of strengthening our existing referral relationships
Drive the new doctor referring leads, resulting in conversion of booked treatments by establishing strong contacts, fostering relationships, effecting closing, following up, and comprehensively understanding Anova treatments and services- to achieve the highest possible conversation rates
Develop relationships with local thought leaders (Physicians, Family practices, Hospitals, Pharmacists and Nurses, Agencies) whose opinions and treatment regimen influence the practice of their colleagues
Deliver exceptional customer care and develop lasting rapport with doctors, associates, nurses ensuring that they remain highly satisfied with fertility treatments and clinic experience
Create, attend and host events for doctors as a company representative, either at a sponsored booth, or simply in person, to network and build new physician relationships
Organize, schedule, and implement company outreach efforts to potential referring physicians using email, phone calls, and in-person visits to targeted clinics
Accurately and efficiently record sales data, contacts, calls into data base for dashboards and record keeping
Ensure complete and accurate documentation of doctors, associates and clinics in client files
Sales-oriented person who thrives in exceeding sales targets by following up on potential sales and being knowledgeable about company products/services
Close sales by overcoming objectives and by explaining the benefits
Maintains thorough knowledge of all services, treatments and products and services offered to effectively advise referring doctors
Excellent follow-up performance to increase sales
Prepare and submit sales reports daily, weekly & monthly into CRM, reporting to the Chief Growth Officer
Provide consistent communication and feedback in regard to service, events to CGO
Attend monthly sales meetings, and weekly sale meeting with CGO
Report activities daily and weekly to CGO
Hit and maintain KPI’s with elevating current referrals, and bringing on new ones
Represent Anova Fertility and its affiliated services and treatments in meeting and presentations to doctors
Deliver in-person information kits
Advise on inventory of information kits, proactively to ensure sales support product is always in stock
Keep accurate records of receipts for business for submission purposes
Create daily call and meeting strategies, actively seek and book appointment and luncheons
Build and maintain database of key referrals and relationships
Present marketing assets to clinics and doctors, explaining available treatment options through information kits
Ensure satisfaction of referral sources, cultivating ongoing business
Respond to client inquiries, conduct assessments, and convert prospects into long-term clients
Effectively communicate within the team to meet clients' needs and satisfaction
Provide active relationship management to our clients and referral partners
Provide support to key referrals, by acting as a liaison between the referrals and company
Report on all your business development efforts, tracking your referral efforts to quantify your efforts and for our strategic and financial planning purposes
Efficiently responding to doctor inquiries and questions
Scheduling meetings, appointments with potential and existing doctors
Coordinating sales efforts with current marketing programs
Maintaining solid working relationships with new and existing doctors by providing excellent after-sales service
Follow up on all existing and leads generated by the company, by email and a personal call
Use booking system to automatically schedule & book appointments for all leads
Automatically schedule follow up on all leads of not closed to close
Maintain a database of doctor’s names, how many patients they have referred daily into CRM-Zoho
Take part in sales and marketing meetings with inside and outside sales members and consultants
Review advertising and marketing material in referral brochure kits, and advise if more are needed etc
Keeping abreast of new developments in the fertility field to determine the effect of such developments on the company's business strategies
Stay updated on doctor, industry, and market changes to pinpoint growth opportunities
Utilize effective presentation, closing, effective negotiation skills, market acumen, and knowledge of doctor and patient needs
Exhibit the ability to multi-task, prioritize, and manage time effectively with strong attention to detail, while working independently and within a team

Requirements:

College diploma or certificate
At least 10+ years of sales experience with medical experience preferred experience
Exceptional presentation, closing skills and networking skills
Current driver's license, reliable vehicle and willingness to travel 70% of the time
Advanced working knowledge of Salesforce, MS Word, Excel, Outlook, Zoho and virtual meeting technology (Zoom, Teams) CRM and EMR systems
Solid knowledge of sales and closing techniques
Superb public speaking capabilities
Entrepreneurial spirit, passionate, driven, high-energy, and positive attitude
Knowledgeable, attentive, proactive, diligent, and high achiever
Must be well-spoken, outgoing, charismatic and a self-starter
Independent and self-motivated person who is experienced in working with sales quotas
A reliable and flexible individual who is strategic with a high-energy level and outstanding interpersonal and customer service skills
Possess the ability to prioritize and multitask in a fast-paced, high-volume work environment
Being flexible is crucial, must be able to pivot, change plans at the drop of the hat –in a positive and constructive manner to meet the needs of doctors
Pleasant telephone/email/video manner and strong sense of etiquette
Strong verbal communication, writing, and interpersonal skills (English)
Strong analytical skills
Exceptional relationship building skills
Demonstrate ability to handle multiple priorities and manage time efficiently, with strong attention to detail
Familiarity with digital technology and its application in sales
Experience working under pressure
High-energy, professional, positive attitude with a customer focused mindset
Works well independently and as part of a team
Exceptional customer service and interpersonal skills
High-level of persuasiveness
Strong critical thinking, problem, solving and decision-making skills
Effective organizational skills with attention to detail
Ability to educate and serve in an provide a safe an inclusive environment, to gender and sexually diverse patients (2SLGBTQIA+)

Nice to have:

Passionate about creating awareness of fertility treatment and service
Deep emotional intelligence and commitment to doing the right thing
Hunter sales style approach, driven by best-in-class-service
Thrives in an independent, challenging, consultative sales environment
Establishes strong working partnerships with internal teams and clients
Drives synergy between referral sources, patients and the internal team
Meet KPIs/goals for new activity, leads, and revenue/patient starts
Own and increases database of referral leads by creating new ones, and nurturing existing relationships

What we offer:

Competitive salary and benefits package
Competitive compensation package, including bonus structure and access to benefits
Onsite parking and transit-oriented location
Paid time off
Career development opportunities for learning, and development
Company culture events and team building

Additional Information:

Job Posted:
February 08, 2026

Employment Type:

Fulltime

Work Type:

On-site work

Anova Fertility & Reproductive Health Inc. - All Job Offers

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