Media Strategy, Planning & Investment Manager Job at Pepsico (Plano)

Manager, Media Strategy & Planning

The Manager, Media Strategy & Planning plays a critical role in translating busi...

Location

United States , New York City; Chevy Chase

Salary:

109675.00 - 172200.00 USD / Year

Geico

Expiration Date

Until further notice

Requirements

4 Year Degree Preferred
8 years of media experience
Media agency experience is a must
Client experience is a plus
Exposure and direct, hands-on experience managing large brands with sports media experience highly preferred
Ability to lead cross-functional teams and deliver results
Ability to balance multiple priorities and meet project deadlines
Excellent oral and written communication skills
ability to lead presentations with executives
Ability to solve problems both independently and as part of a team through a structured approach

Job Responsibility

Strategic Business Partner: Build and maintain trust with the line of business Go To Market teams through partnership and collaboration
Media Strategy & Execution: Drive communications planning and media buying strategy across all paid channels including television, radio, out-of-home, digital, social, and search
Proactive Brand Advocacy + Thought Leadership: Provide thought leadership on marketplace trends and recommend investment opportunities to innovate and experiment
Measurement + Optimization: Partner with internal and external media analytics teams to measure impact of ongoing campaigns and continuously optimize
Agency Management: Lead the paid media planning process, directing the media AOR to develop and execute national and local media buys
Budget Management: Manage national and local media budgets with key marketing operations and finance stakeholders

What we offer

Comprehensive Total Rewards program
Financial benefits including market-competitive compensation
a 401K savings plan vested from day one that offers a 6% match
performance and recognition-based incentives
and tuition assistance
Access to additional benefits like mental healthcare as well as fertility and adoption assistance
Supports flexibility- We provide workplace flexibility as well as our GEICO Flex program, which offers the ability to work from anywhere in the US for up to four weeks per year

Fulltime

Senior Manager, Media Planning and Analytics, Asia Pacific, excluding China (APEC)

The Senior Manager, Media Planning and Analytics, APEC, will lead the developmen...

Location

Singapore , Singapore

Salary:

Not provided

Marriott Bonvoy

Expiration Date

Until further notice

Requirements

8–12 years of Asia Pacific media planning and analytics experience, developed through roles in established in‑house media teams, or client‑facing agency positions managing large international accounts
A strategic, agile thinker with strong integrated media planning and buying expertise
Proven experience delivering both regional and local market campaigns across key Asia Pacific markets
Extensive knowledge of digital media platforms, strategies, and placement approaches
Demonstrated capability in interpreting media data and communicating insights through clear reporting
Ability to review and optimize media‑related processes to drive efficiencies and maximize return on investment
Strong organizational skills, with the competency to manage multiple projects independently and effectively
Experience collaborating with cross‑functional teams to support and deliver against specific business priorities
Proven track record in leading complex projects and initiatives from conception through to successful execution
A strategic problem solver with the ability to think creatively while meeting speed‑to‑market requirements

Job Responsibility

Collaborate with stakeholders across Marriott’s Commercial Services teams to create and lead integrated media strategies
Develop and refine measurement frameworks and media planning cadence to evolve and strengthen media performance
Drive new initiatives, including media innovation, competitor insights and industry and vendor updates
Partner closely with the Marriott’s global teams to share insights, ideas, and best practices across the network
Lead the analysis of media campaigns to identify trends, insights, and opportunities that demonstrate media and business performance
Develop and evolve media measurement frameworks, KPIs, and reporting standards to ensure consistent evaluation across markets
Translate complex media data into clear, concise insights and recommendations that support media optimization and investment decisions
Collaborate with regional and local market teams to support campaign planning, performance reviews, and post‑campaign analysis
Drive continuous improvement through media innovation, competitor analysis, and industry and vendor insights
Present performance insights, learnings, and recommendations to senior stakeholders, enabling informed decision‑making and alignment with business priorities

Fulltime

Media Investment Manager – Retail

If you’re a self-starter with lots of enthusiasm for devising innovative and int...

