Media Strategist, Buying Job at Blue State (NY, DC, Oakland)

Senior Media Strategist

We’re looking for a Senior Media Strategist to plan all forms of media for our c...

Location

United States , Des Moines

Salary:

Not provided

Flynn Wright

Expiration Date

Until further notice

Requirements

College degree (preferred)
Ability to think strategically and offer valuable insight on media execution as it applies to achievement of client goals
Strong analytical skills and problem-solving abilities
Hands-on experience managing demand-side platforms (Trade Desk)
Current or willing to obtain key certifications (TTD, Google, Meta)
Strong verbal and written communication skills
ability to interact professionally with a diverse group of clients and staff

Job Responsibility

Media Strategy Development: Developing and implementing media strategies based on client objectives and goals
Campaign Planning: Creating and managing media campaigns across various channels within an omni-channel environment, including programmatic digital/video, CTV/OTT, paid social, traditional, and out-of-home
Media Buying: Negotiating and purchasing media space and time
Performance Analysis: Monitoring and analyzing campaign performance to identify areas for optimization. Includes forecasting, pacing, budget reallocation rules, test-and-learn plans, and how success is defined (CPL, CPA, ROAS, incrementally)
Audience + Data: Using first-party data, geo and audience strategy, data partnerships, lookalikes, privacy compliance (HIPAA/PHI if relevant
GDPR/CPRA awareness)
Client Communication: Maintaining strong client relationships and communicating media strategies and plans effectively
Staying Current: Keeping up with industry trends, media technology, and best practices
Maintain Program Skills: Stay current on certifications and knowledge related to the performance of daily job functions: Strata, Trade Desk, Sales Force, Microsoft, Google and others as deemed necessary
Internal Collaboration: Partner with Account Services, Creative and Billing to ensure everyone understands campaign goals and results

What we offer

Office in the heart of downtown — steps away from art, culture and some of the city’s best spots for coffee, lunch and happy hour
Free downtown parking
Comprehensive plans for group health, dental, vision and life insurance
401k with company match
Plenty of Personal Time Off (PTO), plus paid holidays
Potential for bonuses based on success of agency
Even more money for Employee Referral Program
Extracurriculars that tend to be historic events

Fulltime

Media Strategist

Execute game-changing advertising strategies that tie engagement to the bottom l...

Location

United States , NY, DC, Oakland

Salary:

70.00 - 85.00 USD / Hour

Blue State

Expiration Date

Until further notice

Requirements

2-4 years experience in a hands-on paid media buying role using a mix of digital channels (Social, Search, Display, Video, Native, OOH, etc)
Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals
High proficiency with digital advertising platforms
Exceptional attention to detail, especially with regards to campaign setup and trafficking, QA, and reporting
Ability to adapt to new situations, solve problems on the fly, and communicate with those around you
A testing evangelist
Humble in victory, constructive in defeat

Job Responsibility

Build, manage, and optimize media campaigns across multiple platforms
Analyze ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting
Have a strong POV on measurement, attribution, and conversion tracking
Participate in client-facing interactions
Work collaboratively with other internal or external teams to produce campaigns, creative ideas, audience and target recommendations, and experimental designs

What we offer

Personal development fund to stretch their skills

Sr Digital Media Strategist

The Sr Digital Media Strategist must have demonstrated expertise across digital ...

Location

United States

Salary:

Not provided

Zion & Zion

Expiration Date

Until further notice

Requirements

3+ years of experience at a media planning & buying agency experience a must
Bachelor’s degree in Business or Communications (Marketing, Advertising, Finance, Business Administration, or similar)
Meticulous and detail-oriented
Basic knowledge of traditional media
Extensive experience planning and buying digital media: Paid Social, Paid Search, and programmatic experience is required
Excellent communication skills, both written and verbal
Experience presenting to client executives and upper management
Must be a proactive team player
Ability to manage simultaneous tasks in a fast-paced technology-oriented environment
Analytical mindset with a knack for rapid troubleshooting and ability to problem-solve independently

Job Responsibility

Act as both an internal and client-facing subject matter expert for digital media strategy
Provide both internal and external (client facing) POV on the future state of digital media, as it related to changes in the industry
Communicate when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting) and speak on each to educate clients
Know when and why to use different digital media channels (based on client business objectives and KPIs)
Utilize a data-driven approach to budget allocation decision making
Perform hands-on optimization of digital campaigns
Put together clear and concise presentations
Analyze the meaning behind data and communicate key findings and highlights to clients
Pull media pacing reports and analyze against KPIs
Collaborate and innovate with agency departments and cross functional teams

Paid Media Strategist

We’re a creative and advertising agency at the intersection of real estate and s...

