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Media Planning Specialist

United Kingdom, London · Job Posted June 15, 2026
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Job Description

Own the planning, delivery, and optimisation of media for all advertising including PAYM SIMO, PAYM MBB, PAYG and PAYM android handset campaigns. This includes responsibility for demand generation, improved ROAS and sales optimisation, performance reporting and inputs supporting forecasting to drive new customer acquisitions through the e-shop, TSAR and Retail. This role will suit someone who is collaborative, curious, ambitious, and enjoys pushing boundaries to drive continuous improvement and seeks innovative solutions to meet business needs. Responsibilities will span end-to-end campaign delivery from strategy and campaign planning to creative production for PAYG digital campaigns to channel activation and media optimisation. With heightened focus PAYM driving new customer growth across SIMO and Android handset campaign insight driven planning, campaign reporting and campaign optimisation will be key to drive success. The marketing channels we work with include Paid Search, Paid Social, Display, Press, Radio/Audio, Outdoor, TV/AV/Video channels and partnerships.

Job Responsibility

  • Own the planning, delivery, and optimisation of media for all advertising including PAYM SIMO, PAYM MBB, PAYG and PAYM android handset campaigns
  • Responsibility for demand generation, improved ROAS and sales optimisation, performance reporting and inputs supporting forecasting to drive new customer acquisitions
  • End-to-end campaign delivery from strategy and campaign planning to creative production for PAYG digital campaigns to channel activation and media optimisation
  • Media campaigns aligned to commercial and segment strategies using an omni-channel approach to driving sales
  • Working in close collaboration with media agencies, biddable team and campaign teams to shape and deliver best in class media and comms
  • Engage key stakeholders including terminals, commercial, GTM, and campaign managers to coordinate all elements required to execute campaigns successfully
  • Ensuring that all campaigns, promotions and tests are executed on time, with appropriate set up and evaluation close alignment with campaign managers
  • Regular performance reporting on marketing activities to key stakeholders with clear insights and recommendations to fuel future campaign optimisations
  • Campaign performance - articulation of performance metrics & demonstration of ROAS (sales)
  • Budget management across PAYG and PAYM in collaboration with other PAYM media planners for SIMO and Handset campaigns

Requirements

  • Numerical background preferable. Comfortable working with Excel
  • Strong understanding of all marketing channels, processes, and activities with ideally 1-2 years media experience
  • Strong stakeholder management required as the role will involve contact with numerous teams across the business including agencies, campaign teams, terminals, commercial and Ecom
  • Strong time management and proactively needed to collate information feeding into creating better briefs and planning and sharing reports and insights

What we offer

  • Excellent basic salary
  • Bonus
  • Up to 28 days off plus bank holidays
  • Paid time for charity work
  • Discounts
  • Vouchers
  • Pension plan
  • Learning tools
  • Parental leave policies
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