Location

United States , Dallas

Salary:

Not provided

Arm Candy

Expiration Date

Until further notice

Requirements

Must be located in DFW or willing to relocate
3-5+ years of working experience in digital ad operations or technical account manager role within the digital advertising field
Strong knowledge of technical market standards (VAST, VPAID, ad-serving, SSP, DSP, etc.)
Good understanding of web standards a plus (HTML, JS/JSON, Flash, etc.)
Previous experience and knowledge within the programmatic ecosystem (DSP/SSP’s, CDP, DMP, ad-networks, etc.)
Outstanding analytical and project management skills
Extreme attention to detail and the ability to handle several projects concurrently under deadline pressure is essential
Ability to work effectively with internal team members and external clients and other agency partners
Ability to create accurate impression projections based on data analysis
Ability to multi-task and perform under pressure

Job Responsibility

Gather data from relevant data sources (both first party and third) to craft audience insights and consumer trends reports that can be used for media planning
Consolidating a variety of different media data sources for holistic reporting on campaign performance, analyzing the data to provide insights to the broader team and crafting media optimization recommendations for implementation
Manage the implementation, execution and optimization of digital advertising campaigns across multiple platforms including but not limited to DV360, Facebook Ad Manager, Bing, The Trade Desk, Google Ads, LinkedIn and other media platform providers
Collaborate with agency and client teams to formulate and create strategic proposals that meet identified objectives
Establish campaign management processes and methods that can scale across multiple clients to drive efficiencies based on a predetermined set of KPIs
Traffic Management: Manage the execution and technical deployment of both direct (creative assets and tags) and programmatic video and display campaigns: Ad-serving, trafficking, optimization troubleshooting, etc
Cross device implementation (desktop, mobile, IPTV, etc.)
Analytics & Operations Strategy: Provide high-end monitoring and reporting of media activity
Monitor KPIs (VTR, CTR, etc.) on a daily basis. Work on standard and executive level reporting and activity summaries
Sales Activity Support: Interact on a day-to-day basis with the agency’s Media Operations team to ensure campaign optimization and success

Fulltime

Director, Media Strategy & Planning

The Media Director is a senior strategic leader responsible for defining and exe...

Location

United States , Bellevue

Salary:

151000.00 - 204200.00 USD / Year

T-Mobile

Expiration Date

Until further notice

Requirements

12+ years Media management experience within consumer/B2B products or retail industry (experience in media planning at an advertising agency highly recommended)
Strong experience in digital planning and activation across multiple platforms and disciplines
Ability to deliver clear, compelling strategies and performance updates
Ability to translate numbers and data into actionable plans explaining decision making through data
Established history of positive results and strong partnership managing an agency
Able to guide team on when and how to leverage 1,000+ data inputs (audience consumption, various media performance reports – matched metrics v. incrementality v. MMM channel ROI/CPIAs v. Brand Lift Studies, competitive intelligence, marketplace dynamics, macroeconomic trends, business performance & opportunities, local market share, etc) that drive media recommendations and optimizations
Experience with Marketing Mix Models and Attribution Models, and how Media decisions can deliver on business and marketing needs
Success building a team with clear roles and responsibilities, supporting and coaching them in their respective areas
Lead multiple work streams and teams simultaneously in a fun, fast paced environment
Bachelor’s Degree in Business, Marketing, Communications or related field

Job Responsibility

Define and lead full-funnel paid media strategy, understanding evolving consumer trends and translating business and growth objectives into scalable plans and measurable outcomes
Steward T-Mobile’s $1B+ paid media investment with strong financial discipline, utilizing MMM and advanced data sets to drive continuous improvement in efficiency, performance, and Return on Investment
Determine channel roles, investment strategies, and optimization approaches that balance upper-funnel brand building with lower-funnel performance outcomes in support of enterprise growth objectives
Establish the integrated media strategy across brand, postpaid, and broadband businesses
Decide how media investments are allocated, reallocated, and optimized across channels, campaigns, and initiatives based on performance, market dynamics, and business priorities
Evaluate and raise material investment shifts, performance risk, or strategic changes to executive leadership with data-backed recommendations
Serve as a senior thought leader on performance marketing trends, platform innovation, privacy-safe measurement, and emerging media opportunities
Work upstream with Marketing, Analytics, Finance, Operations, and agency partners to ensure media strategies are tightly aligned with enterprise priorities
Lead, mentor, and scale a high-performing media organization, fostering accountability, growth, and excellence rooted in T-Mobile’s Values in Action
Develop and activate innovative, creative paid media solutions aligned with evolving consumer consumption habits, emerging platforms, and cultural trends

What we offer

medical insurance
dental insurance
vision insurance
flexible spending account
401(k)
employee stock grants
employee stock purchase plan
paid time off
up to 12 paid holidays
paid parental and family leave

Fulltime

Media Planning Manager, Global (Reality Labs) Wearables + Metaverse

We are seeking a highly skilled and experienced Media Planning Manager to join M...