Location

United States , Washington, DC

Salary:

75000.00 - 90000.00 USD / Year

Streetsense

Expiration Date

Until further notice

Requirements

5+ years previous digital media experience, preferably with direct client experience
Familiarity with marketing principles, analytics and concepts
Strong practice of various channels and buying methods, specifically programmatic (display, video), social and search
Proficient in building and managing campaigns in Meta, Google and Programmatic platforms
Honed skills in negotiating and constructing digital media plans, understanding of planning, buying & activation
Effective verbal and written communication skills
able to confidently present and “sell through” ideas both internally and to Clients
Enjoys looking at data and figuring out the why
Has some experience with managing a direct report
Problem solver with the ability to develop creative solutions and be proactive about problems they’ve been exposed to in the past

Job Responsibility

Performance Media Campaign Management & Execution – 25%: Initiate the overall campaign and ad planning, structure and in-platform builds of Paid Search, Paid Social and Programmatic campaigns
Ensure websites and paid media campaigns are set up with proper tracking using GTM & GA4
Own and maintain, with the assistance of a specialist, the media plan and weekly budget pacing documents
Be a resource for junior team members on weekly pacing, bi-weekly performance analysis and monthly spend reconciliations
Ensure timely communication to the Account Lead and/or Client about any major campaign updates
Reporting & Analysis – 20%: Build the reporting dashboard shell (using Looker Studio) and ensure junior members understand the steps needed to populate every week
Responsible for accurate delivery of all dashboards and meaningful insights to the client on a weekly/bi-weekly/monthly basis per contract
Be the primary resource for junior team members as they work through optimization strategies
Encourage junior team members to draw thoughtful, data-based conclusions that illustrates the ‘why’ behind performance
Digital Media Strategy – 20%: Develop and articulate media strategy as it pertains to digital planning and buying

What we offer

Medical Dental & Vision Insurance
paid time off
401k match
wellbeing resources

Associate Director, Media Planning & Buying

Execute innovative marketing strategy through a diverse channel mix, for leading...

Location

United Kingdom , London

Salary:

Not provided

Blue State

Expiration Date

Until further notice

Requirements

6-8 years experience in a hands-on paid media planning and buying role using a mix of digital channels (Social, Search, Display, Video, Audio, etc)
Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record executing campaigns that delivered on those goals
Experience working with non-profits, with fundraising and/or income objectives within paid media campaigns
Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals
High proficiency with digital advertising platforms — demonstrated mastery of paid social, paid search, and/or programmatic trading — as well as Google Analytics and other measurement platforms
Exceptional attention to detail, especially with regards to campaign setup and trafficking, QA, and reporting
Ability to adapt to new situations, solve problems on the fly, and communicate with those around you
A shared passion and curiosity for delivering change, including comfort with ambiguity, a restlessness that resists the status quo, and a commitment to quality

Job Responsibility

Translate clients’ strategic visions into media objectives and KPIs to accomplish a wide range of client objectives including direct response (lead gen and fundraising), awareness, persuasion, and advocacy
Analyse ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimisation
Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management
Participate in (and frequently lead) client-facing interactions — be the subject-matter expert for the platforms you manage
Plan, build, manage, and optimise media campaigns across multiple platforms, and oversee others in the team across multiple accounts to ensure media buying is efficient, effective and compliant
Work collaboratively with other internal or external teams, including media planners, strategists, account directors, designers, and analysts, to produce campaigns, creative ideas, audience and target recommendations, and experimental designs
Be an internal and external thought leader and help keep us up to date with the latest digital media trends by maintaining relationships with media partners, and engaging in media R&D projects, writing blog posts, and participating on panels

What we offer

Unlimited time off (inclusive of sick, personal and vacation days)
$1,250 annual in professional development funds (local equivalent)
Fully subsidised health and dental insurance for employees (subject to tax)
Generous pension match via salary sacrifice
Generous paid holiday schedule
Parental leave policy for up to 32.5 week of coverage at full pay, inclusive of all genders and supporting a range of family structures
Group Income Protection (GIP)
Group Life Assurance (GLA)
Optional holiday travel insurance
Pre-tax season ticket loans

Fulltime

Senior Digital Strategist

The Sr Digital Strategist must have demonstrated expertise across digital channe...

