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Media Planning Supervisor

https://www.roberthalf.com Logo

Robert Half

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Location:
United States , Denver

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Media Planning Supervisor is a strategic lead responsible for guiding the development, execution, and optimization of multichannel media plans for key agency clients. This role combines strategic thinking, leadership, cross functional collaboration, and deep channel expertise across digital, social, traditional, and emerging platforms. The Supervisor leads day to day media planning, manages a team of planners/buyers, and serves as a primary client contact for media strategy and performance. Looking for someone that is strategic and write a media plan and strategy, but also hands on.

Job Responsibility:

  • Develop integrated media strategies aligned with client objectives, audience insights, competitive activity, and marketplace trends
  • Create multichannel media plans spanning digital (programmatic, paid social, display, video, paid search), traditional (TV, radio, OOH, print), and emerging channels
  • Oversee communication frameworks, channel roles, and budget allocation recommendations
  • Ensure plans are data driven and grounded in research tools such as MRI-Simmons, Comscore, Kantar, Google Analytics, etc
  • Serve as a primary media point of contact for clients
  • Present strategies, media plans, reporting, and optimization recommendations with clarity and confidence
  • Proactively identify opportunities to grow client business through new channels, tests, and innovations
  • Build strong client relationships and provide strategic counsel around media and consumer behavior
  • Supervise, mentor, and train a team of Assistant Planners and Media Planners
  • Delegate tasks effectively and ensure flawless execution of all media deliverables
  • Conduct performance reviews, provide ongoing coaching, and support team career development
  • Foster a collaborative and positive team environment
  • Oversee the implementation of media plans, ensuring accuracy across RFPs, IOs, trafficking, tagging, QA, pacing, and optimizations
  • Collaborate with internal buying teams, digital specialists, analytics, and creative teams
  • Ensure campaigns launch on time and deliver against KPIs
  • Analyze performance to develop actionable optimization recommendations
  • Lead the development of clear, insightful reporting dashboards and recap presentations
  • Translate data into strategic insights that inform future planning
  • Monitor campaign pacing, delivery, and performance throughout the campaign lifecycle
  • Stay current on media trends, emerging technologies, and competitive activity
  • Oversee budgets, billing, and financial reconciliation with accuracy and accountability
  • Ensure compliance with agency processes and financial controls
  • Forecast spending and track campaign budget flow

Requirements:

  • 5–7+ years of media planning experience, preferably within an advertising agency
  • Strong understanding of digital media platforms, tools, and metrics (social, programmatic, search, video, etc.)
  • Experience with traditional channels a strong plus
  • Proficiency with media research and planning tools (MRI-Simmons, Kantar, Comscore, Google Ads Manager, Meta Ads Manager, Prisma, etc.)
  • Excellent client facing communication, presentation, and storytelling skills
  • Strong leadership ability and experience managing entry level team members
  • Highly organized, detail oriented, and capable of managing multiple projects simultaneously
  • Strong analytical skills and comfort with performance data
  • Bachelor’s degree in Advertising, Marketing, Communications, or related field (preferred)
What we offer:
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan

Additional Information:

Job Posted:
March 01, 2026

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