Location

United States , Menlo Park

Salary:

152000.00 - 213000.00 USD / Year

Senior Manager, Media Planning and Analytics, Asia Pacific, excluding China (APEC)

The Senior Manager, Media Planning and Analytics, APEC, will lead the developmen...

Location

Singapore

Salary:

Not provided

Marriott Bonvoy

Expiration Date

Until further notice

Requirements

8–12 years of Asia Pacific media planning and analytics experience, developed through roles in established in‑house media teams, or client‑facing agency positions managing large international accounts
A strategic, agile thinker with strong integrated media planning and buying expertise
Proven experience delivering both regional and local market campaigns across key Asia Pacific markets
Extensive knowledge of digital media platforms, strategies, and placement approaches
Demonstrated capability in interpreting media data and communicating insights through clear reporting
Ability to review and optimize media‑related processes to drive efficiencies and maximize return on investment
Strong organizational skills, with the competency to manage multiple projects independently and effectively
Experience collaborating with cross‑functional teams to support and deliver against specific business priorities
Proven track record in leading complex projects and initiatives from conception through to successful execution
A strategic problem solver with the ability to think creatively while meeting speed‑to‑market requirements

Job Responsibility

Collaborate with stakeholders across Marriott’s Commercial Services teams to create and lead integrated media strategies
Develop and refine measurement frameworks and media planning cadence to evolve and strengthen media performance
Drive new initiatives, including media innovation, competitor insights and industry and vendor updates
Partner closely with the Marriott’s global teams to share insights, ideas, and best practices across the network
Lead the analysis of media campaigns to identify trends, insights, and opportunities that demonstrate media and business performance
Develop and evolve media measurement frameworks, KPIs, and reporting standards to ensure consistent evaluation across markets
Translate complex media data into clear, concise insights and recommendations that support media optimization and investment decisions
Collaborate with regional and local market teams to support campaign planning, performance reviews, and post‑campaign analysis
Drive continuous improvement through media innovation, competitor analysis, and industry and vendor insights
Present performance insights, learnings, and recommendations to senior stakeholders, enabling informed decision‑making and alignment with business priorities

Fulltime

Senior Media Planning Manager

As a Senior Media Planning Manager, reporting to our Media Strategy Director, yo...

Location

United States , Chicago

Salary:

120000.00 - 130000.00 USD / Year

Jellyfish

Expiration Date

Until further notice

Requirements

5+ years of experience in a media strategy or planning role, or in a cross-channel buying role within an agency or multinational client organization
Demonstrated expertise in developing brand, digital marketing and planning strategies, with a fluency in digital media planning
An expertise in the use of data and market insights to inform decisions and develop business strategies
Experience in generating unique ideas and pushing the agenda or experimental approaches that progress our clients' marketing practices
Experience working in close collaboration with diverse team members to achieve common goals, valuing and respecting diverse contributions
Experience adapting and integrity to navigate unforeseen challenges

Job Responsibility

Lead the translation of client briefs into cross-channel digital media plans (programmatic, search, social, video) that deliver and accountable outcomes for our client, including budget and flighting recommendations, audience targeting recommendations, performance forecasts, and channel tactics
In partnership with your client leads, you will maintain a working relationship with paid media client partners
Lead the collaboration with Jellyfish specialists from market intelligence, investment analytics, and paid media teams to create unique ideas and experiment with new methods and technologies to solve complex issues
Use attribution, media mix modeling and planning tools (GWI, YouGov, Reach Planner, ComScore) to pull audience use, reports and forecast target goals
Work with the wider planning and analytics team to create insightful campaign reports with optimisation recommendations while media is live
Work with teams (Paid Search, Display, Analytics) to ensure planning follows platform and buying best practices
Collaborate with channel and measurement leads on campaign performance reporting to drive results through testing and ongoing optimisation
Maintain professional relationships with the publisher and partner community
Monitor the digital landscape and identify trends/partners for upcoming campaigns

What we offer

Discretionary annual bonus scheme
401k retirement plan
Healthcare, vision and dental insurance
Short and long-term disability and life cover
Work remotely for up to 60% of your days
Flexible working hours (shape your day between 8am and 6:30pm)
Accumulate one paid day each month (2 hours per week) for self-development
Access to Jellyfish Learn
14 weeks of paid leave for primary caregivers
4 weeks of paid leave for secondary caregivers

Fulltime

New

Media Strategy and Planning Lead

Meta’s Global Media Organization is seeking a Media Strategy and Planning lead t...

Location

United States , Menlo Park

Salary:

152000.00 - 213000.00 USD / Year

Select Country

Media Strategy, Planning & Investment Manager

Job Description

Job Responsibility

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