Location

United States

Salary:

Not provided

Zion & Zion

Expiration Date

Until further notice

Requirements

3+ years of experience at a media planning & buying agency experience a must
Bachelor’s degree in Business or Communications (Marketing, Advertising, Finance, Business Administration, or similar)
Meticulous and detail-oriented
Basic knowledge of traditional media
Extensive experience planning and buying digital media: Paid Social, Paid Search, and programmatic experience is required
Excellent communication skills, both written and verbal
Experience presenting to client executives and upper management
Must be a proactive team player
Ability to manage simultaneous tasks in a fast-paced technology-oriented environment
Analytical mindset with a knack for rapid troubleshooting and ability to problem-solve independently

Job Responsibility

Act as both an internal and client-facing subject matter expert for digital media strategy
Provide both internal and external (client facing) POV on the future state of digital media, as it related to changes in the industry
Communicate when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting) and speak on each to educate clients
Know when and why to use different digital media channels (based on client business objectives and KPIs)
Utilize a data-driven approach to budget allocation decision making
Perform hands-on optimization of digital campaigns
Put together clear and concise presentations
Analyze the meaning behind data and communicate key findings and highlights to clients
Pull media pacing reports and analyze against KPIs
Collaborate and innovate with agency departments and cross functional teams

Hybrid Strategist

The Strategist, together with the internal team, works hand-in-hand with the cli...

Location

South Africa , Johannesburg

Salary:

Not provided

Mindshare Worldwide

Expiration Date

Until further notice

Requirements

Marketing/advertising degree with a focus on strategy
Minimum 5 years’ work experience in business consultancy, market research/analytics or a strategic planning role, of which at least 3 years have been spent working on media/communications planning related business
Media agencies experience and working knowledge of media planning required
Significant proven experience of working with multiple stakeholders, e.g., suppliers, advertising/marketing agencies, media owners
Experience in campaign implementation and reporting is beneficial
Understands business principles and good practice and perceives issues in both financial and commercial terms
Highly evolved presentation and facilitation skills
Excellent communication
Strong analytical and number skills
Good understanding of media channels, both digital and traditional

Job Responsibility

Create strong, compelling and strategic media recommendations on how different channels can be used to integrate the consumer journey and define the role of media use to the consumer
Strive to deliver media solutions that drive key objectives to ensure budget efficacy and performance
Work in collaboration with the client lead, planing, as well as implementation groups to develop budget allocations across media mix scenarios
Use client data and technology architecture to provide strategy solutions to clients
Have a good understanding of Mindshare/GroupM trading/proprietary offerings and ensure that these offerings are considered in recommendations, where relevant, to delivering on client objectives
Provide insights on emerging media and new opportunities
Build competitor/brand reviews to ensure execution of strategic actions
Ensure regular media update presentations to client e.g. trends, landscapes, hot topics etc
Collaborate across the Strategy Hub to drive continuous improvement
Actively participates in client/ vendor initiatives/ workshops ensuring media strategies receive the benefit of continuous research

Hybrid Strategist

The Strategist, together with the internal team, works hand-in-hand with the cli...

Location

South Africa , Johannesburg

Salary:

Not provided

Mindshare Worldwide

Expiration Date

Until further notice

Requirements

Marketing/advertising degree with a focus on strategy
Minimum 5 years’ work experience in business consultancy, market research/analytics or a strategic planning role, of which at least 3 years have been spent working on media/communications planning related business
Media agencies experience and working knowledge of media planning required
Significant proven experience of working with multiple stakeholders, e.g., suppliers, advertising/marketing agencies, media owners
Experience in campaign implementation and reporting is beneficial
Understands business principles and good practice and perceives issues in both financial and commercial terms
Highly evolved presentation and facilitation skills
Excellent communication
Strong analytical and number skills
Good understanding of media channels, both digital and traditional

Job Responsibility

Create strong, compelling and strategic media recommendations on how different channels can be used to integrate the consumer journey and define the role of media use to the consumer
Strive to deliver media solutions that drive key objectives to ensure budget efficacy and performance
Work in collaboration with the client lead, planing, as well as implementation groups to develop budget allocations across media mix scenarios
Use client data and technology architecture to provide strategy solutions to clients
Have a good understanding of Mindshare/GroupM trading/proprietary offerings and ensure that these offerings are considered in recommendations, where relevant, to delivering on client objectives
Provide insights on emerging media and new opportunities
Build competitor/brand reviews to ensure execution of strategic actions
Ensure regular media update presentations to client e.g. trends, landscapes, hot topics etc
Collaborate across the Strategy Hub to drive continuous improvement
Actively participates in client/ vendor initiatives/ workshops ensuring media strategies receive the benefit of continuous research

Media Strategist, Buying

Blue State

Location:
United States , NY, DC, Oakland

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:
March 01, 2026

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